we are looking for a Integrated Marketing Lead.
This is the connective tissue of our marketing. Product marketing, content, field, PR, partners, web and our outside agencies each own their piece. You make sure the pieces fit: that everyone knows what's coming, what they owe, and when, so we all move together.
You won't write every word, run every event or own every relationship. You will see the dependencies nobody else sees, bring the right people together early, and keep everyone accountable to the dates, including very senior people. It takes real experience to do this well, and the judgment to know when to push and when to adjust.
What you'll do:
Keep one shared view of everything marketing has coming, months ahead, so every team plans against the same picture.
Think strategically about sequence. Decide what should come first, what builds on it and what lands last, so each launch, story, event and partner moment sets up the next one instead of competing with it.
Work backwards from the big moments on the calendar and map the interdependencies: what has to be true, by when, for each one to land.
Spot the connections early: which launch, story, event, partner and customer moment belong together.
Bring the right people into the room at the right time and make sure each knows what they own and when it's due.
Run the rhythm that keeps marketing, product, sales and partnerships in sync week to week.
Make sure the website and our other channels reflect what we're saying, working with the people who own them.
Give our agencies and outside partners clear direction so their work lands right the first time.
Notice when something is slipping before anyone else does, and fix it or flag it.
Requirements: You have real, hands-on marketing experience, ideally in B2B tech, across more than one discipline.
You have built something from scratch: a community, an event, a program, a side project, something nobody asked you to start.
You have kept many moving parts and many people on track at once, and you have the stories to prove it.
You think in plans, calendars and dependencies. Things don't fall through the cracks around you.
You have ideas and you see them through. Landing six moving parts in the right order is your idea of a good week.
You solve problems sideways when the budget, the time or a missing piece gets in the way.
You're hungry. Your scope keeps growing because you pick up what nobody owns.
You hold people accountable, kindly, including people more senior than you.
You write clearly in English and Hebrew and can brief anyone so they get it right the first time.
This position is open to all candidates.