דרושים » אינטרנט ודיגיטל » Search Marketing Strategist

property management software built for speed and the smart choice for people who take growth seriously. With offices in Miami, New York City, and Tel Aviv, were a global company helping property owners and managers move faster, scale smarter, and get real support, real fast.

Were proudly People First. Thats why were a Certified Great Place to Work, recognized by Forbes as one of Americas Best Startup Employers in both 2024 and 2025, and earn top ratings on Glassdoor.

Mission
hiring a Head of User Acquisition who will lead a strategic, data-obsessed, and execution-focused team. The Head of User Acquisition will own and optimize all paid digital channels (search, social, display) to drive a qualified pipeline, accelerate ARR growth, and improve marketing efficiency across commercial and enterprise segments. This role will focus on building sustainable, data-driven paid media strategies that de-risk existing marketing channels, improve CAC/LTV ratios, and contribute to demand generation engine while supporting the company's upmarket positioning strategy.

Responsibilities
Own and optimize all inbound paid media programs (search, social, display) to drive qualified pipeline and ARR in both commercial and enterprise segments
Blend data-driven strategy with creative thinking to deliver measurable outcomesnot just traffic, but meaningful leads that convert
Build and manage full-funnel campaign executioncreating project plans, aligning stakeholders, and driving teams to deliver with speed and precision
Develop and execute segmentation strategies tailored to different customer profiles, markets, and buying stages within the property management space
Work cross-functionally to ensure landing pages and user flows are tightly aligned with campaign objectives and optimized for conversion
Collaborate with global teams across North America to align campaign strategy, messaging, and performance reporting
Manage and allocate paid media budgets based on pipeline targets, ROI, and CAC benchmarks with a high attention to staying at budget while maximizing efficiency
Analyze performance data, distill insights, and drive continuous improvement in paid channel efficiency and revenue contribution
Partner with analytics, RevOps, and marketing operations to ensure clean data, strong attribution, and actionable reporting
Stay ahead of channel trends, platform updates, and PropTech buyer behavior to keep our approach fresh, effective, and competitive

We built a platform that builds businesses. From launching and managing to growing a business, we are the all-in-one solution that empowers any business owner. Our platform services over 40 million small businesses. Our "Guidance Engine" assesses each new business introduced to our platform and devises a tailored plan that allows you to manage all your business needs from a single dashboard. Through our business-building platform, were turning the process of starting, managing, and growing a business into a better experience; were simplifying the business journey. We believe in more than just handing you another tool; we are dedicated to teaching you the art of building a business.
We Want You! Were looking for a Senior User Acquisition Manager Search to lead and scale our acquisition strategy on Google Search and complementary search-driven platforms This is a senior, high-impact role where youll own end-to-end strategy, execution, and optimization of our search marketing programs. Youll be responsible for maximizing efficiency and growth, combining a sharp analytical skill set with a creative mindset to deliver measurable business impact. If youre an expert in search performance marketing, fluent in Google Ads, and passionate about scaling campaigns that drive ROI, this role is for you.
Key Responsibilities Lead Search Growth: Own the strategy and execution of Google Search Ads campaigns, ensuring alignment with Tailors business goals and customer acquisition objectives. Campaign Optimization: Manage and refine keyword strategies, bidding models, and audience segmentation to maximize LTV/CAC, conversion rates, and ROAS. Creative Excellence in Search: Partner with content and design teams to deliver compelling ad copy and landing page experiences that convert. Experimentation & Innovation: Drive continuous testing across keywords, landing pages, and automation strategies to identify scalable growth opportunities. Deep Analysis & Reporting: Transform campaign data into actionable insights, clearly communicating performance and recommendations to leadership. Cross-Functional Collaboration: Work closely with Product, Analytics, Finance, and Creative teams to align acquisition efforts with broader company goals.

Fiverr is seeking a Senior Paid Acquisition Specialist to join our growing paid acquisition team. In this role, you’ll take full ownership of creating, scaling, and optimizing high-volume paid campaigns across various search channels, with a primary focus on Google Search. As a Paid Acquisition Specialist, you’ll lead the development and execution of our paid search strategy, collaborating cross-functionally to deliver impactful, results-driven campaigns in a fast-paced, learning-oriented environment. You’ll be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. We’re looking for someone who is super analytical, independent, a quick learner, and a creative problem-solver, with a proven ability to work with large datasets, extract insights at both macro and micro levels, and continuously improve performance. The ideal candidate brings a rare combination of campaign ownership, data analysis fluency, AI-first thinking, and a strong sense of collaboration and tooling. Someone who can own performance end to end while helping the team work smarter.

What am I going to do?:

* Monitor and optimize large-scale paid search campaigns across multiple channels (primarily Google Search), ensuring alignment with business objectives.
* Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
* Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
* Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
* Develop and manage monthly budget plans to optimize ROI.
* Serve as the paid acquisition team’s main point of contact for the external data & analytics team, aligning on measurement strategy, data access, and performance modeling.
* Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.

