דרושים » פרסום שיווק ויחסי ציבור » Marketing Analyst

we are seeking a strategic and data-driven Business Data Analyst to join our team!
In this role, you will play a key part in analyzing business performance, customer acquisition, and go-to-market strategies.
You will explore various data sources, develop key performance metrics, and identify opportunities to optimize our market penetration and customer engagement initiatives. Your insights will support strategic decision-making and help drive growth across marketing functions.
You will leverage your analytical expertise to deliver actionable insights that influence our business strategies and performance.
Responsibilities:
Develop a deep understanding of data models related to customer acquisition, marketing funnel, new products launches, revenue, and overall business performance.
Design and implement new data models, KPIs, and predictive analytics to support go-to-market and strategic initiatives.
Build, maintain, and monitor reports, dashboards, and metrics to track business health and growth targets.
Analyze data to identify trends, opportunities, and risks across customer segments and market channels.
Communicate insights and strategic recommendations to executive leadership and cross-functional teams.
Collaborate with stakeholders to align data initiatives with business objectives and become a trusted analytics partner.

We are looking for a Business/Data Analyst.
Job Description:
Own the design of data models that transform raw data into actionable insights, and define their strategic use to inform decisions that fuel growth and optimize marketing strategies.
Leverage technical skills to work with vast amounts of data, establish measurement frameworks, and analyze results to align activities with north star objectives and identify areas for growth.
Conduct funnel and behavioral analyses, research key metrics, and extract actionable insights to enhance user journeys and uncover new opportunities
Collaborate with teams across Marketing to understand business needs, translate them into data solutions, and align efforts with strategic goals.
Create and execute A/B tests, evaluate results with statistical rigor, and provide deeper insights from detailed analysis to inform ongoing optimization.
Build automated tools, design dashboards, and empower stakeholders to track and understand key metrics, making data both accessible and actionable for strategic decision-making.

Were looking for a Senior FP&A Analyst to join our finance team and play a critical role in driving and impacting business success through data-driven insights. As a Senior FP&A, you will partner with our Go-To-Market and will have a direct impact on revenue growth strategies, sales efficiency, and ROI by managing key SaaS performance indicators.
This role will work closely with our Sales and Marketing leadership to provide strategic financial insights that optimize growth investments and improve revenue performance. You will report to the FP&A Director and be part of the finance team in our Tel Aviv offices.
Were looking for a self-motivated and proactive individual who thrives in a fast-paced environment and is eager to make a significant impact on the business. If youre passionate about using financial data to drive strategic decisions, improve GTM efficiency, and accelerate business growth, this is the role for you.
You will:
Drive FP&A Strategy Develop, implement, and lead forecasting, budgeting, and business planning processes to support revenue growth and operational efficiency.
Develop GTM Insights & KPIs Identify, track, and analyze SaaS business metrics like LTV/CAC, payback period, pipeline conversion rates, NRR, churn, and ARR growth drivers.
Enhance Revenue Forecasting Build data-driven revenue and pipeline models, aligning Sales and Marketing spend with performance impact
Implement Systems & Best Practices Identify and implement FP&A tools, automation solutions, and scalable processes to support a fast-growing organization.
Manage Annual Operating Plan, short-term and long-term business plans and support strategic growth initiatives

We are looking for a Growth Director to lead the growth strategy of our B2B SaaS product with a Product-Led Growth (PLG) motion. This strategic role is at the heart of our mission to build scalable ROI driven, paid and non-paid organic growth engines. You will play a pivotal role in shaping how millions of users experience .
What will you be responsible for?
Own our paid channels. Grow the monthly budget while maintaining a healthy CAC/LTV ratio via constant optimization and opening new channels.
Collaborate closely with product, marketing, development, and customer success teams to maximize customer value and optimize the funnel.
Conduct A/B tests, define and track KPIs, and present actionable insights to senior leadership.
Drive experimentation frameworks and iterate rapidly to test new ideas.
Continuously analyze user data to identify improvement areas and lead data-driven growth initiatives.
Foster a culture of growth thinking and continuous optimization across the company.
Lead the SEO/GEO initiatives and grow it systematically and consistently.

