We are looking for a highly experienced Paid Acquisition Lead to own and lead our Paid Search channels (Google Ads, Bing Ads, and more). This role is a hands-on, strategy-to-execution role with the goal of driving ambitious YoY ARR growth, creating, scaling, and optimizing high-volume PPC campaigns in various search channels.
As PPC Lead, you will:
Plan, execute, and optimize the performance of large-scale search campaigns.
Analyze and identify the paid acquisition tactics, strategies, and journeys that effectively drive channel and business KPIs.
Constantly research, test, iterate, and report on opportunities to improve KPIs with Google Ads, Bing Ads, and new search channels.
Own day-to-day Google Ads, Bing Ads, and directories strategy and management, making data-driven optimizations to campaigns at every level.
Create and execute data-driven experiments on new and existing PPC channels to maximize ARR and ROAS.
Own and report on search channels performance, budget, and resources to the CMO, VP of Growth, Marketing Operations Director, and other company stakeholders (executives, employees, etc.).
Review daily, weekly, and monthly reports to ensure that channels are pacing to meet budget and revenue goals.
Identify opportunities and make data-rooted recommendations to maximize paid channel performance and efficiency based on KPIs (ARR, ROAS, CAC).
Audit Google & Bing Ads to identify underperforming keywords, negative keyword opportunities, and keyword gaps, then implement, measure, and report on actions accordingly.
Collaborate cross-functionally with CRO, Lifecycle, Paid Social, Content, and Design teams to build, monitor, and report on multi-channel campaigns.
Maintain a regular communication cadence with other paid channel owners, including the VP of Growth and Paid Social Manager, to ensure optimal efficiency, ARR/Spend, and ROAS across all paid channels.
Collaborate with the VP of Finance and CMO to support budgeting and forecast processes.
Stay on top of the latest digital marketing trends, events, and best practices and implement those across all paid channels.

Perform daily optimization on ad campaigns and work with our demand (Advertisers) partners to maximize revenue.
Manage direct campaigns, build campaign reports and manage inventory approval processes with our partners
Perform deep analysis to create actionable insights and maximize revenue opportunities.
Identify opportunities for growth and build an action plan to implement it successfully.

We are a dynamic marketing agency based in Tel Aviv, operating on the international market for the past 4 years. We are looking for a talented and creative Ads Campaign Manager to join our team. If you are passionate about
digital marketing and possess the skills to drive successful advertising campaigns, we want to hear from you!
Key Responsibilities:
* Manage and optimize Google Ads and facebook Ads campaigns
* Utilize Google Analytics to track and report on campaign performance
* Develop and implement creative marketing strategies
* Handle multiple marketing projects efficiently
What We Offer:
* Full-time permanent position.
* Excellent working conditions.
* Opportunities for professional growth and development.
Contact:
If you meet the above criteria and are excited about this opportunity, please send your CV to us.
* Join our team and be part of an innovative company where your skills and creativity will be valued!

Required Senior Campaign Manager
Responsibilities:
Setup & maintenance of complex Direct and Programmatic ad campaigns using Google Ad Manager and internal tools.
Work closely with Sales, Account Managers and ad agencies to effectively launch and maintain all campaigns.
Own communication with internal and external stakeholders. Address day-to-day issues and questions from internal and external clients, follow up on open tasks, and ensure requests are resolved within our SLAs.
Keep our campaigns tracking tool organized and up to date - Follow up tasks, dates, statuses, budgets, formats, reminders, etc.
Handle both strategic and technical aspects of the monetization operating system.
Monitor and track KPIs to assess the effectiveness of different users in our app.