דרושים » פרסום שיווק ויחסי ציבור » Growth Marketing Manager

we are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, Artlist enables creators to stay on trend, and achieve their creative goals. Trusted by over 30 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, Artlist provides a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. For more information, visit artlist.io Artlist is looking for a strategic, hands-on, and fast-paced Senior Product Marketing Manager to lead our Go-To-Market (GTM) execution in a fast-moving, dynamic environment. In this role, you will define how our value connects with different creators and brands, turning our product, and creative tools into clear, compelling messaging that users instantly get. You'll operate at a fast pace, taking new ideas to market quickly and delivering the right message to creators across all our marketing channels. Youll act as the key driver who makes things happen-working closely with Product, Copy, Design, Growth Marketing, Social, Sales, and data teams to execute flawlessly. Additionally, you will lead our user communications across all touchpoints, leveraging modern AI platforms and workflows to scale your impact. What Youll Do
* Lead GTM Strategy & Execution: Drive end-to-end go-to-market launches and campaigns at high speed, turning new features, products, and AI capabilities into high-impact releases.
* Drive Business Impact: Turn GTM strategies and communications into measurable business results across user acquisition, conversion, retention, and revenue.
* Engage Existing & New Users: Build targeted messaging strategies to effectively reach, excite, and convert both current users and new audience segments across all relevant channels.
* Lead Cross-Channel User Communications: Own user communications across in-product, email, social, and web touchpoints to continuously boost product adoption, engagement, and retention.
* Make Things Happen Cross-Functionally: Serve as the central engine connecting Product, Copy, Design, Performance Marketing, PR, and Sales to orchestrate smooth, fast, and unified campaign executions.
* Leverage Next-Gen AI Platforms: Utilize new AI tools and platforms to move faster, optimize workflows, and scale how we produce collateral and reach users.
* Optimize Funnels & Drive Growth: Monitor campaign performance and user funnels to quickly iterate, reduce friction, and improve conversion at every step.
* Stay Ahead of Trends: Keep a close pulse on the fast-changing world of AI, creators, and competitors to keep our messaging fresh, relevant, and sharp.

Were looking for a Senior Growth Product Manager with a passion for experimentation, data-driven decision-making, and creating seamless user experiences. Youll join one of our high-impact growth teams, helping drive user acquisition, engagement, retention, and cross-sell opportunities.
This role has the potential to unlock massive revenue growth - scaling from millions to billions. Youll define and implement strategies that drive measurable impact, using deep customer insights, A/B testing, and iterative experimentation to fuel sustainable growth.
As a strategic leader, youll set the vision for where we need to go and craft the roadmap to get us there - balancing business goals with customer needs.
We believe three things matter for every role at our company: drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role you'll
Own and execute key parts of our growth strategy, from research to launch, focusing on user acquisition, retention, and monetization
Understand customer behavior and pain points, leveraging data, user research, and experimentation to uncover opportunities
Define and track key performance indicators (KPIs) to measure success and continuously optimize for impact
Lead continuous A/B testing and experimentation, using insights to drive iterative improvements
Work cross-functionally with Design, Engineering, Data Science, and Marketing to bring growth ideas to life
Challenge assumptions and rethink the status quo, pushing for bold, innovative approaches to growth.

We are looking for a highly analytical, hands-on, and systems-oriented Senior Lifecycle & Automation Manager to own and scale our lifecycle marketing efforts across the customer journey.
Youll be responsible for designing, building, optimizing, and scaling lifecycle programs that improve lead nurturing, activation, engagement, pipeline generation and reactivation across both sales-assisted and product-led motions.
Were looking for someone who thinks in funnels, behaviors, systems, experimentation, automation, and customer journeys and who can independently turn ideas into measurable business impact.
What you'll be doing:
Lifecycle Strategy & Funnel Optimization
Own lifecycle marketing initiatives across lead nurturing, activation, onboarding, engagement, expansion, and dormant lead reactivation.
Design and optimize multi-step customer journeys across multiple touchpoints and lifecycle stages.
Build lifecycle programs that improve top-of-funnel conversion, product adoption, sales efficiency, and pipeline generation.
Identify friction points, drop-offs, and growth opportunities across the funnel.
Campaign & Automation Execution
Build and manage hands-on lifecycle campaigns and automations inside HubSpot.
Design, manage, and optimize cross-channel customer journeys across email, SMS, WhatsApp, SDR outreach, retargeting, and in-product experiences, while orchestrating scalable automations and workflows across multiple systems and tools.
Manage audience segmentation, behavioral targeting, personalization, and dynamic lifecycle experiences.
Run ongoing experimentation and A/B testing across messaging, timing, channels, CTAs, and workflows.
Build scalable lifecycle infrastructure and operational processes.
Monitor and optimize email deliverability, sender reputation, inbox placement, and lifecycle communication performance across channels.
AI & Marketing Systems
Identify opportunities to leverage AI across lifecycle marketing, automation, customer communication, internal workflows, and growth operations.
Help define and build AI-powered tools, workflows, automations, and use cases for internal teams and customer-facing experiences.
Stay up to date with emerging AI tools, workflows, and best practices, and proactively bring new ideas into the organization.
Data, Analytics & Reporting
Monitor and analyze lifecycle and funnel performance across activation, engagement, conversion, and reactivation metrics.

