דרושים » פרסום שיווק ויחסי ציבור » Growth Manager

inventing a new way of managing IT end-to-end for IT professionals and teams worldwide.

By creating an AI-powered IT platform, all-in-one Remote Monitoring and Management (RMM) Helpdesk, Ticketing, and Reporting solution helps more than 23,000 IT pros achieve 10X operational efficiency, cut down time-to-resolution, and deliver better outcomes faster. Located in the heart of Tel Aviv, our team of passionate, like-minded individuals is driven by a shared mission to unleash everyone's potential and constantly innovate. We create an open, transparent, and supportive environment that gives our teams the autonomy, resources, and freedom to thrive.

This is a full-time and onsite (hybrid-remote) role at our Tel Aviv office.
seeks an experienced Growth Product Marketing Manager with a proven track record of driving upsell and revenue among PLG clients in the fast-paced SaaS industry. If you are a hands-on professional passionate about marketing, sales, and data analysis, you may be the perfect fit for our Product Marketing team. In this role, you will be instrumental in developing and implementing strategies to engage our customer base, plan and execute product-led growth strategies, and enhance the self-serve experience. Your focus will be on driving PLG customers to maximize the value of our platform and explore cross-sell opportunities.

Key Responsibilities:
Develop and execute a growth marketing strategy, including email campaigns, content creation, and in-app communication to drive cross-sell and upsell opportunities among our PLG clients.
Build a well-optimized pipeline to enhance the lifetime value of customers and perform pipeline audits.
Collaborate closely with the Account Executive team on defining, tracking, and optimizing the marketing campaigns to ensure continuous improvement and alignment with business revenue goals.
Create educational materials such as webinars to enrich our customers' knowledge.
Track the right metrics to identify areas of opportunity. Consider new, creative approaches that impact core metrics.
Dive into qualitative and quantitative data to identify user actions and engagement rates to optimize revenue generation.
Collaborate with cross-functional teams, including Marketing, Design, Product, Sales, BI, and Customer Success.

At SysAid we’re on a mission to liberate organizations by putting AI to work for them and their people. We’re a high-growth SaaS company with over 4,000 customers in 140 countries, deployed in 42 languages. Our AI-powered IT Service Management platform is used daily by over 100,000 system administrators and impacts the daily working lives of over 9 million end users around the globe, enabling productivity to thrive and organizations to fulfill their purpose. As businesses worldwide accelerate digital transformation and adopt new technologies and workstyles, SysAid is positioned to revolutionize the industry with its innovative suite of capabilities and exciting roadmap. And as we grow, our employees grow with us! We're on the lookout for a passionate and skilled Marketing Manager to join us on our journey and drive a variety of global marketing programs and campaigns. In this role, you will be responsible for driving revenue opportunities by developing and executing comprehensive marketing strategies targeted towards SysAid's existing customer base and channel partners. You will make data-driven recommendations to ideate and execute initiatives that are aligned with the company's global expansion growth targets. You will also engage and collaborate with our channel partners to effectively co-market our products, reach new customers, and drive global growth. You will collaborate closely with cross-functional teams within the organization including Customer Revenue, Channel & Alliances Sales, and Product, and Product Marketing teams to create experiences and interactions that drive measurable revenue growth.
What you’ll do
* Develop and execute multi-channel marketing strategies and programs focused on increasing expansion and retention for our growing install base.
* Analyze data to understand customer pain points, product usage, engagement, and customer experience to identify growth opportunities and make data-driven recommendations Establish a marketing program focused on driving partner awareness, engagement, and demand generation through an ecosystem of partners. Collaborate closely with partners to execute joint plans that include clear objectives, key metrics, and outcomes with partners to reach new customers and increase global growth.
* Plan and execute regular events (webinars) to deepen relationships with customers and partners and nurture leads. Drive advocacy initiatives and lead the integration of customer stories, testimonials, and visuals across marketing channels.
* Manage a program to drive traffic and positive reviews to third-party review sites to increase brand awareness and influence the buying process.
* Run ongoing A/B tests on different performance parameters and develop playbooks
* Segment lists based on users’ behavior and engagement, and build effective conversion journeys.
* Regular tracking and reporting on campaign performance

As the Marketing Automation Manager (Email & SMS Specialist), you will be tasked with developing and executing online communication marketing strategies to drive customer engagement, increase sales, and enhance customer loyalty. Dive into personalized and targeted email campaigns, customer segmentation, and optimized customer journeys using cutting-edge marketing automation tools. This position demands a profound understanding of email marketing best practices, data analysis, and a potent blend of creative and analytical thinking.



