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we are seeking a Sales & Business Development Director to lead our first (greenfield) expansion into the European defense and security market. In this role, you will own the full commercial cycle - from identifying and qualifying opportunities to closing programs - with defense (e.g., C-UAS) and security (e.g., Perimeter Security) integrators, prime contractors, and government - adjacent customers across the EU.
Key Responsibilities

Own and grow sales pipeline in the EU defense and security market, from lead generation through negotiation and contract close.
Build and manage relationships with defense integrators, prime contractors, and system houses across key EU markets (e.g., Germany, France, Italy, the Nordics, and Eastern Europe).
Position perception solutions into defense and security applications - autonomous ground and aerial platforms, ISR, perimeter and border security, counter-UAS, and situational awareness.
Translate customer platform and program requirements into technical and commercial proposals, working closely with product, engineering, and program teams.
Develop account and capture strategies for priority programs, including teaming, positioning against competing sensing technologies, and shaping requirements early in the acquisition cycle.
Represent at defense trade shows, industry days, and customer engagements across Europe.
Navigate EU and national defense procurement processes, export-control considerations, and offset/industrial-participation requirements in coordination with internal stakeholders.
Maintain an accurate forecast and CRM pipeline, and report on market intelligence, competitive dynamics, and program milestones to leadership.

In this role, you will be responsible for managing a broad and dynamic sales pipeline of SMB clients (Small and Medium Businesses, startups, and growing companies) in the Israeli market. Your primary focus will be selling Salesforce solutions, rapid implementation services (Professional Services), and tailored support and optimization packages (Managed Services).

The ideal candidate has a proven track record in high-velocity sales with short sales cycles, the ability to quickly diagnose business needs, communicate effectively with C-level executives and founders of growing companies, and consistently close deals at a high tempo.



Key Responsibilities (Summary of Experience)

End-to-End SMB Sales Ownership: Lead high-velocity sales cycles from initial discovery (Inbound/Outbound) through quick scoping, value proposition crafting, negotiation, and closing.
C-Level & Founder Advisory: Engage with CEOs, VPs of Sales, Marketing, and Operations within SMBs, effectively demonstrating how Salesforce can accelerate their business growth.
Tailoring Agile PS & MS Solutions: Drive revenue by selling focused, quick-win implementation projects (Professional Services) alongside scalable Managed Services packages that allow businesses to grow with the platform.
High-Volume Pipeline Management: Strategically manage a high volume of concurrent opportunities, maintaining high conversion rates, speed-to-market, and responsiveness.
Account Expansion: Monitor existing SMB accounts to identify triggers and signals for up-sell and cross-sell opportunities as their businesses scale.

In this senior role, you will demonstrate prescriptive solution-selling expertise by developing deep account strategies for large-scale organizations, focusing on Professional Services (PS) and Managed Services (MS).

You will provide leadership in strategic engagements, interacting with C-level executives and leading cross-functional teams (including solution architects, delivery managers, and consultants) to close complex, high-value digital transformation deals. The ideal candidate has extensive experience in the Israeli enterprise market, with a deep understanding of navigating large organizational structures, managing long-term relationships, and driving business value through the Salesforce ecosystem.



Summary of Experience

Enterprise Ownership: Own the end-to-end sales cycle for large, complex deals-from initial relationship building to scope definition, negotiation, and contracting.
C-Suite Advisory: Act as a trusted advisor to high-level decision-makers, aligning capabilities (Core clouds, Industry clouds, and data solutions) with their business transformation goals.
PS & MS Growth: Drive revenue across the entire project lifecycle, from large-scale Professional Services (implementation, migration, and customization) to long-term Managed Services (ongoing optimization, support, and evolution).
Account Expansion: Identify signals for large-scale up-sell and cross-sell opportunities within existing enterprise accounts, maximizing the lifetime value of the Salesforce platform.

As a Sales Development Representative (SDR) , you will help businesses advance their cloud journey and digital transformation.

We are looking for a highly proactive, ambitious, and results-oriented Sales Development Representative (SDR) who is eager to learn and possesses a strong sense of curiosity. As an SDR, you will be part of the Israeli marketing team and work closely with other cross-functional teams.

Responsibilities:

Conduct cold and hot calls and email sequences to generate new sales opportunities.
Understand our Ideal Customer Profile (ICP) and conduct company and industry research.
In coordination with the marketing team, develop nurturing strategies that include outbound calling, emailing, events, etc., to convert leads into sales opportunities.
Schedule meetings with potential customers for our sales representatives in alignment with the sales team.
Present AWS / Salesforce and AllCloud products and participate in demo/pitch sessions with C-level and VP-level executives of potential new customers.
Create leads, opportunities, and reports in Salesforce in collaboration with the AWS / Salesforce team.
Collaborate with the Account Executive team on account strategy, messaging, and qualification criteria, and participate in the early stages of the deal cycle.