דרושים » פרסום שיווק ויחסי ציבור » Paid Media Team Leader

Were looking for a strategic, data-driven marketer who thrives at the intersection of performance marketing, creativity, and analytics. In this role, youll own the strategy and execution of paid acquisition across both search and social channels, driving measurable growth for the business.

The Paid Acquisition Team is a part of the Marketing department and works cross-functionally with multiple departments, including design, web, CRO, SEO, content, product marketing, sales, marketing operations, and data.

Responsibilities:
Lead, optimize, and scale Paid Search and Paid Social campaigns across platforms such as Google Ads (Search, YouTube, GDN), Bing, Meta, LinkedIn, and others.
Manage campaigns end-to-end, including budget allocation, bidding strategies, account structure, targeting, creatives, landing pages, and conversion optimization.
Partner with in-house design and content teams to create compelling ad creatives and continuously test variations for improved performance.
Analyze performance data and provide actionable insights to improve ROI and identify new growth opportunities.
Collaborate with cross-functional teams to align campaigns with product launches, A/B tests, and overall marketing goals.
Create reports on paid acquisition performance, trends, and recommendations to key stakeholders.

We are looking for a highly experienced data-driven PPC Campaign Manager to join our demand generation team and be an end-to-end responsible for managing paid media campaigns / media partner activities across our product portfolio.
Key Responsibilities
Develop performance and grow our broad portfolio of top-performing media channels (6Sense, Content Syndication, Product Reviews vendors - G2, Capterra, PeerSpot, Reddit, etc.)
Identify, explore, and cultivate new business opportunities with innovative media platforms and vendors.
Create, test, and optimize campaigns on different platforms to scale the lead generation activity.
Build and execute the growth strategy for managed channels.
Manage and monitor marketing budgets within an ROI-driven marketing strategy and run data-driven experiments and A/B tests to optimize our activity.
Collect and analyze campaign data to identify optimization steps for future campaigns and new opportunities.
Work closely with the Marketing Automation, SDR, BDR, Design, Marketing ops, BA, Product, and Content teams to constantly improve performance and marketing materials.
Negotiate and evaluate content syndication and media buying opportunities.

We are seeking a results-oriented Senior Media Partnerships Manager with B2B and B2C experience, exceptional relationship management skills, and a strategic mindset.

You will play a critical role in managing our existing marketing partners, fostering strong relationships, and identifying opportunities to grow our business through strategic collaborations. You will also be responsible for optimizing the efficiency of existing partnerships, maximizing revenue potential, and managing the associated budget.

In this role you'll:

Manage and nurture relationships with our existing marketing partners, acting as the main point of contact and fostering strong, long-lasting partnerships.

Identify opportunities to expand and grow our business with current partners, working closely with them to develop joint marketing campaigns, co-branded initiatives, and other collaborative activities.

Research, recruit, and onboard new partners into the partnerships portfolio.

Conduct regular business reviews with partners, analyzing performance metrics, identifying areas for improvement, and implementing strategies to optimize the effectiveness of our partnerships.

Collaborate with cross-functional teams to align partnership activities with overall business goals and objectives.

Track and report on partnership performance to senior management, summarizing revenue generated, customer acquisition metrics, and ROI.

Manage the budget allocated for partnership activities, ensuring efficient allocation of resources and maximizing ROI.

Stay up-to-date with industry trends, market dynamics, and competitor activities in the partnerships space, identifying new potential partners and emerging opportunities.

Were looking for a sharp, strategic, and execution-focused Senior Growth Lead to own the growth trajectory of our Car insurance business. Youll translate company objectives into actionable plans, define and execute the growth strategy, and lead a cross-functional squad to unlock our next stage of performance.

Youll sit at the intersection of marketing, product, and business, bringing together teams, data, and channels to drive impact. As the senior growth leader for Car, youll not only shape the roadmap for your domain, but also serve as a key member of our broader growth and company leadership. This role is critical for scaling our Car product and driving significant impact at a pivotal moment for the company.

In this role, youll:

Define the Car Insurance growth strategy, balancing short- and long-term objectives, and aligning it with company-wide priorities.

Translate that strategy into a clear, executable growth plan, using paid and non-paid channels, lifecycle marketing, partnerships, and more.

Own the key business metrics and growth objectives for Car.