Responsibilities:



Develop and implement impactful email strategies for enhanced customer engagement, conversion, and retention.
Lead SMS marketing initiatives for heightened customer engagement and tailored messaging campaigns.
Utilize AI tools like ChatGPT to optimize various marketing channels, including email.
Execute diverse email campaigns, covering lifecycle emails, promotions, newsletters, and customer segmentation.
Collaborate with the marketing team to align email initiatives with broader goals and brand messaging.
Employ marketing automation platforms for crafting automated email workflows, customer journeys, and lead nurturing.
Conduct A/B testing and analysis to refine email elements for improved performance.
Monitor key email metrics, including deliverability, open rates, click rates, and conversions.
Segment customer data for personalized communications based on demographics, behavior, and purchase history.
Work with the design team to create visually appealing email templates and graphics.
Stay updated on industry trends, best practices, and emerging technologies in email marketing automation.
Provide regular reports to the marketing team on email campaign performance, trends, and optimization suggestions.

As the Email Marketing Specialist, you will be tasked with developing and executing online communication marketing strategies to drive customer engagement, increase sales, and enhance customer loyalty. Dive into personalized and targeted email campaigns, customer segmentation, and optimized customer journeys using cutting-edge marketing automation tools. This position demands a profound understanding of email marketing best practices, data analysis, and a potent blend of creative and analytical thinking.



Responsibilities:



Develop and implement impactful email strategies for enhanced customer engagement, conversion, and retention.
Lead SMS marketing initiatives for heightened customer engagement and tailored messaging campaigns.
Utilize AI tools like ChatGPT to optimize various marketing channels, including email.
Execute diverse email campaigns, covering lifecycle emails, promotions, newsletters, and customer segmentation.
Collaborate with the marketing team to align email initiatives with broader goals and brand messaging.
Employ marketing automation platforms for crafting automated email workflows, customer journeys, and lead nurturing.
Conduct A/B testing and analysis to refine email elements for improved performance.
Monitor key email metrics, including deliverability, open rates, click rates, and conversions.
Segment customer data for personalized communications based on demographics, behavior, and purchase history.
Work with the design team to create visually appealing email templates and graphics.
Stay updated on industry trends, best practices, and emerging technologies in email marketing automation.
Provide regular reports to the marketing team on email campaign performance, trends, and optimization suggestions.

Hi! Thanks for checking us out! Who we are: Riverside is your online studio for high-quality recordings and incredibly smart and fast editing. It's powered by AI, but built for human conversations - anything from podcasts to video marketing is captured with 4K video quality and crystal-clear audio, no matter where you’re located. By removing all barriers between idea and expression, we empower anyone to create stories and conversations that engage their audience and inspire the world with conversations and stories.
What will your day to day look like:
* Translate Riverside's company objectives into a comprehensive growth strategy across customer acquisition, retention, and monetization.
* Drive self-serve revenue and pipeline creation through inbound marketing activities, leveraging a diverse set of channels and tactics, expert in end-to-end campaign development, execution, and measurement.
* Own the day-to-day execution for various growth marketing channels, including creative, budget, targeting, testing, and reporting.
* Collaborate with our product marketing and creative teams to inform the targeting and messaging of new campaigns.
* Own the data reporting for key demand metrics across funnels and growth loops, and extract insights to make data-informed decisions to (i) optimize ongoing initiatives and (ii) identify and formulate new experiments to run.
* Launch segmented marketing campaigns to effectively reach prospects and customers.
* Identify revenue opportunities and act on them (i.e., new use cases, restructured partnerships, new features, or reimagined audience segments).
* Partner with product, sales, and customer support teams to improve engagement and conversion metrics throughout the marketing funnel and across multiple channels.
Your areas of expertise most relevant to this role:
* 5+ years of growth marketing experience, with B2C2B and B2B SaaS experience
* You have owned and scaled revenue as the primary KPI
* Experience driving revenue through paid and non-paid marketing channels
* Analytical and creative problem-solver with the ability to deeply understand the customer context and translate this into clear, concise, and creative output
* You have a history of optimizing conversion rates throughout the entire customer journey from acquisition to activation to revenue to retention
* Ability to ideate and execute independently
* Strong communicator (verbal and written) with a solid understanding of creative, content, and community
* You are a demanding leader who understands hyper-growth and is not afraid to set aggressive goals
Values that help you succeed at Riverside:
* Hungry, passionate, and deeply curious
* Bias towards action
* Independent, self-starter
* Proactive and entrepreneurial approach to problem-solving
* Highly rigorous and stay close to the details Bonus
* Experience with a PLG and sales-assisted motion for a prosumer company
* Hands-on experience with HubSpot, Webflow, and Mixpanel
* Worked in the audio/video/media industry
Why choose us? You'll have a front-row seat at an early-stage, fast-growing company.
* We're still small, so there are not too many layers of bureaucracy to work through. You can have a huge impact here.
* Talented partners and plenty of space to learn and teach
* Competitive Salary and benefits and so much more!

