לוח משרות דרושים ניהול - פרסום, שיווק ויחסי ציבור

a cutting-edge fintech thats driving the technology for leading banks and retailers worldwide. Our clients and partners are some of the largest and most recognized global brands in the financial, payments, and retail industries. Were growing quickly following an investment of over $20M by the company that owns IKEA. If you are passionate about innovation in the field of retail and fintech, and would like to take part in success, nows your chance.

You must be a team player, analytical, data oriented, creative, self-motivated with an entrepreneurial attitude, attentive to detail, passionate about your work, and an out-of-the-box thinker. This is a hands-on position, working closely with our Head of Growth and reporting directly to the VP Marketing, based in our amazing new offices in Modiin.

Responsibilities
Campaign Management serve as the marketing project manager for integrated ABM campaigns from inception through execution and measurement. Work closely with biz dev teams to create targeted messaging and content that engages accounts based on intel, vertical and persona and data received from various sources.
Data Management; Manage the health of our CRM data; clean, enrich lead/accounts data and our lead management process. Work closely with biz dev to ensure Salesforce (CRM) data has up-to-date data and reporting
Lead Management support marketing and sales revenue goals by maintaining our lead management process, including audience building, lead scoring and sales intent alerts.
Site Management responsible for all of our website (wordpress) technical aspects
Performance Measurement monitor performance, develop insights, make recommendations and implement optimizations across MQLs, SQLs, pipeline, content, channels, and campaigns. And iterate on a continuous basis.

The Israeli Public Sector segment is opening Account Team Unit Lead position. The Leader will lead group of AE/ATS/Education experts in order to accelerate our market position and customers adoption of our best-in-class solutions. The ATU is covering local K12 system and Higer education institutions.

Responsibilities:
People Management:
3 years Proven experience in people management
Managers deliver success through empowerment and accountability by modeling, coaching, and caring.
Model - Live our culture. Embody our values. Practice our leadership principles.
Coach - Define team objectives and outcomes. Enable success across boundaries. Help the team adapt and learn.
Care - Attract and retain great people. Know each individuals capabilities and aspirations. Invest in the growth of others.

Market/Industry Thought Leadership:
Provides guidance to team on establishing our competitive advantage and offering strategies that satisfy customers' Key Performance Indicators (KPIs). Drives results faster than competition in new markets/solution areas (e.g., cloud services growth and consumption). Identifies light house/beach head successes in select or strategic industries (develop a competitive advantage through launching something very successful/excelling in the industry).

AI and Digital Transformation Growth:
Understands drivers of digital transformation relevant to their customers and partners across lines of business and coaches team to partner with internal teams to accelerate the customer/partner innovative digital transformation. Leads digital transformation and shifts market; captures addressable market. Leads a cross-organizational segment manager on strategic projects that enable innovative digital transformation and deliver business value. Leads managers to apply a growth and customer/partner mindset in response to transformation and customers/competitors. Sets strategies for managers to enable managers to lead teams.

Driving Transformation in the Business, Directly and via partners:
Guides the business within the Sector, leads the strategic directions, leads managers and teams on how to think creatively in response to customer/partner needs and competition, and facilitates transformation among internal teams.

Culture and Leadership Across the Business:
Analyzes and understands strategies to drive success within scope of accountability and works to develop/mentor/coach talent internally. Encourages managers and individuals across the organization. Fosters a culture of learning, coaching, customer-centricity, accountability, collaboration and achieving big bold goals. Motivates and brings teams together. Leads a diverse and inclusive workforce. Creates/hires a diverse team. Fosters an inclusive working environment via the ten inclusive behaviors. Serves as a subject matter expert in relevant local regulatory and policy environments (e.g., opening doors and removing barriers for sales teams, partners, and customers) across geographic areas. Demonstrates industry capabilities to address public sector agendas. Influences and works across organization functions, partners and teams to drive growth and transformation and effectively define sale processes, holding others accountable for results. Leads team to identify opportunities to drive optimizations and new digitalization solution strategies based on customer and market strategies, and discusses/advocates for customer/market needs and solutions based on customer/partner insights.

