דרושים » אינטרנט ודיגיטל » Demand Generation Manager

Are you passionate about creating marketing strategies that drive growth? Do you love working with cross-functional teams to make big ideas happen? Join as aMarketing Manager and take charge of the marketing funnel for one of our core product lines.
Youll develop and execute marketing programs that attract leads, engage prospects, and drive conversions. Youll also collaborate with teams across the company to ensure everything we do aligns with our goals and resonates with our customers.
were big on collaboration, innovation, and inclusivity. If youre a data-driven marketer whos ready to make an impact, wed love to hear from you!
What Youll Do:
Lead Demand Gen Efforts: Own the strategy and execution of demand generation campaigns across North America and collaborate with local teams in EMEA and ANZ.
Build Full-Funnel Campaigns: Create marketing strategies that cover everything from brand awareness to lead generation and nurturing.
Collaborate Across Teams: Work closely with Product Marketing, Content, Sales, Design, and more to ensure campaigns are aligned and impactful.
Create Campaigns That Work: Use channels like email, social media, search, and events to attract new leads and grow our pipeline.
Track & Optimize Performance: Use metrics like MQLs, SQLs, and ROI to measure success and tweak campaigns for better results.
Become a Product Expert: Understand the ins and outs of the product you support, including what sets it apart and what customers need.
Manage Tools & Platforms: Oversee systems like HubSpot, Salesforce, and Amplitude to streamline lead management and reporting.

We are looking for a Growth Marketing Manager to join our expanding marketing team.

As a Growth Marketing Manager, you will be responsible for developing and executing multi-channel demand generation campaigns that drive brand awareness, lead acquisition, and prospect engagement at every stage of the buyers journey, fueling our sales pipeline. You will take a data-driven approach to optimize paid advertising campaigns, to attract and nurture high-quality leads.

You have hands-on experience managing LinkedIn campaigns and a strong background in lead generation, funnel optimization, and performance-driven marketing in a tech environment.

If you thrive in a fast-paced, collaborative environment and want to be part of a dynamic team driving innovation in the construction tech industry, wed love to hear from you!

What you'll do:
Full, hands-on ownership of paid advertising in our company: Plan, execute, and optimize LinkedIn Ad campaigns as the main platform, as well as Google Ads, YouTube, and other B2B-relevant platforms.
Develop audience segmentation strategies, conduct A/B testing on ad creatives, messaging, and audience targeting to improve performance.
Work with content and design teams to develop and manage email marketing campaigns that engage leads and accelerate the sales pipeline.
Continuously optimize conversion paths to maximize lead capture and engagement.
Monitor, measure, optimize and report on ROI and key performance indicators (KPIs) using HubSpot, Salesforce, and other tools.
Manage budgets, timelines, and campaign execution using project management tools (Asana, Google Sheets).
Collaborate with content marketing and design teams to enhance user experience across landing pages, website assets, and ad content.
Work with cross-functional teams to ensure deliverables are on time, accurate and aligned with demand generation activities, campaigns, events and other key demand initiatives.
Work with the RevOps team to monitor and maintain data quality within the marketing database, ensuring accuracy, consistency, and reliability.
Research, evaluate, and implement new marketing technologies and tools to improve team performance and operational efficiency.

an end-to-end business management platform tailored for business specific needs.
From marketing to sales to customer service, and more, makes it easy for the entire business to work together.
Each department is powerful on its own, but together they can be explosive.
built from the ground up by developers who already knew back in 2011 that there had to be a better way to improve customer relations and decided to develop a software for every need aimed to keep customers delighted.

After conquering the local market with more than 2000 satisfied Israeli customers from various industries, we are ready to go global.

As VP of Marketing , youll drive customer acquisition, revenue growth, and brand awareness. You'll oversee digital marketing, content, and demand generation while collaborating across teams. This role is ideal for a strategic leader who is ready to take to be global.

As a VP Marketing in you will
Develop and execute comprehensive marketing strategies to drive brand awareness, lead generation, and customer acquisition in line with company objectives.
Lead a small team of marketing professionals, providing guidance, support, and mentoring
Oversee the development and implementation of digital marketing campaigns, including content marketing, social media, SEO/SEM, email marketing, and marketing automation.
Collaborate with cross-functional teams, such as Sales, Product Management, and Customer Success, to align marketing initiatives with overall company strategy and drive revenue growth.
Utilize market research and customer insights to identify target segments, understand customer needs, and develop effective positioning and messaging strategies.
Manage the marketing budget, allocate resources effectively, and analyze campaign performance to optimize return on investment.
Stay updated on industry trends, emerging technologies, and competitive landscape to identify new opportunities and recommend strategic adjustments to the marketing approach.
Oversee the production of marketing collateral, including website content, sales presentations, case studies, and whitepapers, ensuring consistent branding and messaging across all channels.
Build and maintain strong relationships with key industry influencers, media outlets, and strategic partners to enhance brand visibility and generate positive PR opportunities.
Drive customer advocacy and loyalty programs to increase customer retention, referrals, and upsell/cross-sell opportunities.
Monitor and analyze marketing metrics, provide regular reports to the executive team, and use data-driven insights to continuously improve marketing performance.

