לוח משרות דרושים SEM \ PPC

A public high-tech company engaged in the field of product development in the worlds of satellite communication, located in Rehovot, is seeking a PP&C specialist an Experienced Planner in the Electronic System field.
Job description:
Involvement from the stage of clients order/company needs until receiving the finalized product.
Understanding BOM, opening work orders, checking their content, and managing accordingly.
Analyzing MRP runs results and opening work orders according to needs, whilst tracking the inventory levels.
Giving solutions to deficiencies whilst keeping up to the production plan.
Understanding of the work processes and creating Excel reports.
Responsibility and control over inventory counts, from the stage of the counting procedure to the production of the end of the counts report.
Work interfaces with supply chain, engineering, production, and subcontractors.
* The position is not an administrative position and is reporting to the Purchasing and Logistics Director.

Required Senior Campaign Manager
Responsibilities:
Setup & maintenance of complex Direct and Programmatic ad campaigns using Google Ad Manager and internal tools.
Work closely with Sales, Account Managers and ad agencies to effectively launch and maintain all campaigns.
Own communication with internal and external stakeholders. Address day-to-day issues and questions from internal and external clients, follow up on open tasks, and ensure requests are resolved within our SLAs.
Keep our campaigns tracking tool organized and up to date - Follow up tasks, dates, statuses, budgets, formats, reminders, etc.
Handle both strategic and technical aspects of the monetization operating system.
Monitor and track KPIs to assess the effectiveness of different users in our app.

We are looking for a highly experienced Paid Acquisition Lead to own and lead our Paid Search channels (Google Ads, Bing Ads, and more). This role is a hands-on, strategy-to-execution role with the goal of driving ambitious YoY ARR growth, creating, scaling, and optimizing high-volume PPC campaigns in various search channels.
As PPC Lead, you will:
Plan, execute, and optimize the performance of large-scale search campaigns.
Analyze and identify the paid acquisition tactics, strategies, and journeys that effectively drive channel and business KPIs.
Constantly research, test, iterate, and report on opportunities to improve KPIs with Google Ads, Bing Ads, and new search channels.
Own day-to-day Google Ads, Bing Ads, and directories strategy and management, making data-driven optimizations to campaigns at every level.
Create and execute data-driven experiments on new and existing PPC channels to maximize ARR and ROAS.
Own and report on search channels performance, budget, and resources to the CMO, VP of Growth, Marketing Operations Director, and other company stakeholders (executives, employees, etc.).
Review daily, weekly, and monthly reports to ensure that channels are pacing to meet budget and revenue goals.
Identify opportunities and make data-rooted recommendations to maximize paid channel performance and efficiency based on KPIs (ARR, ROAS, CAC).
Audit Google & Bing Ads to identify underperforming keywords, negative keyword opportunities, and keyword gaps, then implement, measure, and report on actions accordingly.
Collaborate cross-functionally with CRO, Lifecycle, Paid Social, Content, and Design teams to build, monitor, and report on multi-channel campaigns.
Maintain a regular communication cadence with other paid channel owners, including the VP of Growth and Paid Social Manager, to ensure optimal efficiency, ARR/Spend, and ROAS across all paid channels.
Collaborate with the VP of Finance and CMO to support budgeting and forecast processes.
Stay on top of the latest digital marketing trends, events, and best practices and implement those across all paid channels.

Who We're Looking For - The Dream Maker Join us as a Performance Marketing Maestro at Chargeflow, where your skills will be the engine that propels our B2B SaaS products to soaring success. We're not just looking for anyone – we're seeking a seasoned marketing maverick with a track record in both startup dynamism and industry icons. Do you boast at least 5 years of finely-tuned expertise in B2B SaaS performance marketing? If so, we want you to be the driving force behind our growth journey.
Your Arena
* Develop and execute performance marketing strategies for B2B software, focusing on user acquisition and revenue growth.
* Optimize no-touch marketing funnels and lead generation campaigns for B2B software.
* Conduct A/B testing, track results, and improve marketing performance.
* Create compelling content and write persuasive marketing campaigns.
* Build landing pages from scratch and ensure high conversion rates.
* Develop growth marketing plans and manage advertising budgets across platforms (Google, Facebook, etc.).
* Measure and track brand and content performance.
* Experience in Display, Remarketing, Retargeting, and Direct marketing campaigns.
* Knowledge of eCommerce platforms like Shopify, WooCommerce, and BigCommerce (advantageous).
* Work from our offices in Modiin 3-4 times a week.

