דרושים » פרסום שיווק ויחסי ציבור » Junior SEO/GEO Specialist

Required SEO/ GEO Team Leader
Marketing is about obsessing over an audience until you know what they want before they realize it. From brand managers to performance marketers to CRM specialists, the people we're looking for are bold, data-driven, and always convinced there's a better way to do it. So if you watch the Super Bowl for the ads, the Marketing team might be looking for you.
The SEO Team Leader will define and lead our SEO strategy to drive scalable organic growth across global markets for the core marketplace, with a strong focus on complex marketplace dynamics and US/global search opportunities. This role requires a strategic and hands-on leader who combines deep technical SEO expertise with a strong understanding of how search is evolving beyond traditional rankings into AI-powered discovery experiences.
The ideal candidate is an experienced SEO and organic growth leader with a strong background in large-scale platforms or marketplaces, and a proven ability to operate in fast-moving, cross-functional environments. The SEO Team Leader will lead a team of SEO specialists while partnering closely with Product, Engineering, Analytics, Content, and Marketing to build scalable processes, shape roadmaps, prioritize high-impact opportunities, and connect organic growth efforts directly to business performance.
In this position, you must be highly data-driven, deeply technical, and fluent in both classic SEO and emerging Generative Engine Optimization (GEO), including visibility across AI search experiences such as Google AI Overviews, ChatGPT, and other LLM-powered discovery surfaces.
What am I going to do?
Manage and lead the core SEO team, setting strategy and direction to improve organic search performance, AI-search discoverability, and measurable business outcomes across our marketplace.
Own our SEO roadmap across technical SEO, on-site SEO, international SEO, and Generative Engine Optimization, ensuring the company is well-positioned for the future of search.
Lead hands-on technical SEO initiatives at scale, including JavaScript SEO, crawlability, rendering, indexation, internal linking, structured data, Core Web Vitals, site architecture, and technical migrations.
Partner closely with Product, Engineering, and Marketing to ensure SEO requirements and recommendations are properly prioritized, implemented, and embedded into platform capabilities and release processes.
Measure, analyze, and communicate the impact of SEO and GEO initiatives using clear business metrics, translating organic growth work into marketplace and company value.
Stay ahead of industry developments across SEO, technical search infrastructure, search engine algorithm changes, and AI-powered search experiences, while continuously raising the knowledge level of the team and broader organization.

You will own our company's organic growth engine. Your mission is to make organic search our #1 customer acquisition channel by combining SEO, GEO, content strategy, technical excellence, and continuous experimentation.
Key Responsibilities
Full-Funnel Strategy: Define SEO/GEO goals and KPIs, identifying high-impact opportunities across organic and paid channels.
SEO Execution: Perform technical audits, optimize site architecture, metadata, and internal linking while executing off-page SEO, backlink acquisition, and strategic link insertion to drive Domain Authority and scale organic growth.
GEO: Develop and execute strategies to optimize visibility and presence within AI-driven search experiences and generative engines (e.g., ChatGPT, Perplexity, Google AI Overviews), ensuring content is structured and cited effectively in AI-generated answers.
PPC Oversight: Monitor and analyze paid search (Google Ads) and social media campaign performance, to ensure alignment with overall acquisition strategy.
Content & Growth: Build a content strategy focused on high-intent topics and SEO-driven landing pages that convert.
Technical SEO: Work with engineering to improve Core Web Vitals, structured data, and site performance.
Performance Tracking & CRO: Analyze and report on growth using GSC, GA4, Ahrefs, and SEMrush. Conduct constant A/B testing to improve ROI and conversion rates.
Success will be measured by
Growth in qualified organic pipeline
Revenue influenced by organic acquisition
AI search visibility
Keyword rankings
Share of Voice
Conversion rates
SQL generation.

We're looking for a strategic and visionary Director of SEO /GEO to lead our global organic growth initiatives. This role is critical for establishing a clear strategic direction, mentoring our talented SEO team, and fostering seamless cross-functional alignment. You'll be instrumental in driving organic search performance and shaping the future of search experiences on our platform.
What am I going to do?:

* Lead, mentor, and empower the SEO team, fostering a culture of continuous learning and skill development through a new mentorship framework.
* Develop and implement a foundational strategy for Generative Engine Optimization (GEO), focusing on AI-driven search visibility.
* Cultivate strong cross-functional partnerships across Product, Engineering, Marketing, and Content teams to drive cohesive organic growth strategies.
* Establish and oversee comprehensive performance reporting mechanisms for organic growth, delivering insights to executive leadership.
* Manage the SEO budget effectively, ensuring resources are allocated to maximize impact and ROI.