We seek a strategic Marketing Operations Manager to optimize our marketing processes and technology stack while driving operational excellence. You'll ensure seamless execution by aligning automation, analytics, and lead management to accelerate growth.

The ideal candidate combines strong analytical skills with technical proficiency in marketing automation and CRM systems. You'll enhance internal operations, ensure cross-functional alignment, and drive efficiencies supporting lead generation and pipeline acceleration.

This role will also explore AI-driven tools and automation innovations to improve performance. You should be enthusiastic about leveraging predictive analytics and cutting-edge platforms to drive smarter marketing decisions.

Key Responsibilities:
Own and optimize the marketing tech stack, including HubSpot, Zapier, Zoominfo LeanData, and other automation tools to streamline marketing workflows and data management.
Ensure seamless integration between HubSpot and Salesforce, improving lead flow, pipeline tracking, and campaign attribution.
Develop and manage marketing automation workflows, including lead routing, lead scoring, data enrichment, and nurture campaigns to enhance conversion rates.
Lead campaign setup, tracking, and reporting across marketing channels, including email marketing, paid campaigns, and events to improve performance visibility.
Drive our website AI chatbot strategy to boost visitor engagement, increase demo requests, and generate actionable insights for GTM stakeholders.
Collaborate cross-functionally with teams including Demand Generation, Content, Events, RevOps, and Sales to optimize marketing operations and ensure alignment with business goals.
Create and maintain dashboards and reporting frameworks in Looker Studio, HubSpot, and Salesforce to track KPIs, analyze performance, and provide actionable insights.
Ensure compliance with data privacy regulations and implement best practices in data governance.
Partner with digital marketing teams, gaining hands-on experience in paid media execution, campaign optimization, and audience segmentation to expand your skill set.
Research and implement innovative marketing technologies, AI-driven tools, and automation advancements to enhance marketing effectiveness.

We're looking for a highly motivated, Field Marketing Manager to join the Global Marketing team. Reporting to the Head of Global Marketing Programs, you will be responsible for the strategy and execution of our local global partner events and field related programs engaging current partners, clients and prospects. The ideal candidate is a well-rounded marketing leader looking to make a big impact on local programs fast-moving tech environment.
Responsibilities
Develop localized field marketing programs for local partners, drive awareness, generate demand, and accelerate pipeline growth.
Plan and execute (end to end) in person local events, and integrated campaigns to create new pipeline and accelerate existing opportunities
Identify, negotiate, and execute sponsorships at local events
Work with content and creative teams to build landing pages, e-mails, and nurture communications for events and campaigns
Collaborate cross-functionally with our Demand Generation, Sales Development, Sales, Product Marketing, Customer Success teams to deliver marketing campaigns that support integrated go-to-market strategies
Supporting the Marketing Operations, Demand Generation and Sales Ops teams to manage measurement of every event programs impact through SFDC reporting, evaluate event/campaign ROI, and present recommendations for improvement
Support local country launches, campaign creation for building local awareness and lead generation
Work with legal, executives, and finance to ensure a timely contract execution and procurement process for payment
Ability to travel as needed.

we are seeking a Marketing Manager to help us accelerate our presence in Israel - one of our key growth markets. You will be part of a small, results-oriented team on the ground and lead the development and execution of marketing programs in the region. Your focus will be to drive awareness and pipeline in our start-up, mid-market, and enterprise segments - with a specific focus on gaming and igaming industries. You will help to build communities with our users and develop executive relationships with mid-market and enterprise customers.

This role will report to the Head of Marketing EMEA based in London, working closely with the Country Lead based in Tel Aviv.

Were looking for an all-round marketer with previous experience of building and executing field marketing programs. Whilst youll be the only marketer based in Israel, youll work closely with commercial teams operating in the region (sales, customer, product). Youll also be guided and supported by the wider EMEA marketing organization and global marketing team.

The position will be based in Tel Aviv.

