לוח משרות דרושים שיווק, משרדי פרסום ויחסי ציבור

The Israeli Public Sector segment is opening Account Team Unit Lead position. The Leader will lead group of AE/ATS/Education experts in order to accelerate our market position and customers adoption of our best-in-class solutions. The ATU is covering local K12 system and Higer education institutions.

Responsibilities:
People Management:
3 years Proven experience in people management
Managers deliver success through empowerment and accountability by modeling, coaching, and caring.
Model - Live our culture. Embody our values. Practice our leadership principles.
Coach - Define team objectives and outcomes. Enable success across boundaries. Help the team adapt and learn.
Care - Attract and retain great people. Know each individuals capabilities and aspirations. Invest in the growth of others.

Market/Industry Thought Leadership:
Provides guidance to team on establishing our competitive advantage and offering strategies that satisfy customers' Key Performance Indicators (KPIs). Drives results faster than competition in new markets/solution areas (e.g., cloud services growth and consumption). Identifies light house/beach head successes in select or strategic industries (develop a competitive advantage through launching something very successful/excelling in the industry).

AI and Digital Transformation Growth:
Understands drivers of digital transformation relevant to their customers and partners across lines of business and coaches team to partner with internal teams to accelerate the customer/partner innovative digital transformation. Leads digital transformation and shifts market; captures addressable market. Leads a cross-organizational segment manager on strategic projects that enable innovative digital transformation and deliver business value. Leads managers to apply a growth and customer/partner mindset in response to transformation and customers/competitors. Sets strategies for managers to enable managers to lead teams.

Driving Transformation in the Business, Directly and via partners:
Guides the business within the Sector, leads the strategic directions, leads managers and teams on how to think creatively in response to customer/partner needs and competition, and facilitates transformation among internal teams.

Culture and Leadership Across the Business:
Analyzes and understands strategies to drive success within scope of accountability and works to develop/mentor/coach talent internally. Encourages managers and individuals across the organization. Fosters a culture of learning, coaching, customer-centricity, accountability, collaboration and achieving big bold goals. Motivates and brings teams together. Leads a diverse and inclusive workforce. Creates/hires a diverse team. Fosters an inclusive working environment via the ten inclusive behaviors. Serves as a subject matter expert in relevant local regulatory and policy environments (e.g., opening doors and removing barriers for sales teams, partners, and customers) across geographic areas. Demonstrates industry capabilities to address public sector agendas. Influences and works across organization functions, partners and teams to drive growth and transformation and effectively define sale processes, holding others accountable for results. Leads team to identify opportunities to drive optimizations and new digitalization solution strategies based on customer and market strategies, and discusses/advocates for customer/market needs and solutions based on customer/partner insights.

Required Senior Marketing Insights Analyst
We are looking for a highly skilled individual that will be responsible for generating insights for our prospects - utilizing and maintaining demo dashboards across 30+ industries and gathering, structuring and analyzing data in a personalized way based on clients needs on top of the off-the-shelf product. You will be working directly with our Sales, Marketing and Product team to build breakthrough approaches and solutions to uncover consumer digital behavioral patterns and translate these into client opportunities and threats - insight driven content and insights in various formats. If youre passionate about data and insights, great at communicating them and know your way around the digital marketing world, this is the right position for you.
As part of your day-to-day responsibilities you will-
Research and analyze the competitive environment, digital strategies, opportunities and trends of our focus industries - data support for marketing initiatives to drive value first inbound and outbound activity, alongside supporting data for content & thought leadership.
Understand client needs, asking the right questions to lead the generation of approaches that will drive innovation beyond the numbers - generating actionable insights and turning them into compelling stories for our tier 1 prospects
Lead and create new analysis methodologies to support customized needs and request beyond the off-the-shelf product to support product automation roadmap
Create new engaging and periodical formats to improve the way we communicate our insights based on recurring needs and opportunities.