We are seeks a lifecycle marketing expert to enhance email campaigns in HubSpot, identify new communication opportunities, and devise corresponding strategies.The Senior Manager is accountable for our brand roadmap and strategy regarding customer marketing and lifetime value.
The mission is to manage, deploy, and assess all email marketing campaigns across the marketing funnel, collaborating cross-functionally to boost conversions and establish us as a property management thought leader.
The aim is to optimize current email campaigns, introduce new tactics, and meet or surpass lifecycle marketing KPIs.
As CRM & Lifecycle Marketing Lead, you will:
Manage, test, and assess email campaigns across the marketing funnel on HubSpot.
Lead lifecycle strategy development and execution across various channels.
Be responsible for strategy, team management, and data-driven campaign optimizations.
Monitor reports to ensure campaigns meet budget and revenue targets.
Optimize email, direct mail, SMS, and touchpoint strategies based on performance data.
Oversee marketing programs including automation and triggered-based initiatives.
Create campaign briefs for email campaigns.
Collaborate cross-functionally for campaign execution.
Establish analytics and reporting to inform leadership and enhance CRM strategy.
Lead testing strategies for continuous improvement.
Develop segmentation and targeting strategies for personalization.
Cultivate cross-functional relationships for full-funnel campaigns.
Develop short- and long-term lifecycle marketing strategies.
Recommend organizational changes and stay updated on CRM trends and regulations

we are looking for a User Acquisition Manager
What will you do ?
Hands-on management of user acquisition and retargeting activities with various partners (DSPs, SDK Networks, Incentivized, OEM, etc)
Monitor, analyze, and optimize campaigns to reach, maintain and exceed KPIs.
Plan, develop, and execute new marketing strategies & tests to enhance our UA and RT efforts.
Build and maintain strategic and fruitful partnerships with key acquisition partners.
Weekly updates on performance, trends, and initiatives done with the different media partners.
Collaborate with other team members and marketing channels, and share knowledge of the latest learnings to improve our marketing and other departments capabilities.
Cooperate with our creative marketing team and constantly test new & innovative ideas.
Cooperate with product Monetization, Game economy and BI teams, be on top of upcoming changes, features, promotions, tests and issues while adjusting our marketing plans accordingly.
Conduct market research to identify trends & new opportunities.
Keep up to date with the latest industry trends & updates, ensuring their implementation.

we are looking for a User Acquisition Team Lead
What will you do ?
Manage a team of UA Managers.
Hands-on management of user acquisition and retargeting activities with various partners (Incentivized, Social, Search, SDK Networks, OEM, DSP).
Execute new marketing strategies & tests to enhance our UA and RT efforts.
Build and maintain strategic and fruitful partnerships with key acquisition partners.
Weekly updates on performance, trends, and initiatives done with the different media partners.
Cooperate with our creative marketing team and constantly test new & innovative ideas.
Cooperate with Product Monetization, Game Economy, and BI teams, be on top of upcoming changes, features, promotions, tests and issues while adjusting our marketing plans accordingly.
Conduct market research to identify trends & new opportunities.
Keep up to date with the latest industry trends & updates, ensuring their implementation.

s the VP of Brand Marketing, you will play a pivotal role in shaping and executing the brand's media relations, influencers, and talent campaigns. This managerial role requires leadership over a dedicated marketing team, as well as collaboration with external agencies. Your expertise will be instrumental in building and nurturing relationships, crafting strategic communication plans, and driving the brand message across various channels.

Key Responsibilities:

Team Leadership and Management: Lead, mentor, and inspire an internal team of experts to achieve key performance goals.
Manage relationships with external agencies, ensuring they align with brand strategies and deliver on set objectives.
Collaborate closely with the CMO and other departments to ensure integrated marketing efforts.
Manage the department's budget, ensuring optimal allocation and efficient use of resources.
Develop and implement comprehensive media strategies that elevate the brand's presence across key channels.
Manage and cultivate relationships with journalists, editors, bloggers, and other media professionals.
Identify, engage, and manage partnerships with influencers and talents that align with the brand's values and objectives.
Develop and oversee influencer campaigns from conception to execution.
Measure the impact and ROI of influencer collaborations and continuously optimize strategies.
Collaborate with cross-functional teams to ensure a cohesive brand message and presence across all touchpoints.
Analyze market trends, competitor activities, and consumer feedback to inform strategic decisions.

