דרושים » פרסום שיווק ויחסי ציבור » ***דרוש /ה אנליסט שיווק וקמפיינים לחברה פיננסית מעולה בראשון לציון***

Were looking for a data-driven and business-savvy Analyst to join our growing data team.
In this role, youll work closely with our Marketing, Finance, and Sales teams to analyze performance, connect marketing and financial data, and build models that support strategic decisions.
Youll play a key role in translating data into clear business insights that drive growth, efficiency, and profitability.
Key Responsibilities
Partner with Marketing, Finance, and Sales teams to analyze performance, efficiency, and ROI.
Evaluate UA spend, ROAS, and growth metrics across channels, campaigns, and regions.
Build and maintain dashboards and reports in Cursor, Tableau and Looker to track key business and financial KPIs.
Develop and maintain risk models that help guide company decisions and improve forecasting accuracy.
Conduct cohort and funnel analysis to identify performance trends and growth opportunities.
Collaborate with Data engineering and finance teams to align top level metrics with company financial reporting.
Present actionable insights and recommendations that influence both strategy and operations.

Were looking for a sharp and experienced Business Data Analyst to join our Marketing Analytics team. Someone who is deeply passionate about data and turning raw data into clear and actionable insights. With your strong analytical and technical skills, youll help tell the story behind the numbers and better understand how players interact with our games.
Responsibilities:
Analyze end-to-end user journeys from a marketing perspective across all existing titles and future studio launches, using complex datasets, AI tools, and statistical modeling
Own the portfolio-wide marketing analytics ecosystem including collecting, analyzing, reporting and tracking of marketing activities
Optimize user acquisition efforts cross games while creating solutions to the industrys day to day challenges
Apply predictive analytics methods in order to help establish strategic business recommendations
Provide actionable insights to multiple stakeholders across the organization through strategic and operational researches
Build and maintain the marketing data pipeline while creating models and dashboards to help make informed decisions quickly while empowering others to have information readily accessible
Utilize advanced AI workflow tools (e.g., Claude, Cursor, LLMs) to improve workflows and increase efficiency
Collaborate with other teams such as UA (User Acquisition), Product, Monetization, BI, DS, Finance, and more through significant projects.