דרושים » אינטרנט ודיגיטל » Head of Social

As our first marketing hire, you'll shape how the world sees and talks about us. You'll craft messaging, tell our story, engage early users, and lay the foundation for our marketing engine across social, content, community, and paid media. You'll have real creative freedom, a high degree of ownership, and a chance to put your fingerprints on a brand from Day 0. This is not a role for someone who needs a big team or a playbook thats already in place. This is a role for a smart and versatile marketer who loves building things from scratch and has the writing chops to back it up.



What You'll Do

Own our brand voice: Develop a fresh, relatable, and clear tone that makes people want to engage.
Create content: Social posts, blog content, launch campaigns, community updates, and more.
Manage social media: Be hands-on in growing our presence across platforms (X/Twitter, Reddit, Facebook, etc.).
Handle early PR efforts: Craft pitches, coordinate announcements, and build relationships with tech media.
Grow our community: Engage directly with users, fans, and early adopters.
Experiment and learn: We're all about trying things fast, seeing what works, and iterating quickly.
Collaborate: Work closely with product, design, and founders to make sure our marketing deeply reflects who we are.

Were looking for an exceptional storyteller and community-builder to own social and community strategy for our companys newest traveler-focused product. In this foundational, high-visibility role, you will shape how we introduce and engage travelers with our latest product offering across every social and community platform.
Youll build our community approach from the ground up, launch our influencer marketing engine, and create events that spotlight our partners in the hospitality industry-all while serving as the primary voice for our rapidly growing traveler audience. This role is focused exclusively on our upcoming traveler product, working closely with the products launch team and cross-functional partners.
What Youll Do
Social Media & Content Strategy (Traveler Products)
Develop and execute an organic social media strategy that builds brand awareness and engagement specifically for our companys newest traveler product across Instagram, TikTok, LinkedIn (employee advocacy), and emerging platforms.
Own the content calendar from ideation to execution, creating and sourcing compelling, on-brand content tied to traveler product updates, launches, and user value.
Partner with an external agency to build out our influencer marketing for this new traveler product, monitoring, analyzing, and reporting on all related activities.
Community & Partner Experiences
Act as the primary voice for this major new traveler product in online communities, proactively engaging and fostering a positive, inclusive environment for its user base.
Identify and nurture key community members, transforming early adopters and superfans into active advocates for the product.
Curate and produce exclusive events that highlight creators, destinations, and venues relevant to our traveler community and hospitality partners.

Were looking for a highly strategic and innovative Paid Social Team Lead to join our team. To succeed in this role, youll need to be analytical, technically strong, and creatively minded, with a deep passion for the digital advertising ecosystem. Youll be responsible for planning and executing media budgets across one of the companys most strategic markets, requiring a strong understanding of the full digital landscape, as well as excellent technical and creative expertise.
Youll collaborate closely with marketing, conversion, and creative teams to drive efficiency and growth, ensuring we consistently meet and exceed our monthly performance targets.
Join our dynamic team and help shape the future of performance marketing.
Responsibilities
Lead the media strategy across paid social channels including Meta, Snapchat, X, Tik Tok and emerging platforms.
Manage and mentor a small team of senior campaign managers.
Define and scale content strategy, working with Creative to deliver scroll-stopping, high-converting content tailored to each platform and audience segment.
Oversee daily channel operations, from publishing and moderation to media buying and campaign optimization.
Collaborate cross-functionally with Creative, Brand and Data teams to ensure cohesion and amplification across channels.
Drive innovation and experimentation, testing new formats, features, and emerging platforms to stay ahead of trends.
Identify and capitalize on new opportunities for scaling campaigns, translating insights and previous performance into effective media plans.

Were looking for a Social Media Manager (B2C) to scale the audience and revenue of multiple cross-platform products. This role will report to Team Lead Marketing.
In todays highly competitive product landscape, solid social media strategy and execution are more important than ever. We are seeking a super-talented team member who can take responsibility for the social media channels operation of various B2C products. This position offers a unique opportunity to drive growth.
So, what will you be doing all day?
Build social media communities across all the B2C products and different social media platforms.
Strategy Development: Develop and manage seasonal social media and influencer marketing strategies tailored to global markets.
Content Ownership: Plan, execute, and oversee the social media content calendar, ensuring seamless alignment with brand goals.
Daily Engagement: Monitor and manage daily social content and implement strategies to foster community engagement and increase follower interaction.
Collaboration: Work closely with creative teams to define seasonal content themes and ensure cohesive execution across channels.
Influencer Marketing: Identify, build, and manage relationships with influencers and media outlets to amplify brand reach.
Analytics and Reporting: Analyze campaign performance and provide actionable insights to optimize future strategies.
Trend Spotting: Stay up-to-date with social media trends, emerging platforms, and best practices to keep the brand ahead of the curve.

