Required Product Manager - Programmatic Advertising
What will you do?
As Senior Product Manager, (Programmatic), you will own the product lifecycle from strategy to execution. You will collaborate with stakeholders across the business to identify market opportunities, define clear objectives, and drive the development of solutions that excite our customers and improve the efficiency and scalability of our programmatic offerings.
Shape the product roadmap:
Gather and analyze needs from internal and external stakeholders, including sales teams, traders, clients and our partners (DSP, platform, etc.)
Identify and explore business and market opportunities through competitive intelligence and market analysis
Define and communicate a strategic product vision and roadmap priorities, ensuring alignment with stakeholders
Maintain a structured roadmap and communicate updates regularly to manage stakeholder expectations and build momentum
Manage product development & roll-out:
Define product requirements and innovative solution design, balancing complexity and value, and support functional decisions with data-driven analysis as appropriate
Define clear objectives and success metrics for each initiative, monitoring progress and performance
Collaborate closely with engineering to execute the product roadmap strategy and ensure qualitative & on-track delivery.
Collaborate closely with project delivery support teams, e.g., product marketing, to define & execute the go-to-market strategy and maximize product adoption
Drive technical innovation & scalability
Lead the strategy to unify & optimise our programmatic infrastructure, including RTB integrations and PMP management tools
Identify & explore technical & operational strategies / synergies to scale PMP delivery
Define & execute a recalibration strategy for open auction to maximize efficiency and yield, in close collaboration with the data science teams
Oversee the technical onboarding of new DSP & programmatic partners
Ensure robust and optimised technical integrations with existing DSP & other programmatic partners for frictionless & scalable operations.
Requirements: Your skills and experiences:
Experience in a business, product, or strategy role, ideally in a tech or programmatic advertising company (eg: SSP, DSP)
A strong appetite for product, with the ability to translate business needs into product solutions
5+years expertise in the programmatic environment, ideally with hands-on experience using major DSPs (DV360, Amazon, The Trade Desk, etc.) including campaign setup, optimization, performance analysis
Experience with the majority of SSPs
Strategic thinker with the ability to see the big picture and understand how a product fits into our overall business and strategy
Ability to grasp technical concepts, collaborate effectively with engineering teams, and understand the underlying architecture of programmatic platforms
Excellent analytical and communication skills, with a data-driven mindset
Fluent in English and experienced in working with cross-functional teams
Resourceful, self-starter, and team player
Strong organizational and time management skills
Nice-to-have:
Bachelor's or Master's degree in engineering, marketing or related field
Experience in product management & project management in tech companies.
This position is open to all candidates.