דרושים » אינטרנט ודיגיטל » Paid Media Specialist

we are seeking a highly analytical and performance-driven Senior Marketing Analyst with deep expertise in Search advertising across Google Ads and Bing Ads. You will own and scale paid search acquisition globally, with a strong focus on efficiency, experimentation, and revenue growth. This role is ideal for someone with hands-on experience in B2C and/or Finance and/or Gaming marketing environments, who understands full-funnel performance and thrives in a fast-paced, data-led team.
Key Responsibilities:
Own end-to-end management of Search campaigns across Google Ads and Bing Ads
Plan, execute, and continuously optimize campaigns to meet CPA, ROAS, and growth targets
Conduct in-depth keyword research, query mining, and competitive analysis to identify new opportunities
Develop and refine bidding strategies, audience segmentation, and account structures
Run structured A/B tests across ad copy, landing pages, and bidding approaches
Monitor and analyze campaign performance, translating data into clear insights and actions
Collaborate with creative, product, and analytics teams to improve conversion funnels and messaging alignment
Build dashboards and reports to track performance and inform strategic decisions

We're looking for a seasoned User Acquisition Lead to cover a maternity leave and own our paid acquisition engine across 8+ channels. You'll step into a high-performing team of 5 and take full ownership - strategy, execution, budget, and results. If you hit the ground running and deliver, there's a real path to a permanent position once our current TL returns.
Responsibilities:
Lead and mentor a team of 5 UA specialists - set priorities, unblock, review, and grow them
Own the full paid acquisition roadmap across Google Ads, YouTube, Bing, Reddit, LinkedIn, ChatGPT Ads, Meta, and emerging channels
Define channel strategy, budget allocation, and bidding approach across the full funnel
Drive continuous A/B testing of creatives, audiences, landing pages, and bidding strategies
Build and own weekly/monthly performance reporting dashboards for stakeholders
Manage multi-million-dollar ad budgets with a focus on CAC and MQL efficiency
Partner with creative, content, SEO, and web dev teams to ensure a seamless acquisition funnel
Identify and test new acquisition channels to diversify spend and reduce dependency
Implement and oversee conversion tracking, attribution models, and Google Tag Manager setups
Monitor competitive landscape and apply insights to campaign positioning and messaging.

We are looking for a Social Media Marketing Analyst to join our team.
We are seeking curious and analytical candidates who thrive in fast-paced environments and love tackling large-scale, complex global campaigns. If youre passionate about performance marketing, eager to take ownership, and want to be part of a results-driven yet fun and unique work culture-this role is for you.
Responsibilities:
Build, manage, and optimize paid social campaigns across platforms like Facebook, TikTok, and other non-search channels.
Analyze campaign performance, identify trends, and make data-driven decisions to improve KPIs.
Scale high-budget campaigns efficiently while maintaining ROI.
Collaborate with Business, Creative, and Product teams to develop innovative growth strategies.
Stay up to date with market trends, platform updates, and competitive strategies to maximize campaign success.

If you're a Google Ads expert who thinks in numbers, obsesses over every dollar of spend, gets a thrill from squeezing more performance out of a campaign, and is comfortable leveraging AI and LLMs to work smarter and faster - this is your game to play.
What will you do?
Own and optimize Google Ads end-to-end: Manage Search, Performance Max, Display, and YouTube campaigns to drive user and pipeline growth.
Lead in-house media transition: Take over management of a six-figure monthly budget currently run by an external agency.
Drive growth via paid channels: Focus on Google and emerging platforms like OpenAI to expand reach and acquisition.
Partner on attribution tracking: Collaborate on measurement and reporting across GA4, GTM, and HubSpot.
Collaborate cross-functionally: Work with design, product marketing, and sales to align campaigns with GTM priorities and target personas.
Explore emerging ad platforms: Test and scale new channels and user experience to stay ahead of industry trends.

Are you passionate about marketing, especially the world of online advertising? Do you love crafting strategies that drive impactful results? If you have at least 2 years of experience managing campaigns across major platforms, we want you. You will play a key role in shaping the success of the brands we work with through your love for digital marketing.

What You Will Do
Provide full management of all paid campaigns for the brands we work with.
Strategize, plan, and execute effective media plans and paid campaigns on platforms like Google Ads (Search, YouTube, Discovery, Pmax), Meta (Facebook, Instagram), Taboola, Outbrain, TikTok, Bing, etc.
Collaborate closely with internal teams to deliver successful online activity outcomes.
Use your deep understanding of digital advertising to manage budgets, optimize performance, and analyze data.
Write compelling ad copy that captures attention and drives conversions.
Prepare detailed, data-driven reports and deliver exceptional service to ensure client satisfaction.
Ensure best results by collaborating with the client's team.

