We are on the search for a Marketing Analytics Lead who will join our Data team in Tel Aviv. As a Marketing Analytics Lead in a Data-Driven company, you will have a significant opportunity for impact and drive the company to new heights. You will influence decision-making processes throughout marketing budget decisions, new user journeys, be a partner to cross-functional teams within data, marketing & Top of Funnel, and drive strategic business decisions that shape the direction of the company.
Here are a few of the things you will do:
Own end-to-end analytics for marketing and product growth initiatives, directly supporting business strategy and growth, including and not limited to acquisition, lifecycle, and user onboarding.
Act as the primary data owner for the planning, monitoring, and measuring a variety of marketing initiatives, ensuring accuracy, consistency, and trust in decision-making across stakeholders, enabling your stakeholders to learn from data and iterate with confidence.
Translate complex datasets from multiple sources into clear, actionable insights with measurable business impact.
Proactively initiate and perform ad hoc research and deep-dive analyses to surface unknown business opportunities to inform strategic and operational decisions.
Partner with marketing, product, finance and company leadership to drive cross-functional, data-driven outcomes.
Design, improve, and scale analytics infrastructure, data pipelines, and workflows to suit your analytics needs; work hands-on using tools such as SQL, DBT, Looker, and partner closely with Data Engineering and Data Science teams.
Design, execute, and evaluate A/B tests using rigorous statistical methods and well-defined KPIs, including ownership of appropriate KPI selection.
Present insights and recommendations to senior stakeholders with clarity and influence, through written communication, presentations, and via dashboards.
Contribute expertise to shared analytics standards, best practices, and knowledge forums (e.g., Data Guild).
Requirements: 3+ years of experience in data analytics roles with expert SQL skills and data visualization tools - Looker, Tableau, PBI, Omni, etc.
2+ years of experience working in the marketing data analytics field.
Proven track record collaborating with teams to leverage data-driven insights to improve performance.
You have a bias towards action; you dont wait for someone to tell you what to do and are comfortable working with ambiguity.
You dont stop once you pull the data; you love turning numbers into actionable insights.
Youre a strong communicator and have an art for communicating complex findings in a simple way.
Your thinking is structured, and you have excellent intuition for numbers and data.
And most importantly, you believe in our mission and know how you will contribute to our success.
This position is open to all candidates.