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Location: Herzliya
Job Type: Full Time and Temporary
We're looking for a Director of Growth Marketing to lead our global new logo pipeline engine for twelve months while our current Director is on maternity leave. This is a full-scope cover. You'll own the number, lead the team, and run an engine we've spent years building: a regionally differentiated paid model, a fully built-out B2B creators motion, and an organic program that wins in search and in AI answers alike. Operate it, sharpen it, and hand it back stronger than you found it.
Requirements:
10+ years in B2B SaaS demand generation or growth marketing, at least 5 of them leading the function - and its leaders - at a global company.
Leader of leaders experience with player-coach instincts. You've held senior channel owners accountable to a shared number, and you still get into the work yourself.
Hands-on depth in both paid and organic. You've personally run the channels, not just managed people who do - and you can still build, edit, and diagnose in both.
Direct pipeline accountability. You measure impact in opportunities and revenue, not clicks and MQLs.
At home in grey areas. Hand you a wide, half-formed vision and you'll extract what matters for pipeline and turn it into a plan with owners and dates - even when inputs are messy and direction shifts mid-quarter.
AI-native, not AI-curious. You've built AI-powered systems for a team, you work this way daily, and you can teach it - upskilling the team is part of the job, not a side quest.
Fluent in B2B funnel dynamics and diagnostics. You can find the leak between MQL and opportunity, name the likely cause, and know which fix is worth the effort.
Deep working knowledge of Salesforce and strong data and analytics fluency. You've used a multi-touch attribution tool like HockeyStack at depth, or can get there fast.
Executive-grade communication. You can present a number, a miss, and a plan to a CMO in one breath.
Familiarity with the mobile marketing and martech ecosystem is a strong advantage.
Fluent, professional English with strong written and verbal communication.
This position is open to all candidates.
 
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8725173
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מודים לך שלקחת חלק בשיפור התוכן שלנו :)
Location: Tel Aviv-Yafo
Job Type: Full Time and Temporary
We're looking for a sharp, strategic, and execution-focused Senior Growth Lead to own the growth trajectory of our Pet insurance business on a 6-month mat-leave basis. You'll translate company objectives into actionable plans, define and execute the growth strategy, and lead a cross-functional squad to unlock our next stage of performance.
You'll sit at the intersection of marketing, product, and business, bringing together teams, data, and channels to drive impact. As the senior growth leader for Pet, you'll shape the roadmap for your domain and serve as a key member of our broader growth and company leadership - at a pivotal moment for the business.
We believe three things matter for every role : drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role you'll:
Execute and evolve the Pet Insurance growth strategy, balancing short- and long-term objectives and keeping it aligned with company-wide priorities
Translate that strategy into a clear, executable growth plan using paid and non-paid channels, lifecycle marketing, partnerships, and more
Develop and expand new distribution channels, including partner and veterinary relationships, to unlock incremental growth
Own the key business metrics and growth objectives for Pet
Lead the go-to-market strategy for new launches, campaigns, and initiatives, including segmentation, channel mix, messaging, and marketing planning
Serve as the growth lead for the Pet squad, collaborating closely with performance marketers, product managers, analysts, and content marketers to ship impactful initiatives
Influence and shape broader company strategy and planning through your work, insights, and leadership
Be a thought partner to senior stakeholders, making the complex simple and backing your recommendations with clear analysis and conviction
Requirements:
7+ years in growth, performance marketing, product, or strategy roles, with a focus on owning and scaling a key product or business line
Proven track record driving measurable growth via paid and non-paid channels, with strong business acumen across acquisition, CAC, LTV, and retention
Experience working on a D2C product in a fast-paced, test-and-learn environment, with comfort navigating complex, regulated industries (insurance or fintech experience is a plus)
Demonstrated ability to set a strategic vision and break it into concrete goals, experiments, and roadmaps
High fluency in data, able to interrogate dashboards, run analysis, and partner with analysts to uncover insights and make decisions
Experience leading cross-functional teams or pods, setting priorities, aligning stakeholders, and driving high-velocity output
Excellent communication skills - you can navigate tough conversations, influence stakeholders, and represent your team at all levels of the org
Ability to work in an office environment most days of the week
Enthusiasm about learning and adapting to the exciting world of AI - a commitment to exploring this field is a fundamental part of our culture
This position is open to all candidates.
 
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