Required Market Intelligence Consultant
We are looking for a highly skilled individual who will be responsible for the delivery of strategic insights and special initiatives.
By analyzing consumer digital data, you will uncover behavioral patterns, translate these into marketing opportunities, and act as the subject matter expert to ensure a top-quality delivery for our clients and prospects.
If youre passionate about data and insights, great at communicating them, and know your way around the digital marketing world, this position is right for you.
Responsibilities:
Analyze large sets of consumer behavioral data to uncover digital patterns and form a coherent story about their purchase behaviors
Present marketing insights and recommendations to senior stakeholders in a clear and concise manner
Support customized needs and requests beyond the off-the-shelf product to support product automation roadmap
Lead projects end-to-end, including: mapping business objectives, breaking down to business questions that can be developed into queries, identifying interesting patterns from the data, and bringing them forward as insights and recommendations in a storytelling way
Proactively approach and engage our clients with industry trends, best practices, and insights
Collaborate with multiple functions within the organization, including Customer Success, Product, and R&D.

Are you passionate about creating compelling product stories that resonate with customers and drive business growth? Do you have a vision for how AI can transform work? Do you have a track record of delivering high-performing results and fostering a culture of collaboration and inclusion?

Responsibilities:
Business Management.
Go-to-Market (GTM) Strategy, Planning, and Delivery.
Field Enablement.
Business Development.
Product Advocacy.

we are seeking a client-focused Account Manager to maintain long-term relationships with app and game developers, mobile agencies, and media agencies. Qualities such as a strong understanding of account management principles, including relationship building, sales strategy, negotiation, and business acumen are vital to success within this role. Additionally, the candidate should have analytical experience in campaign management, performance analysis, and optimization.
What You'll Be Doing
* Building and maintaining strong relationships with a portfolio of clients
* Analyzing campaign data to exceed client expectation of delivery and performance
* Identifying growth opportunities, building and implementing strategies to achieve growth
* Integrating new advertisers, and resolving technical and campaign-related issues

Would you like to be part of a team focused on helping increase the adoption of our Web Services across EMEA? If you are passionate about cloud technologies, we are developing the next generation of cloud leaders. We offers an innovative and motivating environment where you will have the exciting opportunity to advance in your career, help drive the growth of our customers, and help shape the future of an emerging cloud technology.

As a Business Development Representative (BDR), you will have the exciting opportunity to help customers make the transformational move to us by understanding their business opportunities and demonstrating the unique benefits of solving them with our services. You will receive hands-on training and mentorship that will enable you to grow, learn, and be successful.

Your primary responsibilities will include working with prospects and customers in a timely manner to identify new opportunities and qualify existing leads. You will use your experience in sales and technology to liaise with a wide range of customers across all industries, levels and departments (including the CXO level) to help enable customer success and support adoption of our services. You will work closely with the wider field sales organization and the company`s Partner ecosystem to further meet our customers needs.

A successful BDR should be eager to learn and develop themselves, and be a self-starter with a deep interest in technology. The candidate should be prepared to perform against goals and consistently meet targets, with a focus on delivering results for customers through solutions aligned to their business goals and outcomes.

We are seeks a lifecycle marketing expert to enhance email campaigns in HubSpot, identify new communication opportunities, and devise corresponding strategies.The Senior Manager is accountable for our brand roadmap and strategy regarding customer marketing and lifetime value.
The mission is to manage, deploy, and assess all email marketing campaigns across the marketing funnel, collaborating cross-functionally to boost conversions and establish us as a property management thought leader.
The aim is to optimize current email campaigns, introduce new tactics, and meet or surpass lifecycle marketing KPIs.
As CRM & Lifecycle Marketing Lead, you will:
Manage, test, and assess email campaigns across the marketing funnel on HubSpot.
Lead lifecycle strategy development and execution across various channels.
Be responsible for strategy, team management, and data-driven campaign optimizations.
Monitor reports to ensure campaigns meet budget and revenue targets.
Optimize email, direct mail, SMS, and touchpoint strategies based on performance data.
Oversee marketing programs including automation and triggered-based initiatives.
Create campaign briefs for email campaigns.
Collaborate cross-functionally for campaign execution.
Establish analytics and reporting to inform leadership and enhance CRM strategy.
Lead testing strategies for continuous improvement.
Develop segmentation and targeting strategies for personalization.
Cultivate cross-functional relationships for full-funnel campaigns.
Develop short- and long-term lifecycle marketing strategies.
Recommend organizational changes and stay updated on CRM trends and regulations

