דרושים » פרסום שיווק ויחסי ציבור » Senior Analyst

Insight Generation: Analyze and interpret complex marketing data (customer behavior, campaign results, market trends) to identify key insights and opportunities for optimization.
Data Exploration: Leverage large and diverse datasets to uncover patterns, trends, and potential growth drivers across all marketing channels and initiatives.
Performance Optimization: Monitor key performance indicators (KPIs) to evaluate campaign effectiveness, identify areas for improvement, and drive continuous optimization of user acquisition and engagement efforts.
Reporting & Dashboards: Design, develop, and maintain intuitive dashboards and recurring reports that effectively communicate key findings and recommendations to stakeholders and leadership.
Cross-Functional Collaboration: Partner closely with marketing managers, product teams, analysts, and data engineers to provide analytical support for strategic decision-making and business planning.
Advanced Analytics: Apply advanced analytical and statistical techniques (e.g., regression analysis, cohort analysis) to identify growth opportunities and improve marketing ROI.
Process Improvement: Proactively identify opportunities to optimize marketing analytics processes, automate reporting, and enhance data accuracy.

CRM is an end-to-end business management platform tailored for business-specific needs.
makes it easy for the entire business to work together, from marketing to sales to customer service.

was built from the ground up by developers who knew in 2011 that there had to be a better way to improve customer relations and decided to develop software for every need to keep customers delighted.

We are going global after conquering the local market with more than 2,000 satisfied Israeli customers from various industries.

Are you up for the challenges?
We are seeking a Senior Business Data Analyst to join our team. You will analyze complex data sets to uncover business trends, insights, and opportunities that drive strategic decisions. A deep understanding of business drivers and the ability to maximize profitability while meeting KPIs is essential. You will work closely with cross-functional teams to deliver actionable insights that optimize performance.

As a Business Data Analyst in you will
Analyze large data sets from multiple business domains (sales, marketing, finance, customer service, etc.) to derive actionable insights.
Develop and implement reporting systems and dashboards to monitor business performance and KPIs.
Provide strategic recommendations based on data analysis to improve business outcomes.
Collaborate with business stakeholders, including senior leadership, to understand business needs and translate them into data-driven solutions.
Lead data-driven projects, ensuring data integrity and alignment with business goals.
Utilize advanced analytical techniques, including statistical analysis, forecasting, and predictive modeling.
Mentor junior analysts and assist in their professional development.
Continuously improve data analysis processes and tools for better efficiency and accuracy.

We are seeking a passionate and highly motivated Senior Data Analyst to join our team. You will be a key contributor to developing and executing our data strategy, driving data-informed decision-making across the organization. This role involves setting key performance indicators (KPIs), building and maintaining data infrastructure, integrating data into operational processes, and generating actionable insights and recommendations for various teams, including product development, engineering, and potentially other business units.
As a key member of our team, you will collaborate closely with cross-functional teams (product, data, engineering, and potentially others) to deliver high-quality data and analytics solutions. This data-driven approach will support efficient processes and drive the company's overall success.
The ideal candidate possesses a strong foundation in data analysis, interpretation, and data strategy development. You are a highly motivated, organized individual with excellent communication, collaboration, and problem-solving skills. A passion for leveraging data to drive impact is essential.
Responsibilities:
Contribute to the development and execution of the organization's data strategy.
Define and track key performance indicators (KPIs) across relevant areas of the business.
Design, develop, and maintain data infrastructure and pipelines (e.g., data warehousing, ETL processes).
Integrate data and analytics into everyday operational processes and workflows.
Conduct in-depth data analysis to identify trends, patterns, and opportunities.
Generate actionable insights and recommendations based on data analysis, presenting findings to both technical and non-technical audiences.
Collaborate with stakeholders to understand their data needs and provide effective solutions.
Stay up-to-date with industry best practices and emerging trends in data analysis and data science.
Build predictive models to forecast trends

We are seeking a Data Analyst with 3-5 years of experience to join our Marketing team and play a key role in leveraging data to drive business decisions. The ideal candidate is passionate about working in a dynamic startup environment, skilled at analyzing complex datasets, and eager to deliver actionable insights that impact our growth.

a financial planning and analysis platform that automates financial reporting and planning while enabling finance teams to continue using Excel's familiar spreadsheets and financial models.

What You'll Do
Design, build, and maintain the Marketing data warehouse to ensure scalable and efficient storage of business-critical data.
Design, implement, and optimize ETL processes to extract, transform, and load data from various sources into data warehouses or reporting systems.
Analyze large datasets to uncover trends, insights, and actionable recommendations to support business objectives.
Develop and maintain dashboards, reports, and visualizations to provide stakeholders with real-time data access.
Partner with the Marketing team to understand their needs and deliver data solutions tailored to their goals.
Assist in defining and tracking KPIs.
Maintain and enhance the integrity, accuracy, and quality of data.
Identify gaps in data collection and implement strategies to improve data quality and availability.
Use statistical techniques and machine learning models to forecast trends, measure campaign performance, and support strategic planning.
Conduct A/B tests and other experiments to evaluate potential improvements.
Translate analysis into clear, actionable insights to improve product performance, optimize marketing campaigns, and drive customer success initiatives.

