דרושים » פרסום שיווק ויחסי ציבור » Marketing Analyst Position

we are seeking a highly analytical and performance-driven Senior Marketing Analyst with deep expertise in Search advertising across Google Ads and Bing Ads. You will own and scale paid search acquisition globally, with a strong focus on efficiency, experimentation, and revenue growth. This role is ideal for someone with hands-on experience in B2C and/or Finance and/or Gaming marketing environments, who understands full-funnel performance and thrives in a fast-paced, data-led team.
Key Responsibilities:
Own end-to-end management of Search campaigns across Google Ads and Bing Ads
Plan, execute, and continuously optimize campaigns to meet CPA, ROAS, and growth targets
Conduct in-depth keyword research, query mining, and competitive analysis to identify new opportunities
Develop and refine bidding strategies, audience segmentation, and account structures
Run structured A/B tests across ad copy, landing pages, and bidding approaches
Monitor and analyze campaign performance, translating data into clear insights and actions
Collaborate with creative, product, and analytics teams to improve conversion funnels and messaging alignment
Build dashboards and reports to track performance and inform strategic decisions

we are looking for a Paid Acquisition Specialist to join its growing performance marketing team. We're looking for someone who can create, scale, and optimize high-volume campaigns on various channels such as YouTube.
The PPC specialist is responsible for our companys user acquisition campaigns, including overall strategy, innovation, optimization, and ROI analysis. The environment is fast-paced and teamwork-oriented. The candidate must be a super analytical, independent, out-of-the-box thinker, and a quick learner. If you have a proven record of success with managing high-scale budgets and have a great passion for PPC, programmatic, and social acquisition, come and join us at our company.
What am I going to do?
Plan, execute, monitor, and optimize user acquisition efforts across digital channels to maximize revenue and reach growth targets.
Analyze large datasets to drive business insights and action items.
Initiate and implement improvements and creative solutions to improve campaign efficiency, including ad copy & landing page optimization, bidding strategies, and targeting.
Develop and maintain a monthly media plan across all campaigns.
Leverage analytics tools to optimize the performance of marketing campaigns.
Manage multiple creative agencies
Work with cross-functional teams to plan, design, and execute Landing Pages, Funnels, and supporting workflows to improve campaign success rates.

We are on the search for a Marketing Data Analyst who will join our Data team in Tel Aviv. As a Marketing Data Analyst in a Data-Driven company, you will have a significant opportunity for impact and drive the company to new heights. You will influence decision-making processes throughout marketing budget decisions, new user journeys, be a partner to cross-functional teams within data, marketing & Top of Funnel, and drive strategic business decisions that shape the direction of the company.
Here are a few of the things you will do:
Own end-to-end analytics for marketing and product growth initiatives, directly supporting business strategy and growth, including and not limited to acquisition, lifecycle, and user onboarding.
Act as the primary data owner for the planning, monitoring, and measuring a variety of marketing initiatives, ensuring accuracy, consistency, and trust in decision-making across stakeholders, enabling your stakeholders to learn from data and iterate with confidence.
Translate complex datasets from multiple sources into clear, actionable insights with measurable business impact.
Proactively initiate and perform ad hoc research and deep-dive analyses to surface unknown business opportunities to inform strategic and operational decisions.
Partner with marketing, product, finance and company leadership to drive cross-functional, data-driven outcomes.
Design, improve, and scale analytics infrastructure, data pipelines, and workflows to suit your analytics needs; work hands-on using tools such as SQL, DBT, Looker, and partner closely with Data Engineering and Data Science teams.
Design, execute, and evaluate A/B tests using rigorous statistical methods and well-defined KPIs, including ownership of appropriate KPI selection.
Present insights and recommendations to senior stakeholders with clarity and influence, through written communication, presentations, and via dashboards.
Contribute expertise to shared analytics standards, best practices, and knowledge forums (e.g., Data Guild).