We are looking for a highly experienced Paid Acquisition Lead to own and lead our Paid Search channels (Google Ads, Bing Ads, and more). This role is a hands-on, strategy-to-execution role with the goal of driving ambitious YoY ARR growth, creating, scaling, and optimizing high-volume PPC campaigns in various search channels.
As PPC Lead, you will:
Plan, execute, and optimize the performance of large-scale search campaigns.
Analyze and identify the paid acquisition tactics, strategies, and journeys that effectively drive channel and business KPIs.
Constantly research, test, iterate, and report on opportunities to improve KPIs with Google Ads, Bing Ads, and new search channels.
Own day-to-day Google Ads, Bing Ads, and directories strategy and management, making data-driven optimizations to campaigns at every level.
Create and execute data-driven experiments on new and existing PPC channels to maximize ARR and ROAS.
Own and report on search channels performance, budget, and resources to the CMO, VP of Growth, Marketing Operations Director, and other company stakeholders (executives, employees, etc.).
Review daily, weekly, and monthly reports to ensure that channels are pacing to meet budget and revenue goals.
Identify opportunities and make data-rooted recommendations to maximize paid channel performance and efficiency based on KPIs (ARR, ROAS, CAC).
Audit Google & Bing Ads to identify underperforming keywords, negative keyword opportunities, and keyword gaps, then implement, measure, and report on actions accordingly.
Collaborate cross-functionally with CRO, Lifecycle, Paid Social, Content, and Design teams to build, monitor, and report on multi-channel campaigns.
Maintain a regular communication cadence with other paid channel owners, including the VP of Growth and Paid Social Manager, to ensure optimal efficiency, ARR/Spend, and ROAS across all paid channels.
Collaborate with the VP of Finance and CMO to support budgeting and forecast processes.
Stay on top of the latest digital marketing trends, events, and best practices and implement those across all paid channels.

we are looking for a User Acquisition Manager
What will you do ?
Hands-on management of user acquisition and retargeting activities with various partners (DSPs, SDK Networks, Incentivized, OEM, etc)
Monitor, analyze, and optimize campaigns to reach, maintain and exceed KPIs.
Plan, develop, and execute new marketing strategies & tests to enhance our UA and RT efforts.
Build and maintain strategic and fruitful partnerships with key acquisition partners.
Weekly updates on performance, trends, and initiatives done with the different media partners.
Collaborate with other team members and marketing channels, and share knowledge of the latest learnings to improve our marketing and other departments capabilities.
Cooperate with our creative marketing team and constantly test new & innovative ideas.
Cooperate with product Monetization, Game economy and BI teams, be on top of upcoming changes, features, promotions, tests and issues while adjusting our marketing plans accordingly.
Conduct market research to identify trends & new opportunities.
Keep up to date with the latest industry trends & updates, ensuring their implementation.

we are looking for a User Acquisition Team Lead
What will you do ?
Manage a team of UA Managers.
Hands-on management of user acquisition and retargeting activities with various partners (Incentivized, Social, Search, SDK Networks, OEM, DSP).
Execute new marketing strategies & tests to enhance our UA and RT efforts.
Build and maintain strategic and fruitful partnerships with key acquisition partners.
Weekly updates on performance, trends, and initiatives done with the different media partners.
Cooperate with our creative marketing team and constantly test new & innovative ideas.
Cooperate with Product Monetization, Game Economy, and BI teams, be on top of upcoming changes, features, promotions, tests and issues while adjusting our marketing plans accordingly.
Conduct market research to identify trends & new opportunities.
Keep up to date with the latest industry trends & updates, ensuring their implementation.