Our company cross-media platform has been the go-to app for over 100 million sports fans worldwide since 2012.
It brings them the fastest and most accurate live scores and online data notifications.
We take great pride in serving millions of loyal users in multiple languages on any device.
With our company, our users can enjoy 24/7 complete coverage of more than 2,000 competitions in a wide variety of sports worldwide.
Like no other app, our users receive Real-Time Stats, Breaking News, In-Play Insights, Lineups, Live Tables, Fixtures, Social Buzz, Odds, and Betting Tips, which produce short-term and long-term value.
Our years of experience provide a unique combination of proven top-notch technology and an intuitive UX, ensuring our users receive a personal screen that produces the best value for them.
If you want to be ahead of everyone else, our company is a must-own app on your mobile device.
Responsibilities:
* Manage a team of 2 user acquisition managers and an ASO manager.
* Hands-on management of mobile app campaigns on various traffic sources (SRNs).
* Set annual goals, monitor performance metrics, and budget tracking.
* Explore new user acquisition channels, TEST and adopt new analytic tools.
* Define requirements for data dashboards and advanced analysis from the data -analysts.
* Develop creative strategy and write creative briefs for the creative and UGC teams.
* Collaborate cross-functionally with data, Creative, Content, Finance and R&D.
* Lead day-to-day communication with Google, Meta, TikTok, Apple and Appsflyer.
* Communicate industry trends and new regulations in the fields of User Privacy and mobile attribution (Android Sandbox, SKAN 4, and attribution models).

We are an EdTech pioneer and innovator that has been on the cutting edge of educational technology since its foundation. Today our company has grown to About 1000 employees while we deliver high-quality live courses to over 50,000 students a year on our online Learning Platform. Our strategy is to continue on our path of innovation to deliver personalized, outcome-focused learning experiences, by leveraging AI technology and advanced teaching methodologies. We are seeking a Marketing Communications Manager, to play a pivotal role in orchestrating the creative aspects of our marketing campaigns. This includes meticulously planning, overseeing, and harmonizing various facets of our marketing messages and communication strategies to effectively reach our target audience. In this dynamic position, you will collaborate closely with cross-functional teams while overseeing a compact yet talented studio consisting of designers, video editors, and a small content team. Your primary responsibilities will encompass project management and ensuring seamless alignment with our business objectives. Your contribution will be instrumental in spearheading marketing initiatives across all business units. Additionally, you will closely monitor the performance of creative outputs from your team, create monthly reportings and fine-tune strategies for optimization. We seek a candidate with a well-established track record in concept creation, adeptness in collaborating with various marketing teams, and a demonstrated ability to yield winner campaigns. The candidate is an AI champion and will take on the pivotal role of educating the team on harnessing the full potential of AI tools for content, video, and design creations. Responsibilities: Team Management: You'll lead a team responsible for creating captivating copy, video content, engaging landing pages, banners, and ads. Your role includes timely asset delivery across marketing channels and maintaining brand consistency and quality. Concept Creation: You will leverage your extensive expertise in concept creation to generate innovative ideas for our marketing campaigns. Your skills will be instrumental in translating these concepts into visually appealing and highly effective creative materials. Additionally, you will take on the role of mentor and leader for the Content Team, guiding them in crafting engaging and informative content across diverse marketing channels. Furthermore, you will be tasked with enhancing the team's AI capacity, optimizing AI tool effectiveness, and elevating the quality of our production processes. You will monitor content performance and make data -driven recommendations for improvements. Leadership and Collaboration: You will play a dual role as both a leader and mentor, fostering a culture of creativity and collaboration among your team members. Additionally, you will actively collaborate with cross-functional teams to ensure that our marketing campaigns seamlessly align with the overarching objectives of our company. To gather input and brainstorm new creative ideas, you will lead a creative roundtable involving stakeholders from within our B2C business unit, ensuring a comprehensive and innovative approach to our marketing strategies.

