לוח משרות דרושים SEM \ PPC בתל אביב יפו

one of the worlds largest sports betting and gaming companies, listed on the London Stock Exchange with a $4 billion valuation and a global team of 30,000 employees. We own and operate some of the biggest betting brands in the world, including bwin, Ladbrokes, Coral, and PartyCasino, serving millions of customers across multiple markets. As an industry leader, we are at the forefront of innovation, data-driven marketing, and cutting-edge technology, constantly pushing the boundaries of whats possible in the world of online betting and gaming.

With the rapid growth of our Performance Marketing division, we are expanding our team and looking for a PPC Team Lead to drive the bwin brands paid search strategy across Spain, Germany, Austria, Belgium, and Portugal.

In this role, you will have the opportunity to lead a high-budget, multi-market PPC operation, working closely with the Head of Search, Analytics, and Strategy leaders to craft data-driven marketing strategies that maximize performance and efficiency. This is an exciting chance to take ownership of large-scale multi-million-dollar campaigns and play a key role in shaping the future of bwins paid search initiatives.

Responsibilities
Lead & develop a high-performance PPC team, providing mentorship and strategic direction.
Define and execute scalable search marketing strategies across multiple brands and regions.
Collaborate with cross-functional teams (UA, Product, Data & Analytics) to maximize ROAS.
Manage & optimize large-scale paid search campaigns across Google, Microsoft, and Apple Ads.
Leverage data-driven insights to enhance bidding strategies, audience targeting, and conversion funnels.
Analyze & track key PPC KPIs to drive continuous performance improvements.
Run A/B tests & experimentation to maximize engagement and efficiency.
Identify & implement automation tools to improve search marketing effectiveness.

weare one of the worlds largest sports betting and gaming companies, listed on the London Stock Exchange with a $4 billion valuation and a global team of 30,000 employees. We own and operate some of the biggest betting brands in the world, including bwin, Ladbrokes, Coral, and PartyCasino, serving millions of customers across multiple markets. As an industry leader, we are at the forefront of innovation, data -driven marketing, and cutting-edge technology, constantly pushing the boundaries of whats possible in the world of online betting and gaming.

Responsibilities:

* Hands-on campaign building and management
* Full responsibility for $100Ks/Month account activity
* Daily activity management, monitoring of results and optimization: Ads, assets, negative, SQR
* Work with tight monthly goals
* Expanding the activity (keywords, ads, campaigns) regularly based on sports events and with revenue focus optimization and business needs
* Weekly & Monthly reporting and as requested

We are looking for an SEO Manager to join our Organic Search team. This role combines strategic thinking with hands-on execution. Youll be one of the main stakeholders of our organic search strategy, growing Riversides revenue and visibility in Search Engines, AI Search and LLMs.

What youll do:

Monitor and analyze and its competitors organic performance to improve and build SEO campaigns
Perform keyword research, trends and audience analysis using various sources and across different organic channels
Build, manage, and execute the SEO roadmap
Use automation and AI responsibly to increase efficiency and results
Fix technical issues and improve the domains site health in collaboration with internal and external stakeholders
Create and manage high-impact content strategies
Collaborate with external and internal stakeholders to create content that achieves its goals
Collaborate with external and internal stakeholders to increase authority, earn links and mentions