We are Tailor Brands . We built a platform that builds businesses. From launching and managing to growing a business, Tailor Brands is the all-in-one solution that empowers any business owner. Our platform services over 40 million small businesses Our "Guidance Engine" assesses each new business introduced to our platform and devises a tailored plan that allows you to manage all your business needs from a single dashboard. Through our business-building platform, we’re turning the process of starting, managing, and growing a business into a better experience; we’re simplifying the business journey. At Tailor Brands, we believe in more than just handing you another tool; we are dedicated to teaching you the art of building a business
About the Role Be a part of leading, strategizing, and owning the Tailor Brands acquisition marketing channels and team in driving flawless execution and growth Identifying new sources of acquisition, researching new media areas, and using revolutionary creative and messaging to increase spending efficiency Turn user data into personalized, contextual, real-time insights to power customer interactions and acquisition flows Own monthly spending, set annual and quarterly KPIs, and also track results on a weekly, monthly, and quarterly basis that provides insight into sales/revenue targets Build strategic and trusted relationships across the organization, particularly with Design, Analytics, Finance, and Product

MA?LYS is one of the fastest-growing global D2C startups with a self-built e-commerce platform that allows us to leverage data and optimize marketing funnels to bring clinically tested body care products to women worldwide. With years of rapid growth and millions of customers worldwide. MA?LYS is on track to become one of the biggest body care brands in the world. We are a team of people who want to make lasting, impactful changes, who live (and love) to see results, who innovate with passion, and who love a good sense of humor. Is our vibe your vibe? We are looking for a User Acquisition Manager to join our talented Marketing Team. You will have the opportunity to take on a level of responsibility impossible to find in Israel. Handle and manage a multi-million dollar budget. Ensure brand consistency as you will be part of a growing brand and in a role where you can see your impact and immediate results. Optimize, refine, and manage our digital channels to drive new customer acquisition.
Your life at MA?LYS will look like…
* Lead strategic, high-volume experimentation on all key current and potential user acquisition channels.
* Develop, plan, execute, and optimize paid digital marketing strategies and initiatives, with a particular focus on paid social media.
* Define and report key metrics to monitor user experience and digital marketing effectiveness including ROI and Direct-Response campaigns. Think holistically across the business to ensure resource allocation.
You will thrive in this role if you have…
* 2+ years of experience in performance marketing from a global company / as a consultant.
* A track record for successful execution of effective performance marketing campaigns. Ideally brings expertise in Paid Social (FB / IG / TikTok / Snapchat / Pinterest).
* Managed at least $100K a month in marketing spend.
* A creative mindset with a focus on delivering results.
* Working knowledge of Excel and large data analysis.
* Experience with direct response marketing strategies.
* Strong analytical skills and the ability to interpret data to make informed decisions.
* Strong organizational and multitasking abilities.

We are looking for an experienced and results-oriented Marketing manager to join us.
You will own and lead and execute the marketing-related processes and online traffic campaigns starting from the planning phase, through product, industry and competitors research, all to way to a successful implementation via inbound and outbound marketing campaigns.
In this role you will report directly to the VP Marketing and collaborate with other departments - Product, Sales, Customer Success, etc.
The ideal candidate will robust, hands-on campaign management experience as well as willingness and openness to take active part and lead other marketing-related projects (events, marketing materials, PR, SEO, etc).

We seek an experienced performance marketer/ demand generation lead, to manage our growing team of performance marketing specialists. Together, the team plans, builds, and executes various paid campaigns, across all relevant platforms and channels. Supporting various B2B solutions and audiences, the Demand Generation Lead will be tasked with strategizing and running the best campaigns to meet the different KPIs each B2B business unit has, while working closely with sales, marketing and other central teams.
What youll be doing:
Own all B2B paid campaigns including Merchant/Marketplace, globally, ensuring they are implemented efficiently and with best practices built in.
Design, define and build the entire user acquisition strategy across regions, products, platforms and audiences: sales-led and/or product-led.
Hire, manage and train professionals to manage all paid channels- PPC, paid publications, content syndication and others, while acting as a coach-player: hands-on running campaigns and owning them fully.
Optimize and report on all paid activities, finding and solving leaks in the funnel, and suggesting ways to improve our customer acquisition campaigns.
Make sure all campaigns assets from ad copy and creatives to website and forms are updated, optimized and set for success.
Work closely with local Sales teams to align on the best acquisition strategy based on their needs. Building a robust feedback loop, making sure SLAs are met, and deals are handled in a timely manner.
Work closely with other B2B marketing teams to come up with a holistic approach to customer acquisition.
Work closely with local and central teams on the creatives, messages, deliverables and localization of all required campaign assets.
Set KPIs across all demand gen channels and develop monthly reports on activities and tests that can be presented to operational teams against these KPIs and wider company objectives.
Create A/B testing cycles to maximize campaign performance.