Hi! Thanks for checking us out! Who we are: Riverside is your online studio for high-quality recordings and incredibly smart and fast editing. It's powered by AI, but built for human conversations - anything from podcasts to video marketing is captured with 4K video quality and crystal-clear audio, no matter where you’re located. By removing all barriers between idea and expression, we empower anyone to create stories and conversations that engage their audience and inspire the world with conversations and stories.
What will your day to day look like:
* Translate Riverside's company objectives into a comprehensive growth strategy across customer acquisition, retention, and monetization.
* Drive self-serve revenue and pipeline creation through inbound marketing activities, leveraging a diverse set of channels and tactics, expert in end-to-end campaign development, execution, and measurement.
* Own the day-to-day execution for various growth marketing channels, including creative, budget, targeting, testing, and reporting.
* Collaborate with our product marketing and creative teams to inform the targeting and messaging of new campaigns.
* Own the data reporting for key demand metrics across funnels and growth loops, and extract insights to make data-informed decisions to (i) optimize ongoing initiatives and (ii) identify and formulate new experiments to run.
* Launch segmented marketing campaigns to effectively reach prospects and customers.
* Identify revenue opportunities and act on them (i.e., new use cases, restructured partnerships, new features, or reimagined audience segments).
* Partner with product, sales, and customer support teams to improve engagement and conversion metrics throughout the marketing funnel and across multiple channels.
Your areas of expertise most relevant to this role:
* 5+ years of growth marketing experience, with B2C2B and B2B SaaS experience
* You have owned and scaled revenue as the primary KPI
* Experience driving revenue through paid and non-paid marketing channels
* Analytical and creative problem-solver with the ability to deeply understand the customer context and translate this into clear, concise, and creative output
* You have a history of optimizing conversion rates throughout the entire customer journey from acquisition to activation to revenue to retention
* Ability to ideate and execute independently
* Strong communicator (verbal and written) with a solid understanding of creative, content, and community
* You are a demanding leader who understands hyper-growth and is not afraid to set aggressive goals
Values that help you succeed at Riverside:
* Hungry, passionate, and deeply curious
* Bias towards action
* Independent, self-starter
* Proactive and entrepreneurial approach to problem-solving
* Highly rigorous and stay close to the details Bonus
* Experience with a PLG and sales-assisted motion for a prosumer company
* Hands-on experience with HubSpot, Webflow, and Mixpanel
* Worked in the audio/video/media industry
Why choose us? You'll have a front-row seat at an early-stage, fast-growing company.
* We're still small, so there are not too many layers of bureaucracy to work through. You can have a huge impact here.
* Talented partners and plenty of space to learn and teach
* Competitive Salary and benefits and so much more!

A rapidly growing sports app and a Developer and operator of online media products for millions of sports fans worldwide. With tens of millions of DAUs, across various different products, we have firmly established ourselves as one of the most widely used sports mobile apps globally. Leveraging substantial resources from our partnership with gaming powerhouse Entain, committed to driving pioneering research and expansion initiatives. As a frontrunner in the B2C mobile app ecosystem, our state-of-the-art technology not only fuels our rapid growth but also elevates us to the pinnacle of Monetization prowess and performance. As a Senior Programmatic Performance Manager, you will be the main owner of our Open Auction revenue vertical. Your day to day will be mostly about operating and optimizing the RTB process, working closely with our analysts towards maximizing our potential revenues, helping our growth team optimize UA ROIs and searching for exciting new collabs that will increase our revenue stream.
Responsibilities:
 
* Lead the optimization of the Real-Time Bidding (RTB) process to maximize yield and fill-rate across a diverse portfolio of publisher networks.
* Provide data -driven insights and recommendations to enhance overall revenue performance.
* Monitor advertising performances, identifying irregularities, and proposing actionable changes and new products to optimize revenue outcomes.
* Dive deep into both internal and external advertising platforms to understand their impact on our Return on Investment (ROI).
* Collaborate closely with our analysts to explore data trends, contributing to the continuous improvement of our revenue-generating strategies.
* Work with the growth team to optimize User Acquisition (UA) Return on Investment (ROIs) through effective monetization strategies.
* Proactively seek and evaluate exciting new collaborations and partnerships that have the potential to increase our revenue streams.