We are looking for a SEO Growth Specialist.
As an SEO Growth Specialist, you'll help drive organic growth by developing and implementing strategic SEO initiatives across various topics and markets. Youll turn data and research into compelling stories that influence teams and generate business results.
In your day-to-day, you will:
Perform market, keyword, and competitor research to determine the best SEO strategies for different topics.
Monitor SEO performance metrics and create regular reports to track results, highlight areas for improvement, and guide decision-making.
Work closely with cross-functional teams at all levels of the organization to ensure the implementation of SEO best practices.
Analyze large amounts of data to identify trends, gaps, and new growth opportunities.
Transform complex data into clear, actionable narratives and communicate key insights through engaging presentations for stakeholders across the company.
Create SEO Content briefs and conduct tech audits to maintain pages health and signal quality for search engines..

We are looking for a Business Analyst Marketing Cloud.
The Salesforce Marketing Cloud / Marketing Services business analyst reviews and evaluates business systems, processes, and requirements to design, implement, and enhance marketing automation systems that meet overall client business objectives.
The business analyst is responsible for leading workshops, overseeing configuration of the system, and managing relationships with customers and internal stakeholders. He/she can lead a workstream for large projects and guide the work of the supporting team.
The BA should act as a strategic advisor to help clients get the most value out of their marketing automation system and their consulting engagement.
Responsibilities:
Engage with clients to assess their current sales and marketing landscape and processes and distill business requirements/user stories.
Lead onsite client workshops to share marketing automation framework, best practices, and case studies.
Work with clients to shape marketing automation strategy and define and scope projects to address specific needs.
Guide marketing automation administration, configuration, migration, campaign execution, and testing activities.
Manage agile business executives and work with them to successfully complete the program.
Mentors other consultants and business analysts throughout the project.
Supports the project manager in identifying and mitigating risk and resolving issues.
Keep up-to-date on latest industry trends and research to share with clients and to continually optimize their marketing automation strategy.

we are looking for a skilled and proactive Business Applications Analyst to lead and optimize our departments' technology stack. In this role, youll take ownership of our variety of tools and systems and their integration with other tools and processes, working closely with the different groups and teams within to ensure scalable, efficient, and data-driven operations. This is a unique opportunity to join a fast-growing SaaS B2B company and make a meaningful impact on how we engage with prospects and customers.
Responsibilities:
Act as a Business Applications partner for some of teams understanding their needs and translating them into scalable system solutions.
Own and optimize integrated tools such as Salesforce, Salesforce CPQ, NetSuite, Gong, HubSpot, ZoomInfo, HiBob and others.
Lead full-cycle projects: from requirements gathering and process design to implementation and enablement.
Manage the integration of a variety of tools and systems, ensuring data flows and customer journeys are seamless and measurable.
Develop and maintain reports and dashboards that enable data-driven decisions across several departments.
Implement processes in our platforms.
Troubleshoot system issues, support user requests, and ensure data integrity across platforms, including Sales, Finance, RevOps, Product, HR, etc.
Collaborate with cross-functional teams, including Sales, RevOps, Product, Finance, HR, etc., to support our strategy and operations.

Required Marketing Data Analyst
The Marketing Data analyst fills an essential role. Reporting to the Team Lead of Professional Services, the Marketing Data analyst crunches large databases, analyzing customer behavior and discovering unique actionable insights. If you have a passion for understanding what drives customer behavior, this job is for you! Interacting collaboratively with clients to deliver outstanding results, this role requires exceptional analytical capabilities coupled with a strong understanding of business and commercial ecosystems, and highly effective management and interpersonal skills. This position is one that brings with it an excellent opportunity to be exposed to a variety of business verticals, to interact with high-level executives, and to learn and grow within a dynamic, challenging and fast-paced environment.
Responsibilities:
Consumer data research and analysis.
Extracting actionable insights from large databases.
Presenting research results to clients.
Implementing new customer projects.
Managing client relationships.

We are looking for a bright, resourceful, and enthusiastic Bachelors degree graduate to join our Customer Success team as a b Performance Analyst. This is an amazing opportunity to dive deep into the world of AI, online marketing, PPC, creative analysis, and reporting. This position requires a creative and outside-of-the-box mindset, with the ability to watch creatives and understand the thought and strategy behind them, in order to translate them into value.



Key Responsibilities

Ownership of all creative and analysis-related projects, including: Creative mapping, integration QA, reporting & analysis, and client presentations.
Existing client adjustments based on additional requests (internal and external) for more client value.
Feature standardization and taxonomy for all current and future Alison clients.
Studying new clients and meeting them for introductory sessions to understand their needs.
Collect and analyze data from marketing campaigns to measure their effectiveness and provide actionable insights for future strategies.
Additional ad-hoc assignments related to features, client requests, additional CSM projects, and technical projects.