Were looking for a Product Marketing Manager to own the go-to-market strategy for our data and AI product portfolio: APIs, MCP, data feeds, integrations, and our own AI-powered products, including AI Studio, our natural language analytics tool. Our data already feeds into platforms like ChatGPT, Claude, and Cursor, and demand is accelerating as more enterprises build AI-powered workflows that depend on real-world digital intelligence.
Our data is our biggest competitive advantage. No other company offers the same breadth, depth, and granularity of digital intelligence, covering web traffic, app usage, search behavior, and consumer trends across virtually every market and geography. The opportunity here is massive: youll be marketing a product that the market is actively looking for, at the exact moment when AI is reshaping how businesses consume and act on data.
Your audience is data-savvy: buyers and users who evaluate products based on data quality, methodology, coverage, and integration fit. They care about substance over packaging. Youll need to match that mindset, balancing creative storytelling with real technical fluency to earn their trust and drive adoption.
Youll work closely with Product Management, Sales, Customer Success, and the broader GTM organization. This role sits within the Data Pod marketing team, reporting to the Pod Lead based in the UK, and is based in Israel on a hybrid model.
What Youll Do:
Own the Go-to-Market for Data & AI Products
Define and execute go-to-market strategies for our Data and AI product portfolio, including our API, data feeds, MCP integrations and our innovative AI solutions.
Lead product launches end-to-end: positioning, messaging, launch execution, enablement, and post-launch adoption. You ship, you dont hand off.
Partner with Product Management to translate roadmap priorities into market-facing narratives and launch plans that drive awareness, adoption, and revenue growth in a consumption-based model.
Build the Narrative That Earns Trust
Develop positioning and messaging for data and AI products that resonates with data-savvy audiences: analysts, data teams, and technical buyers across various categories.
Create compelling customer-facing content: landing pages, product pages, one-pagers, pitch decks, case studies, email campaigns, and product guides.
Requirements: Must-Haves
3+ years of product marketing experience in B2B SaaS, data products, developer tools, or technology platforms.
Experience marketing to data-savvy and technical audiences: You understand how they evaluate products and what earns their trust.
Strong technical fluency: you need to be comfortable with APIs, data feeds, integrations, and analytics tools. You can talk about our data methodology and data offerings without reading from a script.
You use the products you market: Youll spend time in our API docs, test integrations, run queries in AI Studio, and build your own understanding of our data before you write a single word of positioning.
A balance of storytelling and substance: You can craft a narrative that makes someone care and back it up with the technical depth that makes them interested.
Analytical mindset: Youre comfortable working with data, tracking performance metrics, and using insights to inform your decisions and prioritize what matters most.
Proven track record of leading product launches and building go-to-market strategies that drive measurable results.
Excellent written and verbal communication skills in English.
Self-starter mindset: You take ownership, manage your priorities, and dont wait for direction. Youll report to a manager in the UK and work across time zones daily.
Experience working cross-functionally with Product Management, Sales, and GTM teams.
This position is open to all candidates.