Lead the go-to-market strategy for new launches, campaigns, and initiatives, including segmentation, channel mix, messaging, and marketing planning.

Serve as the growth lead for the Car squad, collaborating closely with performance marketers, product managers, analysts, and content marketers to ship impactful initiatives.

Influence and shape broader company strategy and planning through your work, insights, and leadership.

Be a thought partner to senior stakeholdersmaking the complex simple, and backing your recommendations with clear analysis and conviction.

We Want You! Were looking for a User Acquisition Manager Discovery Channels to lead and scale our performance marketing efforts with a specialization in Meta and TikTok.
This is a high-impact, role where youll own strategy, execution, and optimization for our most critical acquisition channels. Youll be responsible for driving measurable growth by combining analytical rigor with creative excellence.
If you thrive in scaling discovery platforms, obsess over data-driven decisions, and understand how to stay ahead of trends, this is your opportunity to make a global impact.
Key Responsibilities:
Lead Strategy & Growth: Own the strategy and execution of paid acquisition across Meta and TikTok, ensuring campaigns align with our business goals and deliver strong ROI.
Creative Excellence: Partner with design and creative teams to deliver high-performing, trend-aware content tailored for discovery platforms.
Experimentation & Innovation: Continuously test new audiences, ad formats, bidding strategies, and creative concepts to maximize acquisition efficiency.
Deep Analysis & Reporting: Build actionable insights from campaign data, presenting clear recommendations to leadership and influencing company-wide acquisition strategy.
Cross-Functional Collaboration: Work closely with Product, Analytics, Finance, and Creative to align acquisition efforts with broader company priorities.
Nice-to-know:
Location: Based in Rothschild, Tel Aviv.
Hybrid Model: Four days in the office, one day remote.

We are looking for a Monetization Strategy & Operations Manager.
The Global Monetization Strategy & Operations (MSO) organization is essential to enabling advertising business growth. We partner with business leaders in strategy setting and insights, revenue planning, sales & client incentive policy-making, driving operational effectiveness in tooling and sales processes, and ensuring productive and fruitful partnerships cross-functionally.
The Strategy & Operations Manager will be joining Global Monetization Strategy & Operations team. This organized and efficient professional must be flexible and able to wear multiple hats while working closely with our cross functional teams and prioritizing the needs of the team. This role focuses on operations as it relates to revenue enablement for the Israel business. In addition, the role will work with cross-functional teams to find trends and proactively find solutions to improve processes.
Responsibilities:
- Conceptualize and implement local & regional projects, e.g. determining areas of improvement and drive the change process to generate revenue impact
- Creating dashboards and insightful reports to track business KPIs, monitor sales-related metrics, behaviours and recommend best practices and guidelines
- Conduct research and market sizing of industries, business models, products, customers and derive actionable recommendation
- Partner closely with Israel senior and mid management as well as collaborate with a wide range of cross-functional teams to reflect their POV
- Creating and managing policies related to sales bonus, sales competitions, client assignment and conflict management
- Building expert status on sales tools to provide guidance on how to remove blockers and conduct sales training on ideal system usage
- Enabling commercial deals with the right partners and establishing deal terms and track utilization. Managing pricing strategies, discounts and added value policies for clients

We are seeking a Social Acquisition Manager to lead and scale our paid social efforts on Meta and TikTok. These platforms are already among our top acquisition channels, and we are looking for someone who can double their performance within just a few months. This role is ideal for someone who combines creative vision with analytical expertise, thrives on working with diverse stakeholders, and is passionate about building and optimizing campaigns that deliver measurable growth



Key Responsibilities
Manage and optimize large-scale paid social campaigns across Meta and TikTok.

Partner closely with creative teams to develop compelling ad assets, messaging, and landing pages that resonate with target audiences.

Collaborate with design, product, analytics, sales and leadership teams to align campaigns with company strategy and goals.

Conduct market and competitor research to identify new growth opportunities and creative angles.

Build structured testing frameworks (A/B tests for creatives, copy, bidding strategies, funnels) and use insights to refine campaigns.

Continuously optimize campaigns toward KPIs such as CAC, ROAS, and LTV, ensuring efficiency and scalability.

Translate complex campaign performance data into clear, actionable insights for internal stakeholders.

Proactively identify and launch new initiatives across social platforms and emerging channels.