The Influencer Marketing Coordinator, will be responsible for leading the Companys influencer outreach & brand ambassador strategy.

The influencer Marketing will support monthly marketing campaigns and drive brand awareness.

This is a full time position in our Tel Aviv Area offices.

Please provide the link to your Instagram page.

Responsibilities:
Identify, acquire and maintain new influencer contacts to join internal brand relations program thought social media platforms including Instagram, Pinterest, Facebook, Twitter and YouTube.
Drive positive ROI.
Cultivate and develop consistent and ongoing relationships with new and current influencers via off channel social moderation.
Spearhead the entire influencer campaign management process from contract negotiation to creative briefs through live integration and technical tasks.
Oversee and evolve the Companys brand ambassador program to amplify the key messaging and story lines of the Company.
Develop the Influencer Marketing Annual Plan and cultivate new ideas and campaign concepts that can integrate the brand and its product lines in innovative ways.
Assist Social Media Manager with execution of strategic plan to grow brand awareness/advocacy & drive incremental exposure for our key products while bringing brand DNA to life.

We are looking for a highly strategic and innovative professional to join our team as Senior Paid Social Campaign Manager. To succeed, you'll need to be analytical, technical, and creative, with a deep passion for the digital advertising ecosystem. The ideal candidate is a self-starter with a results-driven mindset, capable of planning, executing, and reporting on performance campaigns. You'll collaborate closely with our marketing, conversion, and creative teams to drive efficiency and growth, ensuring we meet and exceed our monthly targets.
Join our dynamic team and help shape the future of performance marketing!
Responsibilities:
Plan, manage, optimize, and scale Paid Social Campaigns across Meta, Snapchat, Tik Tok and other major networks.
Continuously monitor campaign performance, conduct in-depth data analysis, and provide actionable insights to drive ongoing improvement and optimization.
Take ownership of campaign measurement and reporting, producing detailed weekly and monthly reports across all relevant channels.
Stay ahead of industry trends by exploring different social platforms and emerging technologies, identifying opportunities to drive growth and innovation.
Collaborate closely with cross-functional teams, including Growth, Creative, and Analytics, to ensure seamless alignment and synergy across all marketing initiatives.
Identify and capitalize on new opportunities for scaling campaigns, translating insights and previous performance into effective media plans.
Stay informed about competitor activities, including best practices, creative strategies, conversion funnels, and offers, to maintain a competitive edge.

We are looking for a data-driven, hands-on Google Performance Manager to manage and optimize paid search and performance campaigns across Google platforms. In this role, you will be responsible for driving sales and growth by creating, analyzing, and optimizing Google campaigns, while continuously maximizing performance to achieve company goals.

This is a full time position from our Tel Aviv offices.

Responsibilities:
Manage and optimize Google Ads campaigns (Search, Display, Performance Max, YouTube).
Conduct keyword research, audience targeting, and bid strategy optimization.
Monitor campaign performance and continuously improve ROAS, CPA, and conversion rates.
Build and test ad creatives, copy variations, and landing page recommendations.
Analyze performance data and prepare clear reports with actionable insights.
Collaborate with creative, analytics, and marketing teams to align on goals.
Stay up to date with Google Ads updates, best practices, and industry trends.

we are looking for a User Acquisition Manager.
As a User Acquisition Manager at Similarweb, you will play a critical role in driving new customer growth through the strategic management and optimization of paid media channels. You will partner closely with Growth Marketing, Creative, Analytics, and Product teams to execute full-funnel acquisition strategies that align directly with Similarwebs business objectives.
In this role, you will be accountable for managing campaign budgets and optimizing cost-efficiency metrics like CAC and ROAS, ensuring that every marketing dollar contributes to scalable, high-quality user growth.
So, what will you be doing all day?
Plan and Execute Campaigns: Plan, execute, and optimize paid campaigns across Google, Meta, YouTube, and other emerging platforms to achieve monthly acquisition targets
Budget & Performance Management: Manage budget allocation and pacing to meet acquisition targets while continuously monitoring key metrics (CPC, CPA, ROAS, CAC) to implement optimizations
Creative Strategy: Partner with Creative and Web teams to develop and test creative assets and landing pages, maximizing conversion rates through data-driven experimentation
Testing & Optimization: Conduct A/B testing on audiences, creatives, and bidding strategies to improve performance and efficiency
Data & Attribution: Collaborate with the Analytics team to ensure proper tracking, attribution, and reporting accuracy across all UA channels (using tools like GA4, Appsflyer, and Similarweb data)
Strategic Reporting: Deliver data-driven insights and present weekly and monthly performance reports to management to inform campaign optimization and cross-functional growth initiatives