We are looking for an SEO Team Lead to join our SEO Team.
A talented, motivated, technical, innovative, and results-focused individual who is passionate about SEO, user experience, and optimization
What will you do?
You will be a key part of the company's SEO efforts, managing a complex project with high traffic volume.
Manage a team of SEO Project Managers, including development, training, support in developing the team skills, and task assignment.
Creating and implementing SEO strategy
Managing a series of different SEO projects
Analysis of the teams organic ranking, traffic, and overall performance.
Seeking out opportunities for optimization and achieving result-driven goals.
Performing analysis and compiling reports for senior management.
Implementing market and competitor analysis
Enhancing on-site and off-site SEO efforts
Growing the sites' organic audience and rankings in the US market.
Lead hiring processes as the team grows.

We are looking for an experienced Growth Marketing Manager (Enterprise B2B) to join our Demand Generation Marketing team. In this role, you will own and scale our global digital demand engine, driving awareness, engagement, and pipeline growth across key markets.

You will lead performance marketing across multiple channels, working closely with content, Product Marketing, and Sales to deliver measurable business impact. This is a hands-on role for someone who combines strategic thinking with strong execution and is excited to scale a global B2B demand engine targeting enterprise healthcare clients. In this role you will manage external providers and agencies.

If you are passionate about growth marketing, data-driven decision making, and working in a fast-paced, collaborative environment, wed love to meet you.

Responsibilities
Implement the B2B demand generation strategy and quarterly planning across various channels
Build, manage, and optimize multi-channel campaigns across paid search, paid social, SEO/GEO, and ABM programs.
Lead SEO and GEO across search and LLM discovery, including strategy, technical SEO, keyword and entity mapping, monitoring performance, and visibility reporting.
Own website conversion optimization, continuously improving user journeys, landing pages, messaging, forms, CTAs, and overall conversion rates through data-driven experimentation.
Identify, evaluate, and scale emerging acquisition channels, technologies, and AI-powered marketing opportunities to drive efficient pipeline growth.
Collaborate with Marketing, Design, and the content team to develop high-performing ads, landing pages, and lifecycle content, including tailored ABM campaigns
Work with external agencies and vendors as needed to scale execution.
Stay up to date with emerging digital trends, tools, and AI to continuously improve performance and scale.

Required SEO Project Manager
About The Position:
You will be responsible for the company's SEO efforts, including onsite and offsite optimization, keyword research, maintenance & building new SEO assets for the company.
Managing and promoting the companys SEO websites
Uploading and publishing content with WordPress.
Enhancing on-site and off-site SEO efforts
Growing the sites' organic audience and rankings in the US market.
Managing a team of foreign freelancers.

Own the content strategy and editorial calendar for the blog and technical content across the funnel.
Produce and commission engineer-grade work: architecture deep dives, benchmarks, how-tos, and thought leadership.
Own SEO end to end, and build for AEO and GEO so ScaleOps surfaces inside AI answers, not just the blue links.
Track rankings, organic traffic, and AI answer visibility, and turn the data into a continuous optimization loop.
Manage the WordPress blog end to end, plus external agencies and freelancers from brief to delivery.
Activate internal experts, especially the developer advocate and engineering, as sources and contributors.
Run the engine AI-first, using AI across research, drafting, optimization, and repurposing to multiply output.