We are looking for a sharp Marketing Analyst to join our Marketing Analytics team and help drive data-driven growth. In this role, you will combine marketing and business expertise with scalable analytical solutions and innovative measurement methodologies. You will collaborate with internal teams and external partners to enhance measurement capabilities, uncover growth opportunities, and support optimized investment decisions. This role is essential to scaling our marketing efforts through deep insights and strategic analysis. If you have previous experience in Paid Search and Affiliate marketing and are passionate about data-driven growth, this might be a good fit for you.
Roles and Responsibilities:
Analyze and measure marketing performance across Paid Search, Affiliate, and additional marketing channels
Evaluate marketing investment efficiency and identify new optimization opportunities
Build analytical frameworks and scalable data solutions for the Growth team
Collaborate with affiliate partners and third-party vendors to evaluate performance, attribution, and partnership effectiveness
Develop AI-driven analytical solutions and measurement capabilities.

We are seeking a talented Campaign Manager with proven experience in managing large-scale, complex media campaigns. In this role, you will take full ownership of significant media budgets, lead execution across multiple platforms, and generate business impact through data-driven insights. You will also collaborate with cross-functional teams, and leverage AI to push innovation in campaign management. If you’re into driving business growth to high-profile brands through sharp and sophisticated digital activity – Let’s talk!

Responsibilities:

* Creating, managing, and optimizing campaigns on Google, Facebook, Taboola, Outbrain, DV360 and more.
* Managing budgets, performance, and audience targeting.
* Developing and implementing multi-channel marketing strategies.
* Working with big brands in the Israeli market on high-scale budgets.
* Overseeing full-funnel marketing activity.
* Developing, designing, and editing content.
* Creating marketing materials such as posts, banners, stories, and newsletters.
* Managing on-site data and marketing automation processes.
* Applying AI-driven tools and methodologies to enhance efficiency, improve insights, and solve challenges faster.

we are looking for a data-driven PPC Manager to own and scale our paid social performance. This role is central to driving revenue growth through smart, creative-informed campaign management and relentless optimization.
Responsibilities:
Own end-to-end planning, execution, and optimization of Meta campaigns - our largest and most strategic paid channel
Manage and optimize additional paid social activity across platforms such as TikTok, Pinterest, and Taboola
Run structured A/B tests, analyze performance data, and translate findings into clear, actionable reports
Continuously test new targeting approaches, audiences, and creative formats to identify what drives growth
Identify and pursue new growth opportunities across existing and emerging platforms
Partner closely with creative, retention, and site teams to align campaigns with landing pages and overall user experience

We are seeking a talented Campaign Manager with proven experience in managing large-scale, complex media campaigns.

In this role, you will take full ownership of significant media budgets, lead execution across multiple platforms, and generate business impact through data-driven insights. You will also collaborate with cross-functional teams, and leverage AI to push innovation in campaign management.

If youre into driving business growth to high-profile brands through sharp and sophisticated digital activity - Lets talk!

Responsibilities
Creating, managing, and optimizing campaigns on Google, Facebook, Taboola, Outbrain, DV360 and more.
Managing budgets, performance, and audience targeting.
Developing and implementing multi-channel marketing strategies.
Working with big brands in the Israeli market on high-scale budgets.
Overseeing full-funnel marketing activity.
Developing, designing, and editing content.
Creating marketing materials such as posts, banners, stories, and newsletters.
Managing on-site data and marketing automation processes.
Applying AI-driven tools and methodologies to enhance efficiency, improve insights, and solve challenges faster.

We are on the search for a Marketing Analytics Lead who will join our Data team in Tel Aviv. As a Marketing Analytics Lead in a Data-Driven company, you will have a significant opportunity for impact and drive the company to new heights. You will influence decision-making processes throughout marketing budget decisions, new user journeys, be a partner to cross-functional teams within data, marketing & Top of Funnel, and drive strategic business decisions that shape the direction of the company.
Here are a few of the things you will do:
Own end-to-end analytics for marketing and product growth initiatives, directly supporting business strategy and growth, including and not limited to acquisition, lifecycle, and user onboarding.
Act as the primary data owner for the planning, monitoring, and measuring a variety of marketing initiatives, ensuring accuracy, consistency, and trust in decision-making across stakeholders, enabling your stakeholders to learn from data and iterate with confidence.
Translate complex datasets from multiple sources into clear, actionable insights with measurable business impact.
Proactively initiate and perform ad hoc research and deep-dive analyses to surface unknown business opportunities to inform strategic and operational decisions.
Partner with marketing, product, finance and company leadership to drive cross-functional, data-driven outcomes.
Design, improve, and scale analytics infrastructure, data pipelines, and workflows to suit your analytics needs; work hands-on using tools such as SQL, DBT, Looker, and partner closely with Data Engineering and Data Science teams.
Design, execute, and evaluate A/B tests using rigorous statistical methods and well-defined KPIs, including ownership of appropriate KPI selection.
Present insights and recommendations to senior stakeholders with clarity and influence, through written communication, presentations, and via dashboards.
Contribute expertise to shared analytics standards, best practices, and knowledge forums (e.g., Data Guild).