Responsibilities

Collaborate with the marketing, sales, and regional teams to execute a strong field marketing strategy that fills the top of the funnel pipeline, engages key accounts via ABM, and pulls customers down the funnel (youll work closely with our demand generation team who owns our ABM strategy).
Understand how to leverage digital channels and how to build integrated campaigns.
Lead the execution of events ranging from webinars, conference sponsorships, hospitality events, and a potential user conference, and own budgeting & spend tracking for each event run in the region.
Track, measure, and share the impact of every program related to our overall GTM strategy.
Manage overall budget and event calendar for the fiscal year (supported by the regional lead).
Partner with sales leadership & digital demand generation teams to execute our ABM.
Represent the Israeli regional team and ensure wider marketing and cross team alignment.
Ensure field marketing contributes productively to the quarterly business reviews of the sales team they support.
Leverage data to make informed recommendations, decisions, and forecasts regarding our demand generation strategies and target account-based plans.

Our team is passionate, empathetic, and dedicated to providing world-class solutions to families in need. We work collaboratively to identify pain points and design elegant solutions that empower and support our users.

As we grow, we seek a Senior Product Marketing Manager to drive go-to-market strategies, enhance our product positioning, and accelerate adoption among our customers and partners.

In this role you will
Go-To-Market Strategy: Develop and execute comprehensive go-to-market strategies for new product launches and feature updates, ensuring alignment with business objectives.
Positioning & Messaging: Craft compelling, customer-centric value propositions and messaging that differentiates Empathys products in the market and resonates across multiple B2B audiences. Engage with the marketing & content teams to create whitepapers, case studies, and support executive keynotes to drive thought leadership.
Sales Enablement: Develop sales collateral, presentations, and training materials to empower sales and customer success teams with the right messaging and positioning, in support of revenue targets.
Market & Competitive Analysis: Conduct in-depth market research and competitive analysis to identify trends, customer pain points, and opportunities for differentiation.
Cross-Functional Collaboration: Work closely with Product, Sales, Partner Success, Marketing, and Design teams to align marketing initiatives with product development, partner needs, and organizational goals. Provide insights through metrics and reporting to drive data-informed decision-making.
Demand Generation Support: Partner with the broader marketing team to drive awareness and demand through performance marketing, content strategy, PR, and partnerships.
Customer Insights: Gather feedback from partners, users, and sales teams to refine positioning and drive continuous product and marketing improvements.

We are looking for a Senior Marketer to join our fast-growing team and help us build something that has never been built before. Reporting directly to the Head of Marketing, this is not a typical marketing role. This is a high-impact, hands-on position where you will own and execute key marketing initiatives that fuel our growth. You will have full ownership over your projects, the freedom to experiment, and the chance to work alongside a team that moves fast and values bold ideas over safe ones.

This role isnt for everyone. If you truly thrive on building from scratch, love working in high-energy environments, and want to be part of shaping a companys future, we would love to hear from you.

Responsibility:
Generalist marketing: Build, execute, and optimize marketing strategies across different channels, ensuring alignment with our business goals.
Get marketing done: Work at a fast pace across multiple projects, from research and positioning to strategy development, messaging, content creation, execution, and performance measurement.
Email marketing strategy: Design, build, and optimize a full email marketing strategy to maximize key results at every stage of the funnel.
Drive performance marketing: Own customer acquisition efforts, manage external stakeholders, optimize budgets, and execute successful demand-generation campaigns.
Content creation: Support the development of blogs, thought leadership, industry insights, and website content that engage and educate our audience.
Cross-team collaboration: Work closely with sales, product, and leadership to ensure best-in-class messaging, content, and training.
Measure and iterate: Report on the impact of marketing initiatives, analyze results, and refine strategies to generate new and repeat opportunities.
This role is not about just checking off tasks. It is about owning marketing outcomes, moving fast, and making bold bets to drive meaningful impact.

We are looking for a talented Account-Based Marketing Manager to join us .

As the ABM Manager, you will be responsible for developing and executing account-based marketing strategies to engage high-value prospects and existing customers. You will collaborate closely with sales, content, and digital marketing teams to create highly personalized campaigns that generate pipeline and drive revenue.

Key Responsibilities
Develop and implement a strategic ABM framework to target key accounts and drive engagement.
Work closely with sales teams to identify high-priority accounts and create personalized marketing strategies.
Create and execute multi-channel ABM campaigns, including email, paid media, direct mail, events, and personalized content.
Manage and monitor marketing budgets within an ROI-driven marketing strategy.
Leverage data, insights, and analytics to track campaign performance and optimize for ROI.
Collaborate with content and creative teams to develop targeted messaging and assets.
Align marketing initiatives with sales goals to ensure seamless coordination and effectiveness.
Utilize ABM tools and platforms (such as Demandbase, 6sense, or Terminus) to scale and measure campaign success.
Track and report on key ABM metrics, including engagement, pipeline contribution, and revenue impact.
Stay up to date on industry trends and best practices in ABM to continually refine strategies.