Equal opportunities:
At Fiverr, we prioritize diversity. We celebrate difference and embed it into every aspect of our workplace and product, as well as our community. Fiverr is proud and committed to providing equal opportunity employment to all individuals regardless of race, color, religion, sex, sexual orientation, citizenship, national origin, disability, Veteran status, or any other characteristic protected by law. In addition, Fiverr will provide accommodation to individuals with disabilities or a special need.

Were looking for an experienced and highly analytical Senior PPC Manager to join our search team. In this role you will manage a $1M+ monthly budget and have full ownership of the paid search activity of one of the top brands in the industry.

Youll be responsible for full-funnel campaign strategy and execution, optimizing and unlocking new growth opportunities through search. Youll work with advanced tools and technologies in a high-performance environment where your work directly influences business results.

If you're a hands-on expert with deep platform knowledge, sharp analytical skills, and a passion for scalethis is your opportunity to take the lead in a global environment.

Responsibilities:
Lead strategy, execution, and optimization of large-scale Google Ads, Bing and App campaigns.
Own day-to-day management of high-budget accounts, ensuring maximum efficiency and performance.
Develop and implement testing strategies across keywords, ad copy, bidding and landing pages.
Monitor and analyze performance data daily, identifying trends, issues and opportunities for improvement.
Produce clear, actionable weekly and monthly performance reports for internal stakeholders.
Stay current on industry trends, competitive landscape, and platform updates to maintain performance leadership.

This role will support the continued growth of our awareness and user acquisition channels, with a focus on paid search channels. You will help drive an integrated marketing approach by owning end-to-end our SEM [Google/Bing] activity.

In addition, you will have the opportunity to collaborate closely with other teams within the marketing org as well as product, finance, analytics, and creative teams to build and implement strategic initiatives that drive value for both our members and our company.

Here are a few of the things you will do:

Own the day-to-day management of high budget, paid search campaigns.

Perform thorough data analysis to uncover trends, optimization opportunities and efficient budget allocation that will drive performance and scale.

Perform market, keyword, and competitor research to establish the most effective SEM strategy in alignment with the company's strategic objectives.

Create and present insightful and actionable reports using data analysis and visualization

Work alongside the creative design team and iterate on high performing ads, develop new testing frameworks and present learnings.

Gain mentorship in Google ads platform channels and best practices. Youll work closely with our partners at Google and other platforms to better optimize the account, with access to beta product opportunities and specialty workshops.

We are seeking a strategic & data-driven Paid Social Media Specialist to join our marketing team.
This is an exciting position with significant visibility and an opportunity to further define best practices and reshape our paid social media capabilities, with a primary focus on growing awareness and demand through scalable paid media campaigns. As a member of the Digital & Demand team and the larger America's Growth Marketing team, you will work cross-functionally to define and deliver meaningful, measurable business impact to our internal stakeholders, and our future customers.
As a Paid Media Specialist (Maternity leave cover) you will...
Develop and execute a comprehensive paid social media strategy, including buying, creative execution, tracking, testing, and reporting across multiple channels (LinkedIn, Taboola, Meta, Twitter, and YouTube)
Monitor and optimize ongoing campaigns to drive continuous improvement in performance, ensuring the highest ROI and effectiveness of our paid media spend
Lead recommendations and implementation of new and modern digital marketing opportunities, capabilities, and tactics
Define and standardize our methodology for measuring, forecasting, pacing, targeting, and reporting paid social media effectiveness with recommendations on areas for optimization.
Drive the development of a paid social media strategy playbook and the continuous education of teams in the advancements in paid social media platforms, best practices, competitive landscape, and innovative strategies
Act as a subject matter expert and bridge between teams and agency partners to align paid social media campaigns with strategic goals by building advanced forecasting models and benchmarks
Advise and manage campaign timelines and marketing budgets for digital efforts and assets
Analyze social content performance and provide actionable recommendations based on data-driven insights to enhance conversion rates
Partner with Marketing Operations to streamline, automate and measure all paid social activities in alignment with digital marketing programs.

As a customer-centric tech company, we created an insurance experience that is smart, instant, and delightful.
youll be working with a group of like-minded makers, who get a kick out of moving fast and delivering great products. We surround ourselves with some of the smartest, most motivated, creative people who are filled with positive energy and good karma.

Unlike most publicly traded companies, were nimble and efficient. We take pride in the fact that we still think and operate like a startup. We dont care much about titles and hierarchy and instead focus on innovation, bold moves, and challenging the status quo.

Were built as a lean, data-driven organization that relies on a common understating of objectives and goals to provide teams with autonomy and ownership. We dont like spending our days in meetings and we skip committees altogether. theres no such thing as going over someones head. We have zero tolerance for bureaucracy, office politics, and lean-back personalities.