The leading global financial news & data platform, is looking for a User Acquisition Analyst to drive measurement, insights, and optimization for our paid acquisition efforts across channels, with a clear focus on growing our subscription product.
What we are looking for: someone who understands paid marketing deeply (search, social, display, affiliates, etc.), can navigate the realities of attribution and tracking, and can translate multi-channel performance into decisions that improve CAC, ROAS, LTV, and payback. You should also be highly fluent with AI-driven analysis, confident inside each platforms native analytics, and able to use visualizations + AI to communicate insights and support data-driven decision making.
What youll be doing
Own analytics for paid user acquisition across channels (paid search, paid social, display/programmatic, affiliates, partnerships, etc.) and across platforms (web, iOS, Android)
Build and maintain end-to-end performance visibility: click -> landing -> activation -> paywall -> purchase -> renewal/retention
Develop and refine measurement approaches including:
attribution models (last-click, first-click, data-driven where available)
cross-channel cannibalization detection and analysis
incrementality and lift thinking (geo tests/holdouts/controlled experiments where possible)
Use AI tools to accelerate analysis, explore hypotheses, detect patterns/anomalies, and generate high-quality insights
Leverage each platforms native analytics tools (Google Ads, Meta, TikTok, DSPs, affiliate platforms, etc.) to understand what drives performance and to diagnose what is actually changing inside campaigns (creative, audiences, bidding, placements, pacing, attribution)
Monitor and optimize core performance KPIs tied to subscriptions: CAC, ROAS, CVR, LTV, payback period, churn/retention cohorts
Own ongoing monitoring to proactively detect drops, tracking glitches, attribution breaks, spend/performance anomalies, and funnel issues, and drive resolution with relevant stakeholders
Partner with UA managers and channel owners to identify opportunities, size impact, and prioritize actions (creative, targeting, bidding, landing pages, offers, paywall flows)
Deep dive into funnel drop-offs and cohort behavior by channel/campaign/audience/geo/device to explain whats driving performance
Design and analyze A/B tests (creative tests, landing tests, offer/trial mechanics), ensuring clean measurement and clear conclusions
Create recurring reporting and executive-ready narratives using strong visualizations: what changed, why it changed, and what we should do next
Improve data quality and tracking: event definitions, UTM governance, campaign naming, source-of-truth reconciliation across platforms.

we are seeking a SEM Specialist to join our growing paid acquisition team. In this role, you will take ownership of creating, scaling, and optimizing paid campaigns across various search channels, with a primary focus on Google Search. You will be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. We are looking for someone who is AI native and tech savvy, able to integrate new tools and automation into daily work. As a SEM Specialist, you will play a key role in the development and execution of our paid search strategy, collaborating cross functionally to deliver impactful, results driven campaigns in a fast paced, learning oriented environment. We are looking for someone who is highly analytical, independent, a quick learner, and a creative problem solver, with the ability to work with datasets, extract insights at both macro and micro levels, and continuously improve performance. The ideal candidate takes ownership of campaigns, works proactively, and finds creative ways to drive growth and efficiency.
Our work model is hybrid, combining remote and on-site work.
What am I going to do?:


* Monitor and optimize paid search campaigns across multiple channels, primarily Google Search, ensuring alignment with business objectives.
* Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
* Continuously explore and implement AI driven methods to improve campaign performance and team productivity.
* Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
* Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
* Develop and manage monthly budget plans to optimize ROI.
* Act as a point of contact for the external data and analytics team, aligning on measurement strategy, data access, and performance modeling.
* Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.
Equal opportunities:
At our company, we prioritize diversity. We celebrate difference and embed it into every aspect of our workplace and product, as well as our community. we are proud and committed to providing equal opportunity employment to all individuals regardless of race, color, religion, sex, sexual orientation, citizenship, national origin, disability, Veteran status, or any other characteristic protected by law. In addition, we will provide accommodation to individuals with disabilities or a special need.

We are looking for a sharp Marketing Analyst to join our Marketing Analytics team and help drive data-driven growth. In this role, you will combine marketing and business expertise with scalable analytical solutions and innovative measurement methodologies. You will collaborate with internal teams and external partners to enhance measurement capabilities, uncover growth opportunities, and support optimized investment decisions. This role is essential to scaling our marketing efforts through deep insights and strategic analysis. If you have previous experience in Paid Search and Affiliate marketing and are passionate about data-driven growth, this might be a good fit for you.