We are looking for an experienced Data Product Manager with a strong Data Science and Analytics background to own and lead data driven solutions.
In this role, you will define and drive the vision, strategy, and execution of data and analytics products that support our Marketing, Growth, and Acquisition teams. You will operate at the intersection of business, analytics, data science, and AI, translating marketing challenges and business questions into scalable data products, clear KPIs, and measurement frameworks that improve acquisition efficiency, ROI, and long-term revenue growth.
You will lead cross-departmental initiatives, partner closely with Marketing leaders, Data Scientists, Data Engineers, Analytics teams, and Product Managers, and ensure that advanced modeling, analytics, and AI capabilities are deeply embedded into day-to-day marketing decision-making.
Key Responsibilities
Marketing Data Product Ownership
Own the vision, roadmap, and delivery of Marketing Data Science and Analytics products
Align initiatives with business goals such as acquisition efficiency, ROI optimization, revenue growth, and funnel performance.
Act as the single point of ownership for marketing-related data, analytics, and data science products across teams.
Define data requirements, metrics, and success criteria for new initiatives, including identifying gaps in existing data.
Collaborate with Data Engineers and Analytics Engineers to design scalable data pipelines, data models, and semantic layers that support analytics, experimentation, and advanced modeling.
Prioritize initiatives based on business impact, scalability, data maturity, and clarity of success metrics.
Business Analytics, Data Science & AI-Driven Marketing Optimization
Define and own the business logic behind marketing KPIs, ensuring clear, consistent, and trusted metrics across teams.
Work closely with stakeholders to understand what needs to be measured, why and how.
Lead data science, analytics, and AI initiatives that optimize marketing performance
Own and evolve core marketing models including attribution, MMM, LTV prediction.
Define success metrics and measurement frameworks for models, experiments, and AI-driven decisions.
Drive experimentation frameworks (A/B tests, geo-experiments, uplift modeling) to continuously improve performance and decision quality.
Design and deploy AI-powered and agentic solutions to automate and scale marketing workflows such as budget allocation, campaign optimization, and creative testing.
Ensure solutions are production-ready, measurable, explainable, and actionable for business stakeholders.
Translate complex model outputs into clear, trusted insights for business users.

We are looking for an experienced Growth Marketing Manager (Enterprise B2B) to join our Demand Generation Marketing team. In this role, you will own and scale our global digital demand engine, driving awareness, engagement, and pipeline growth across key markets.

You will lead performance marketing across multiple channels, working closely with content, Product Marketing, and Sales to deliver measurable business impact. This is a hands-on role for someone who combines strategic thinking with strong execution and is excited to scale a global B2B demand engine targeting enterprise healthcare clients. In this role you will manage external providers and agencies.

If you are passionate about growth marketing, data-driven decision making, and working in a fast-paced, collaborative environment, wed love to meet you.

Responsibilities
Implement the B2B demand generation strategy and quarterly planning across various channels
Build, manage, and optimize multi-channel campaigns across paid search, paid social, SEO/GEO, and ABM programs.
Lead SEO and GEO across search and LLM discovery, including strategy, technical SEO, keyword and entity mapping, monitoring performance, and visibility reporting.
Own website conversion optimization, continuously improving user journeys, landing pages, messaging, forms, CTAs, and overall conversion rates through data-driven experimentation.
Identify, evaluate, and scale emerging acquisition channels, technologies, and AI-powered marketing opportunities to drive efficient pipeline growth.
Collaborate with Marketing, Design, and the content team to develop high-performing ads, landing pages, and lifecycle content, including tailored ABM campaigns
Work with external agencies and vendors as needed to scale execution.
Stay up to date with emerging digital trends, tools, and AI to continuously improve performance and scale.