Analyze and interpret marketing data, including customer behavior, campaign performance, and market trends, to identify insights and opportunities for business growth
Leverage multiple complex big data sets to identify patterns, trends, opportunities, and threats to our marketing operations
Monitor and report on key performance indicators (KPIs) to track the effectiveness of marketing campaigns and initiatives
Develop and maintain dashboards and reports to communicate insights and recommendations to senior leadership
Use advanced analytics, data mining, business intelligence, and statistical tools, combined with a strategic and industry point of view, to drive marketing growth
Continuously identify and implement improvements to marketing processes and systems to increase efficiency and effectiveness
Be a leader in the marketing analysis field in the company

We seek an experienced and innovative Business Analyst Team Leader to lead our Operational Department.

Key Responsibilities:

Cross-functional collaboration: Act as a key analytics partner for business, product, and R&D teams, aligning projects with strategic goals.

Data Analysis & Insights: Design and execute analytics projects, including quantitative analysis, statistical modeling, automated monitoring tools, and advanced data insights.

Business Opportunity Identification: Leverage extensive first-party data to identify trends, predict behaviors, and uncover growth opportunities.

Strategic Reporting: Create impactful dashboards, reports, and presentations to communicate insights and recommendations to stakeholders at all levels.

Innovation: Drive advanced analytics techniques, such as machine learning and predictive modeling, to enhance decision-making processes.

We are on the search for a Senior Marketing Data Analyst who will join our Data team in Tel Aviv.
As a Senior Marketing Data Analyst in a Data-Driven company, you will have a significant opportunity for impact and drive the company to new heights. You will influence decision making processes throughout the user journey, be a partner to different teams within the marketing & Top of funnel landscape, and drive strategic business decisions that shape the direction of the company.
Here are a few of the things you will do:
Create and improve new and existing business processes, data pipelines, and workflows
Analyze, process and present different parts of the customer journey flows
Master of our data infrastructure, serving as the primary troubleshooter for data queries from critical business partners.
Perform ad hoc analysis with precision, delivering results that drive strategic decisions.
Brainstorm and execute AB testing ideas, furthering our understanding of user behaviors and market trends.
Utilize advanced statistical methodologies to conduct in-depth analyses and tests.
Play a pivotal role in the Data Guild, contributing your unique insights and expertise.
Engage with various stakeholders, fostering a productive environment of data-driven decisions.
Be a key collaborator with diverse marketing teams, including Paid Marketing, Social Media, Content, Lifecycle, Partnerships and more.
Transmute raw data into actionable insights that fuel decision-making processes.
Deliver persuasive presentations to stakeholders, translating data-driven suggestions into reality.
Act as the primary data authority for each initiative you engage in, ensuring data accuracy and relevancy.
Drive cross-functional initiatives, uniting data and business objectives to promote organizational success.

Required Business/Data Analyst - Marketing
Job Description
Own the design of data models that transform raw data into actionable insights, and define their strategic use to inform decisions that fuel growth and optimize marketing strategies
Leverage technical skills to work with vast amounts of data, establish measurement frameworks, and analyze results to align activities with north star objectives and identify areas for growth
Conduct funnel and behavioral analyses, research key metrics, and extract actionable insights to enhance user journeys and uncover new opportunities
Collaborate with teams across Marketing to understand business needs, translate them into data solutions, and align efforts with strategic goals
Create and execute A/B tests, evaluate results with statistical rigor, and provide deeper insights from detailed analysis to inform ongoing optimization
Build automated tools, design dashboards, and empower stakeholders to track and understand key metrics, making data both accessible and actionable for strategic decision-making.

The Product Business Intelligence team is looking for an experienced, data-driven, and highly motivated senior data analyst to join our data team that is responsible for the IronSource network. Our team's mission is growing the network through data driven insights and decision making. In team we partner with leadership, product managers, engineers, revenue teams, and other stakeholders, to uncover opportunities, deliver actionable insights, and provide recommendations that drive business outcomes and address IronSource's data and analytical needs.

What you'll be doing:
Partner with leadership and Product to develop long term strategy and leverage data-driven insights to provide recommendations, breaking down strategic opportunities into actionable, clear roadmaps.
Define, instrument, and monitor key product and network KPIs to track progress, evaluate product performance, and assess overall health.
Identify and promote opportunities for impact across different product areas while analyze large datasets from multiple products to deliver insights that will guide product development.
Identify, evaluate, and support the execution of key business opportunities with data-backed insights, ensuring measurable outcomes
Own, maintain, and develop the reporting data pipeline for specific products and custom dashboards.
Work with various relational and non-relational databases, including Presto, BigQuery, Redshift, MySQL, and more.

What will you do?
Work closely with the CMO and Analytics Team Lead and present meaningful insights, recommendations, and conclusions.
Analyze large, complex data sets to address strategic and operational marketing decisions.
Examine marketing performance and find acquisition opportunities.
Optimize budgetary management.
Validate the data used for analysis while engaging with multiple platforms.
Design and build reports for senior management using BI tools.