Roles and Responsibilities:
Analyze and measure marketing performance across Paid Search, Affiliate, and additional marketing channels.
Evaluate marketing investment efficiency and identify new optimization opportunities.
Build analytical frameworks and scalable data solutions for the Growth team.
Collaborate with affiliate partners and third-party vendors to evaluate performance, attribution, and partnership effectiveness.
Develop AI-driven analytical solutions and measurement capabilities.

we are seeking a SEM Specialist to join our growing paid acquisition team. In this role, you will take ownership of creating, scaling, and optimizing paid campaigns across various search channels, with a primary focus on Google Search.
You will be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. We are looking for someone who is AI native and tech savvy, able to integrate new tools and automation into daily work.
As a SEM Specialist, you will play a key role in the development and execution of our paid search strategy, collaborating cross functionally to deliver impactful, results driven campaigns in a fast paced, learning oriented environment.
We are looking for someone who is highly analytical, independent, a quick learner, and a creative problem solver, with the ability to work with datasets, extract insights at both macro and micro levels, and continuously improve performance.
The ideal candidate takes ownership of campaigns, works proactively, and finds creative ways to drive growth and efficiency.
Our work model is hybrid, combining remote and on-site work.
What am I going to do?
Monitor and optimize paid search campaigns across multiple channels, primarily Google Search, ensuring alignment with business objectives.
Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
Continuously explore and implement AI driven methods to improve campaign performance and team productivity.
Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
Develop and manage monthly budget plans to optimize ROI.
Act as a point of contact for the external data and analytics team, aligning on measurement strategy, data access, and performance modeling.
Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.

we are looking for an experienced Data Analyst to work with us to drive insights and create stronger visibility in the organization. You will join an innovative, high-performance team and work with cutting-edge technologies in a dynamic environment.
Key Responsibilities:
The role is focused on the marketing domain, working closely with growth, performance marketing, and user acquisition teams.
You will analyze marketing funnels, campaign performance, and attribution models to optimize ROI and drive scalable growth.
This position requires a strong understanding of marketing metrics (CAC, LTV, conversion rates) and the ability to translate data into actionable marketing insights.
Build Specialization-specific operational dashboards.
Develop an analytics framework in collaboration with business process improvement and operations management.
Quarterly planning and roadmapping in collaboration with operations management and product team.
Write monthly Specialization-specific performance reports; written reports should show methodology with detailed statistical analysis, a summary of key findings, and recommendations.
Incubate, operationalize, and streamline Product launches; including Friction Optimization to improve user experience.

Were looking for a highly motivated and experienced Senior User Acquisition Manager to drive the growth of our games combining strategic thinking with hands-on execution. You will be responsible for developing, implementing, and optimizing high-impact user acquisition campaigns across various channels. The ideal candidate will possess a strong understanding of digital marketing, a data-driven mindset, and a proven track record of successfully acquiring quality users at scale within budget. It is a cross-functional role, where close collaboration with Creative, Product, Legal, and external partners will be required to ensure all programs are brand-aligned, legally compliant, as well as performance-driven.
*Located in Tel-Aviv we work on site.
Responsibilities
Develop and execute UA strategies across multiple marketing channels to grow our player base profitably.
Continuously monitor campaign performance, analyze key metrics (CPI, CPA, LTV, ROI), and identify opportunities for optimization and scaling.
Monitor marketing campaigns across paid social (Facebook, Instagram, Snapchat, TikTok, Reddit), search (Apple Ads), programmatic, affiliates, CTV, and other relevant networks.
Collaborate with creative, product, and analytics teams to test and scale winning strategies
Manage budgets effectively, ensuring efficient allocation of resources and maximizing return on investment.
Build and manage relationships with agencies, affiliates, and key external industry partners.
Conduct market research to identify trends & new opportunities and to keep up to date with the games industry, especially the social casino games vertical.

As a Business Analyst in our company Marketing, youll be a strategic partner, transforming data into impactful decisions that drive our North Star goal. In your day-to-day, you will:
Drive decision-making by defining initiatives, measuring impact, and providing proactive recommendations from deep-dive analyses
Research, define, and rigorously analyze key metrics, understanding root causes and ensuring valid, actionable measurement using statistical methods
Leverage Generative AI and Large Language Models to enhance data exploration, automate analysis, and accelerate insight generation
Lead the design, execution, and interpretation of A/B tests and experiments, guiding product and marketing strategy
Analyze complex user funnels and journeys to identify friction points and optimize paths for engagement and conversion
Pioneer automated tools and build advanced dashboards to empower stakeholders with actionable insights and foster a data-fluent culture
At our company, we believe our best work happens together. Our work model is fully in person, with 5 days a week from our office. Flexibility remains a core value at our company and special requests are handled thoughtfully at the team level.