As the worlds leading vendor of Cyber Security, facing the most sophisticated threats and attacks, weve assembled a global team of the most driven, creative, and innovative people. At our company, our employees are redefining the security landscape by meeting our customers real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.
our company Software Technologies has been honored by Time Magazine as one of the Worlds Best Companies for 2024. We've also earned a spot on the Forbes list of the Worlds Best Places to Work for five consecutive years (2020-2024) and recognized as one of the Worlds Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.
Were looking for a Web Dev/Marketing Operations Manager to lead the strategy, design, and execution of personalized digital journeys across our website, HubSpot and Salesforce and to assist in the move of our CRM from HubSpot to Marketo later on in the year.
In this role, you will be a key player in creating, managing, and optimizing the user journey while executing impactful campaigns that enhance engagement across various channels.
Youll have the chance to enhance your skills, expand your expertise, and directly impact the growth and success of our organization.
Key Responsibilities
Own end-to-end marketing automation initiatives: from ideation and segmentation to execution, analysis, and optimization.
Own website optimization of our WordPress website, including page development, plugin updates and more.
Create Landing pages, emails, forms and other marketing elements.
Design and execute complex user journeys across our website, HubSpot, Salesforce, and connected CRMs, with a deep understanding of data structures and flows.
Track, analyze, and report on marketing performance across platforms using dashboards and data analysis tools.
Apply data-driven optimization: run structured A/B tests, monitor trends and behaviors, and optimize KPIs across segments and regions to improve engagement and retention.
Identify and implement AI-driven improvements to replace or augment manual marketing ops workflows, including documentation and performance measurement.
Collaboration with global stakeholders (marketing, sales, data, and engineering) to translate business goals into scalable MarTech solutions.
Support marketing operations as needed, including ad hoc tasks and conference preparation.

Were entering a rapid scale phase with the ambition to lead the food delivery category in Israel. The Head of Marketing will build and lead marketing function end-to-end in Israel, owning demand growth, brand, lifecycle/CRM, and marketing operations - with direct accountability for revenue, GMV, usage, and retention. This is a builder role reporting to the CEO and operating closely with Commercial and Operations within HAATs city-based operating model.

What Will You Do
Brand Marketing
Build brand equity, awareness, and reputation as the leading local delivery platform in Israel.
Define brand positioning, messaging, and narrative grounded in local city presence.
Own brand identity, guidelines, and core brand assets.
Lead PR, content, social, influencer, and analyst relations.
Ensure brand storytelling reflects real merchant, courier, and city-level experiences.
Growth Marketing
Grow demand efficiently and profitably across HAATs operating cities.
Build and scale paid, organic, and offline growth engines by city and category.
Own acquisition strategy across priority cities in coordination with Commercial and Operations.
Drive demand for specific categories, partners, or verticals based on supply readiness.
Manage CAC, payback period, and cohort economics at city and segment level.
Product Marketing
Increase revenue and engagement from existing users.
Own lifecycle marketing, CRM, and retention programs.
Drive feature adoption and website/app conversion optimization (CRO).
Support Sales and Commercial with launches, messaging, and merchant visibility.
Translate merchant and operational inputs into clear user-facing value propositions.
Strategy & Marketing Operations
Build a scalable, high-impact marketing organization embedded in HAATs operating model.
Define marketing OKRs, roadmap, org structure, and roles & responsibilities.
Own marketing P&L, budget, and tech stack.
Work closely with the Head of Commercial to support city launches, vertical expansions, and merchant priorities.
Translate city-level commercial and operational inputs into targeted marketing plans by city, category, and partner tier.
Align Marketing, Commercial, Operations, Product, and Customer Support around shared marketplace KPIs.
Leadership, Planning & Performance
Own and deliver aggressive, measurable growth targets (e.g. double-digit MoM growth during scale or city-launch periods).
Manage a 6-7 figure annual marketing budget with clear ROI and unit economics tracking.
Build and lead a team of 5+ marketers and agency partners.
Launch and scale 3-5 growth engines across paid, organic, lifecycle, and city-level channels.
Own city-level demand planning in coordination with Commercial and Operations.
Present weekly performance reviews covering GMV, CAC, retention, funnel health, and city performance.
Define and execute a 12-month GTM and marketing roadmap aligned with commercial and operational plans.

we are creating a new category in travel: an intelligent, conversational AI concierge that supports business travelers across their entire journey. Were rebuilding the travel booking and management experience from the ground up-making it personal, proactive, and entirely user-centric. our company isn't just a tool; its a travel companion that anticipates needs and solves problems in real time.
The role
We are looking for a strategic, high-energy Senior Product Marketing Manager to spearhead the growth and adoption of our company. In this role, you sit at the cross-section of Product, Leadership, Marketing, and Legal, ensuring that our innovation is matched by bold, relevant messaging.
Your mission is to build a seamless product-to-market feedback loop that makes our roadmap feel as if it were written by our customers themselves. You will be the primary advocate for the business traveler, translating their needs into a visionary product story that feels human, not just technical.
What youll do
Own the company narrative: Develop the overarching product story, positioning, and value drivers. You will ensure we have a differentiated "customer promise" that cuts through the noise of the travel space.
Strategic GTM ownership: Define further buyer segmentation (ICP) and launch frameworks for new features and geographic expansions.
Cross-functional catalyst: Act as the connective tissue between Product, C-level stakeholders, Marketing, Legal, and external vendors/partners. You will align these departments to ensure our messaging is not only visionary but also compliant.
Community collaboration: Partner closely with our Brand Experience Manager to turn customer feedback into advocacy and ensure our community insights directly influence the product roadmap.
Sales and org enablement: Build the playbooks, talk tracks, and collateral that help our global teams navigate conversations about our company with confidence and clarity.
Full-funnel optimization: Guide narrative direction across landing pages, lifecycle emails, and marketing funnels to improve conversion and feature adoption through constant testing and iteration.
Product roadmap influence: Use qualitative and quantitative customer research to uncover real motivations and objections, acting as a strategic advisor to Product leadership on what to build next.