We're looking for a Digital Marketing Specialist to join the Growth Marketing team at Checkout.com. As a Digital Marketing Specialist you'll be in charge of large-scale PPC campaigns on Linkedin, as well as ad-hoc campaigns on other digital channels.

Reporting into the Director of Growth Marketing, you will work against ambitious growth targets, and help the team hit its Account Engagement and ROI objectives. This is primarily a hands-on role that requires an analytical mindset, superb attention to detail, and a methodic, data-driven approach to campaign management. This role will also allow you to take part in defining your managed channels strategy, track and optimize performance, and drive business growth for Checkout.com.

This is an exciting opportunity to become a key member of a needle-moving function and take part in building a world-class digital marketing machine. You will be joining a highly-talented global marketing team, and will get to work closely with multiple functions, such as Design, Regional Marketing, Events, Analytics and more.

How youll make an impact:

Hands-on execution of our paid digital strategy on Linkedin; creating campaigns, adjusting bids, optimizing performance, controlling budget allocation, monitoring pacing etc.

Drive performance optimization through ongoing a/b testing; Identify key insights, provide effective feedback and recommendations to the various campaign teams.

Create and monitor performance reports, measure key metrics, analyze results and formulate new strategies to improve our return on investment.

Work closely with design and content teams to conceptualize, launch and optimize campaign assets that can drive demand and raise awareness to our product offering and brand.

An advantage - being able to write (when needed) creative copy, using our brands messaging and refining for optimal results.

Were looking for an exceptional, well-rounded growth marketer to lead our Product-Led Growth (PLG) marketing team and ignite rapid expansion across the global SMB segment. In this pivotal role, youll spearhead the strategies and tactics that convert prospects into loyal, high-value customersall in a low-touch, usage-based environment. As a key people leader, youll mentor a lean team of specialists in CRO, lifecycle, and content marketing, crafting messaging and campaigns that truly spark engagement and drive results.

What Youll Do:

Growth & Conversion Strategy:
Lead and execute our PLG strategy for acquiring and expanding SMB accounts through a self-serve, no/low-touch funnel.
Identify and implement growth tactics across the user lifecycleacquisition, activation, retention, and expansionto achieve ambitious targets.
Own and optimize the end-to-end customer journey, from website to onboarding to in-product experience, using deep CRO (conversion rate optimization) expertise and rigorous A/B testing.


Team Leadership & Cross-Functional Collaboration:
Lead, inspire, and develop a high-performing team of three (CRO, Lifecycle, and Content), providing clear direction while fostering a culture of experimentation, creativity, and continuous learning.
Collaborate closely with Product, Performance Marketing, Sales, and Analytics teams, aligning strategies and sharing insights to unlock new growth levers.

Messaging & Campaign Innovation:
Develop compelling messaging and creative for all channels, including website, email, digital ads (in partnership with Performance), and sales collateralensuring everything is optimized for conversion and aligned to SMB buyer needs.
Oversee lifecycle marketing initiatives, running impactful campaigns that boost product adoption, customer retention, and engagement.

Expansion & Optimization:
Drive geo-expansion programs, tailoring strategies and campaigns to unlock new markets.
Leverage analytics and product usage data (e.g., via Amplitude) to surface growth opportunities and measure program success.
Partner with leadership on pricing, packaging, and new product initiatives to maximize impact in the SMB segment.

Required User Acquisition Manager - Paid Search
Description
We are a SaaS B2B solution that tackles one of the biggest challenges in finance departments: the overflowing amount of data that, up until now, was managed by tons of Excel sheets. We take this scattered and unstructured data and consolidate it into a single source of truth, enabling finance professionals to track it, manage it, and create the ever-needed order within the realm of finances.
What You'll Do
Develop, execute, and optimize paid search strategies on Google and Bing that align with business goals and growth objectives.
Design, test, and scale innovative acquisition strategies using advanced bidding models, audience segmentation, and automation/AI-driven optimization.
Monitor campaign performance, analyze large data sets, and deliver actionable insights to improve efficiency and conversion rates.
Lead experimentation across ad copy, landing pages, and funnels to identify growth levers and deliver measurable results.
Be the search expert at the table with leadership, influencing acquisition strategy and investment decisions
Stay ahead of industry trends, algorithm changes, and emerging tools to keep campaigns competitive.