לוח משרות דרושים Media Buyer / קניין מדיה

PayEm is a promising Fintech startup, backed by the biggest venture capitalist in Israel & the US. Our product disrupts organizational finance by providing the first SaaS for both Procurement & Finance teams. We are looking for a Performance Marketing Manager with experience in B2B. An individual who is analytical and data-driven in their decision-making process and is well versed in paid acquisition best practices and marketing techstack. In this pivotal role for the company, you will have responsibility for developing, delivering and reporting on our entire program of paid channels.
Advantages:
* Experience with marketing automation platforms
* Experience/knowledge with intent data programs (G2 Crowd, Zoominfo, Crunchbase)
About The Role:

* Own the strategy, execution, and tracking of paid channels (e.g., SEM, social, remarketing, display) to drive marketing performance in line with budget and ROI
* Manage vendors to provide support, launch and optimize campaigns, allocate internal and external resources to achieve goals and ROI targets
* Monitor and analyze channel performance and maintain reporting on campaign performance, ROI, LTV, and other channel metrics
* Collaborate with internal marketing team to ensure brand-aligned messaging, improve lead quality, and drive customer acquisition, conversion, and awareness
* Continually improve and innovate based on performance and offer wider ranging ideas for inbound growth
* Maintain up to date knowledge of Search Marketing guidelines and regulations for major search engines
* Experience with CRM and marketing automation tools

Website:
Perimeter 81

Intro:
Perimeter 81, a cybersecurity scale-up in the hyper-growth stage, is seeking a highly analytical and hands-on Media Buyer to join our demand generation team. This is a full-time position from our offices in the heart of Tel Aviv. The ideal candidate will be responsible for developing our Media buying and managing our Media campaigns and will work closely with our Marketing, Data, Sales, and Design teams. We are looking for someone who is data-driven and a quick learner who can take full ownership of our integrated campaigns and uncover new opportunities. If you’re looking to roll up your sleeves, learn new things, make an immediate impact and have pure love for Media Buying and Affiliation, this role might be for you. It is the perfect opportunity for someone to join a fast-paced startup that is growing quickly in an exciting space.

About Perimeter 81:
Perimeter 81 radically simplifies cybersecurity with the world’s first Cybersecurity Experience (CSX) Platform. We’ve been recognized as a Gartner Cool Vendor and Forrester New Wave Leader™, and have raised over $100M from tier-1 investors such as Insight Partners, B-Capital, Toba Capital, and more. We have over 200 employees based in offices in Tel Aviv, New York and Los Angeles. Our holistic, cloud-based solution allows organizations of all industries and sizes to support the immediate desires of digital nomads, by transforming the outdated, complex, hardware-based network security technologies into one unified, easy-to-use and scalable software solution. Our 2,000+ clients include SMBs to Fortune 500 businesses and industry leaders across a wide range of sectors. Our partners are among the world's leading integrators, managed service providers, and channel resellers.

Job Description:

* Bring new business to the company by buying media and advertising on relevant websites
* Negotiate and evaluate media buying opportunities
* Monitor and ensure campaign effectiveness
* Optimize and analyze data in order to maximize revenue opportunities
* Buy traffic in CPM, CPC. CPL, CPA
* Analyze and report on campaign performance
* Manage and monitor marketing budgets within an ROI-driven marketing strategy and run data-driven experiments and A/B tests to optimize our activity.
* Collect and analyze campaign data to identify optimization steps for future campaigns and new opportunities
* Work closely with the Marketing Automation team, SDRs, BDRs, Design, Biz Ops, BI, Product Management, and Content to constantly improve performance and marketing materials.
* Work with our in-house design and content teams to continuously develop and optimize ad campaigns.

An online media company providing quality traffic sources to a number of verticals worldwide including gaming, dating, sweepstakes, finance and Insurance, sweepstakes etc. We pride ourselves on our attention to detail, customer service and friendly working atmosphere. We are looking for an experienced and highly motivated media buyer to join our current media team.

As a Media Buyer you will be responsible for buying quality traffic from multiple advertising channels, launching new channels and identifying potential partnerships.

Be an integral part of the marketing team
Develop effective media buying strategies
Grow different media channels (other than Google and social channels)
Identify potential partners, negotiate and close deals
Manage and maintain ongoing communication with partners.
Discover new growth opportunities
Optimize traffic performance and increase ROI
Meet deadlines, prioritize and push multiple projects forward simultaneously.