Viber is a calling and messaging app that connects people–no matter who they are, or where they’re from. With a free and secure connection, hundreds of millions of people worldwide communicate with their loved ones through high-quality audio and video calls, messaging, and much more. We are seeking an experienced Ads Product Manager with expertise in mobile app advertising to join our team. The ideal candidate will be responsible for leading the development and execution of our mobile app advertising strategy and product roadmap. The Ads Product Manager will work closely with cross-functional teams, including Ads operation, sales, engineering, design and data science to ensure the successful launch and ongoing improvement of our advertising products.

Responsibilities:

* Develop and implement Viber advertising strategy and product roadmap
* Identify new advertising market trends and opportunities
* Work closely with engineering and design teams to develop and launch new advertising products
* Collaborate with sales teams to drive adoption and revenue growth
* Define key performance indicators (KPIs) and establish metrics to track product performance
* Use data to analyze product performance and make data-driven decisions to optimize and improve the product
* Develop and maintain strong relationships with key stakeholders, including programmatic partners and advertising clients
* Keep up-to-date with industry trends and emerging technologies in the mobile app advertising space

Experience:
3-5

We are seeking a valiant User Acquisition Manager to join our Growth Team and develop effective user acquisition campaigns.
Responsibilities
The role:
As a User Acquisition Manager, you will oversee and execute user acquisition strategies. You will collaborate closely with cross-functional teams, including Marketing, Data, Product, and Creative teams, to drive user acquisition efforts and maximize user growth and engagement across various platforms. This role aims to achieve key performance indicators (KPIs) and growth targets, enhancing creators' visibility and revenue on us.
In this role, you will:
Manage and optimize user acquisition (UA) campaigns across various channels to meet or exceed KPIs and growth targets.
Conduct thorough data analysis to identify trends, insights, and opportunities for optimizing campaign performance.
Explore and test new channels and targeting strategies to uncover scalable growth opportunities.
Collaborate with Creative, Data, and Product teams to align UA efforts with overall business objectives.
Stay informed about industry trends, best practices, and emerging technologies in user acquisition and digital marketing.
Conduct ancient elven ceremonies under the gaze of the full moon.

We are seeking a valiant Influencer Marketing Manager to join our Growth Team and develop effective user acquisition campaigns.
As an Influencer Marketing Champion, you'll take the helm in navigating the entire gaming influencer landscape - from mapping the terrain of influencers in leading games such as League of Legends and Valorant, to onboarding influencers and brokering their promotional deals with us - leading them to victory through epic exposure and app download numbers.
Responsibilities
In this role, you will:
Engage with influencers and creators to build rich, long-lasting relationships
Negotiate deal costs and deliverables with influencers and agencies to secure the best deals for the developers we represent
Onboard influencers and manage partnerships to ensure successful activations
Plan, execute, and report on influencer activations
Ensure influencer promotions are executed as expected by reviewing their VODs and analyzing data on the traffic driven to the app
Stay ahead of social, influencer, and technology trends by reading industry reports and consistently testing innovative promotional ideas
Collaborate with Creative, Data, and Product teams to align UA efforts with overall business objectives.

As a Director of Global Communications, you will:

Develop and execute a comprehensive global communications strategy that aligns with organizational objectives and maximizes impact
Lead the creation of compelling narratives, multimedia content and campaigns that capture the heart of our mission and inspire action
Cultivate and nurture relationships with media outlets, think tanks, academic institutions, influencers and stakeholders to build the companys reputation and elevate our positive image worldwide
Establish and maintain relationships with key government officials while monitoring and summarizing legislation that could impact key business lines
Represent the company publicly
Ensure consistency and integrity in our brand identity across all communication channels
Develop robust crisis communication plans and protocols to manage and navigate challenging situations effectively
Establish metrics and KPIs to measure the effectiveness of communication efforts, analyze data insights and iterate strategies for continuous improvement
Plan and execute meetups and events