At our company, Its all about the user. All of them. Were passionate about creating seamless, personalized travel experiences for business travelers around the globe.
We are looking for a Senior Product Manager, Hotels for our company team in Tel Aviv. Your mission is to build the next generation of hotel booking: a high-converting, personalized agentic experience that helps frequent business travelers find and book the right hotel with less effort.
You wont just own hotel data or funnel metrics; youll design the intelligent conversation hotel experience behind our company, where AI understands traveler intent, applies personal preferences, compares options, explains trade-offs, and guides users from search to booking with confidence.
What Youll Do:
* Own the Hotels Product Experience: Lead the full hotel journey, from destination intent and search to hotel details, room selection, checkout, confirmation, and post-booking engagement.
* Design Agentic Hotel Experiences: Build AI-driven workflows that help users search, compare, decide, and book hotels through a mix of conversation, recommendations, proactive suggestions, and UI components.
* Drive Hotel Funnel Conversion: Identify friction points across the hotel funnel and define the roadmap to improve search-to-booking, availability-to-checkout, checkout completion, and repeat booking rates.
* Improve Search, Ranking, and Personalization: Partner with AI, data, and engineering teams to improve hotel ranking, filters, recommendations, availability logic, and why this hotel explanations based on traveler intent, loyalty, price, amenities, business schedule, and past preferences.
* Lead Experimentation: Design and run A/B tests across search results, hotel detail pages, room selection, checkout, rewards messaging, onboarding flows, and AI-assisted booking experiences.
* Connect Hotels to the Full Trip Experience: Work across flights, restaurants, itinerary, calendar, Gmail sync, and proactive travel use cases to make hotels feel like part of one seamless business travel journey.

Operational Planning and Alignment:
Architect the global marketing operating model to bridge the gap between high-level strategy and technical execution.
Partner with the Marketing leadership team to track marketing KPIs, monitor performance metrics, and ensure targets are met.
Manage resource allocation and departmental budgets to ensure efficient spend and maximize Marketing ROI.

Marketing Process Optimization & GTM Execution:
Manage and optimize core marketing processes, including campaign execution, lead and MQA lifecycle, routing, scoring, and attribution.
Implement best practices, automation tools, and generative AI capabilities to increase marketing efficiency and scale workflows.
Ensure data management, workflows, and analytics are functioning properly to support data-driven decision-making.
Enforce core GTM processes and maintain SLAs in close partnership with Sales, BDR, and RevOps teams.

MarTech Stack and Data Management:
Manage and optimize our existing marketing technology ecosystem, including CRM, MAP, ABX/intent (e.g., 6sense), analytics, and data solutions.
Work alongside RevOps to support the Salesforce data model, maintain the integration of marketing systems, and ensure data integrity and CRM quality.
Own the MarTech roadmap and vendor rationalization strategy, ensuring a lean, integrated and future-proof stack.
Drive the implementation of Agentic AI for research, routing and predictive modeling within the customers buying journey while ensuring interaction with core systems (Salesforce, MAP, 6sense, etc.).
Ensure day-to-day compliance with global data privacy requirements across systems.

Performance Measurement & Reporting:
Manage the reporting framework for measuring marketing performance and tracking KPIs, delivering actionable insights to stakeholders.
Maintain clear economic models that track LCV and CAC by marketing motion and activity.
Generate regular reports and dashboards to communicate marketing results, trends, and campaign forecasts.
Track and report on the ROI for marketing events and demand generation programs.
Manage the modern demand gen waterfall and business development cadence to monitor lead quality and conversion rates.

Team Leadership & Management:
Manage and mentor a team of Marketing Operations professionals, ensuring their day-to-day performance and professional growth.
Foster a collaborative, execution-oriented culture within the Marketing Operations team.
Provide operational support and troubleshooting to other Marketing teams, such as demand generation, product marketing, and field marketing.
Manage stakeholders enterprise integration across and the broader SAP ecosystem, data privacy standards (GDPR/CCPA), and cross-functional attribution in a multi-product environment.