As a Public Benefit Corporation and a certified B-Corp, we deliver environmental and social impact using our products and tech. Through our Giveback program, we partner with organizations such as the ACLU, New Story, The Humane Society, Malala Fund, American Red Cross, 360.org, charity: water, and dozens of others, and have donated millions towards reforestation, education, animal rights, LGBTQ+ causes, access to water, and more.
Were looking for a highly analytical, detail-oriented User Acquisition Manager to join our Paid Acquisition team.

Youll strategize, execute, and optimize global campaigns, and play an important role in leveraging cutting-edge technology and data science models to aid sophisticated optimization efforts and proper budget allocation.

In this role, youll
Manage and optimize global campaigns with a large budget, end-to-end
Monitor campaign performance, conduct regular data analysis, and provide actionable insights to optimize performance and drive continuous improvement
Own measurement and reporting for your campaigns
Stay up to date with industry trends, new advertising platforms, and emerging technologies in order to identify and leverage growth opportunities
Collaborate with cross-functional teams, including Growth, Creative and Analytics, to ensure alignment and synergy across all marketing efforts

We are where the creative arts meet technology. If theres one thing we all have in common, its a love of music and film, which is why we build innovative products to help global brands and individual creators make amazing videos. We do this by giving them the best music, footage, sound effects, and templates around. We also revolutionized the industry with a radical new music licensing model that has since become the global standard. we are now the go-to platform for over 26M users worldwide.
As the B2B Senior Marketing Copywriter, youre an authority on writing the best copy to support our business goals. Youre responsible for helping us reach and exceed our business KPIs by creating compelling, engaging, and on-brand copy for all our marketing materials. You collaborate with designers, Product Marketing managers, user acquisition managers, creative directors, motion designers, and other stakeholders to craft text that resonates with our target audience and converts them into paying users.
Key responsibilities: Lead B2B content.
* Own messaging and content initiatives for the B2B audience.
* Take the lead on sales cadences, one-pagers, case studies, sales decks, and lead forms, together with B2B email protocols, newsletters, LPs, banners, and video ads.
* Partner with Product Marketing and Sales to write compelling copy that matches brand guidelines.
* Partner with UX writers to optimize texts for sales prospects in-product journeys.
* Utilize A/B testing and data insights to optimize the content.
* Lead thought leadership ghostwriting initiatives for senior executives.
* Lead the annual trend report.
* Support the PR manager with creating compelling press releases Develop creative concepts and messaging.
* Help develop creative concepts and messaging for marketing campaigns across various channels, including emails, banners, websites, landing pages, and videos.
* Conduct research and stay up-to-date on industry trends to ensure our messaging is relevant and impactful.
* Build and maintain a deep understanding of user motivations and workflow tensions to be able to write text that speaks to them in their language.
* Participate in brainstorming sessions and contribute creative ideas that support our marketing goals Write conversion-focused copy for marketing materials across audiences.
* Collaborate with designers to create copy that complements the design and vice versa.
* Maintain the company and Motion Array brand guidelines and voice across all marketing materials.
* Drive user conversion and retention with engaging copy for marketing materials such as landing pages, ads, email campaigns, banners, and videos Edit and proofread copy.
* Edit and proofread copy to ensure accuracy, clarity, and consistency
* Ensure all copy meets the Motion Array brand guidelines, messaging strategy, and voice.
* Make revisions to the copy as needed, based on feedback Own projects and be a team player.
* Meet project deadlines and manage multiple projects simultaneously.
* Work closely with all stakeholders to ensure copy is delivered on time and on-brand.
* Communicate regularly with stakeholders to ensure their needs and expectations are being met.
* Update the Monday board with tasks and status.
* Support other writers with proofreading and editing as needed Be connected to our business KPIs.
* Understand how each project contributes to the business KPIs.
* Liaise with User Acquisition, Marketing Automation, and Product Marketing teams to track the performance of content and optimize it based on data insights.
* Stay up to date with newsletter performance and optimize content based on data insights.

Realize your potential by joining the leading performance-driven advertising company!
Were expanding our acquisition efforts and looking for a talented Paid Social Campaign Manager to drive performance across paid social channels. This is your chance to join a dynamic, cross-functional team and play a pivotal role in fueling growth for one of Israels leading tech companies.
How youll make an impact:
Plan, launch, and scale high-budget B2B paid social campaigns across platforms like Meta, LinkedIn, and TikTok.
Optimize campaigns using A/B testing for copy, creatives, audiences, bid strategies, and retargeting.
Monitor and analyze performance data to deliver insights and drive continuous improvement.
Identify and validate new growth opportunities, emerging platforms, and campaign strategies.
Collaborate closely with creative, analytics, product, and broader marketing teams to build high-converting funnels and effective ad experiences.
Stay up to date with the latest paid social trends and platform updatesand implement them effectively.