We're looking for a highly hands-on, AI-oriented Head of Marketing who will own the end-to-end GTM strategy while directly orchestrating campaigns, generating enterprise pipelines, and positioning our company as a category leader. You will lead an agile core team (Design, Content, SEO) while staying close to the work balancing high-level strategic direction with daily execution.
What Youll Do
GTM & Growth Strategy: Own and execute the global GTM strategy to drive scalable, data-driven enterprise pipeline growth.
Demand Gen & ABM: Build, launch, and optimize targeted Account-Based Marketing (ABM), inbound, and outbound programs for enterprise clients.
Digital & Content Performance: Own digital growth across SEO, GEO, website conversion, paid acquisition, and content marketing.
Marketing Ops & Automation: Manage our HubSpot stack, marketing automation workflows, email nurturing campaigns, and performance analytics.
Sales Enablement: Partner closely with Sales to create high-impact enablement assets, including case studies, pitch decks, and customer success stories.
Brand & Thought Leadership: Increase brand authority through webinars, PR, industry events, analyst relations, and co-marketing initiatives with strategic partners.
AI Integration: Actively apply AI tools to accelerate content generation, market research, workflow automation, and performance reporting.
KPIs & Budget Management: Manage the marketing budget, measuring clear KPIs including marketing-sourced pipeline, influenced pipeline, ROI, and conversion metrics.

Were looking for a hands-on Campaign Manager to join our team at Tel Aviv.
This role is responsible for setting up, managing, optimizing, and analyzing campaigns running through DSP, with a focus on performance, user acquisition, and client KPIs.
The ideal candidate has strong operational skills, analytical thinking, and a good understanding of the programmatic and mobile advertising ecosystem. Experience with MMPs, attribution data, campaign optimization, and DSP platforms is highly prefered.
What Youll Do:
Set up, launch, monitor, and optimize campaigns across DSP.
Manage campaigns across mobile, CTV, video, display, and app inventory.
Optimize toward client KPIs such as CPI, CPA, ROAS, retention, registrations, purchases, and LTV.
Analyze campaign performance and identify optimization opportunities across supply, audience, creatives, bids, pacing, and budget allocation.
Work with internal sales and account teams to understand client goals and translate them into campaign strategy.
Monitor daily performance, delivery, pacing, win rates, bid strategy, and post-install/post-click performance.
Troubleshoot campaign delivery, tracking, attribution, creative, and measurement issues.
Work with MMPs and attribution platforms such as AppsFlyer, Adjust, Singular, Branch, or Kochava.
Prepare performance reports, insights, and recommendations for internal and client-facing discussins.
Collaborate with product, data, supply, and technical teams to improve campaign outcomes.
Maintain high operational standards and ensure campaigns are launched accurately and on time.

We are looking for a highly analytical, hands-on, and systems-oriented Senior Lifecycle & Automation Manager to own and scale our lifecycle marketing efforts across the customer journey.
Youll be responsible for designing, building, optimizing, and scaling lifecycle programs that improve lead nurturing, activation, engagement, pipeline generation and reactivation across both sales-assisted and product-led motions.
Were looking for someone who thinks in funnels, behaviors, systems, experimentation, automation, and customer journeys and who can independently turn ideas into measurable business impact.
What you'll be doing:
Lifecycle Strategy & Funnel Optimization
Own lifecycle marketing initiatives across lead nurturing, activation, onboarding, engagement, expansion, and dormant lead reactivation.
Design and optimize multi-step customer journeys across multiple touchpoints and lifecycle stages.
Build lifecycle programs that improve top-of-funnel conversion, product adoption, sales efficiency, and pipeline generation.
Identify friction points, drop-offs, and growth opportunities across the funnel.
Campaign & Automation Execution
Build and manage hands-on lifecycle campaigns and automations inside HubSpot.
Design, manage, and optimize cross-channel customer journeys across email, SMS, WhatsApp, SDR outreach, retargeting, and in-product experiences, while orchestrating scalable automations and workflows across multiple systems and tools.
Manage audience segmentation, behavioral targeting, personalization, and dynamic lifecycle experiences.
Run ongoing experimentation and A/B testing across messaging, timing, channels, CTAs, and workflows.
Build scalable lifecycle infrastructure and operational processes.
Monitor and optimize email deliverability, sender reputation, inbox placement, and lifecycle communication performance across channels.
AI & Marketing Systems
Identify opportunities to leverage AI across lifecycle marketing, automation, customer communication, internal workflows, and growth operations.
Help define and build AI-powered tools, workflows, automations, and use cases for internal teams and customer-facing experiences.
Stay up to date with emerging AI tools, workflows, and best practices, and proactively bring new ideas into the organization.
Data, Analytics & Reporting
Monitor and analyze lifecycle and funnel performance across activation, engagement, conversion, and reactivation metrics.