Required MEDIA AND CAMPAIGNS BUSINESS LEAD
If you are a visionary strategist with a passion for media and product innovation and a desire to drive tangible business outcomes, we invite you to join our team!
We have recently released in Israel a new media-marketing and promotion tool to allow our merchants and partners to advertise and provide promotional campaigns to end users on the platform.
As Media & Campaigns Lead you will be responsible for driving revenue growth through direct sales and strategic merchant partnerships, optimize presence and performance, work closely with the sales, product, operations global and local teams.
Key Responsibilities:
Build out a strong product positioning and messaging - conduct market research and analysis to identify customer needs and preferences, emerging trends.
Drive demand, adoption, and sales of our media products by effectively positioning them in the market.
Manage all aspects of our media business, from creating pricing schemes to outlining inventory and packaging the offers.
Define key performance metrics to measure the effectiveness of media campaigns, and utilize data-driven insights to optimize strategies for maximum impact for our customers and merchants, and for us as a sustainable revenue source.
Sales enablement - equip the sales teams with the necessary tools, training, and collateral to effectively sell the products, including sales presentations, product demonstrations, and performance tracking.

About Mindspace Founded in 2014, Mindspace is a leading flexible workspace provider with an expanding footprint in Europe, Israel and the US. Our design-led office spaces and on-demand offerings such as meeting rooms, event spaces and daily offices provide the ideal solution for enterprise companies, startups, small businesses and entrepreneurs adapting to today’s fast-evolving hybrid work environment. Mindspace is considered a lifestyle brand that has been bringing hospitality into the world of work, always putting service and experience first. A profitable operator, Mindspace has over 15.000 members in more than 40 prime locations spread across cities such as San Francisco, New York, Miami, London, Berlin, Frankfurt, Amsterdam, Tel Aviv, Warsaw, Bucharest, and more. Why you’ll love working at Mindspace? Mindspace is a place where employees can thrive and further develop their skill set in an inspiring and nurturing environment: great vibe, employee wellbeing, diverse community, boutique design. You’ll work with some of the best people in the industry, who love what they do. You’ll be part of a global company with deep respect and understanding for the local culture of each of its markets. Our growth is intrinsically connected to that of our employees, and as a Mindspace employee, you’ll be presented with long term career opportunities, globally. Who is the ideal Mindspacer? You’re a team player. You take pride in what you do and have a mindset of “I’m all in” when you do it. You know when to take action and how to take the areas of your responsibility to the next level - excellence is the name of the game. You know how to ‘read the room’ and understand the professional environment you’re in. About the position We are seeking a skilled and experienced Marketing & Data Operations Manager to oversee all aspects of marketing automation, data management, and integrations within our organization. The ideal candidate will be proficient in utilizing marketing technology platforms such as HubSpot and Salesforce, capable of building integrations, developing data dashboards, and providing actionable insights to drive marketing strategies. This role requires a strong analytical mindset, excellent communication skills, and the ability to collaborate effectively with cross-functional teams. Key Responsibilities:
* Ownership of marketing automation platforms such as HubSpot ( must! ), ensuring all systems are effectively utilized to drive marketing campaigns, capture leads, and optimize customer interactions.
* Integration Development for various marketing tools and systems to streamline processes, improve data accuracy, and enhance marketing capabilities.
* Data Management and Analytics:
* Data accuracy and accessibility - Effectively manage marketing data to ensure its accuracy and integrity for the marketing team.
* Customized dashboards and reporting - Develop and maintain data dashboards and reporting tools that provide actionable insights tailored to business objectives.
* Data analysis - Utilize advanced analytical tools to systematically analyze marketing data, identifying trends, patterns, and opportunities for optimization.
* Data hygiene and compliance: Implement processes to maintain data hygiene and ensure compliance with relevant regulations, supporting the overall effectiveness of marketing strategies and decision-making processes 4.Cross-functional collaboration with various teams to align data and operations strategies with business objectives. Act as a liaison between marketing and IT departments to ensure smooth integration and implementation of marketing technology solutions.

We are seeks a lifecycle marketing expert to enhance email campaigns in HubSpot, identify new communication opportunities, and devise corresponding strategies.The Senior Manager is accountable for our brand roadmap and strategy regarding customer marketing and lifetime value.
The mission is to manage, deploy, and assess all email marketing campaigns across the marketing funnel, collaborating cross-functionally to boost conversions and establish us as a property management thought leader.
The aim is to optimize current email campaigns, introduce new tactics, and meet or surpass lifecycle marketing KPIs.
As CRM & Lifecycle Marketing Lead, you will:
Manage, test, and assess email campaigns across the marketing funnel on HubSpot.
Lead lifecycle strategy development and execution across various channels.
Be responsible for strategy, team management, and data-driven campaign optimizations.
Monitor reports to ensure campaigns meet budget and revenue targets.
Optimize email, direct mail, SMS, and touchpoint strategies based on performance data.
Oversee marketing programs including automation and triggered-based initiatives.
Create campaign briefs for email campaigns.
Collaborate cross-functionally for campaign execution.
Establish analytics and reporting to inform leadership and enhance CRM strategy.
Lead testing strategies for continuous improvement.
Develop segmentation and targeting strategies for personalization.
Cultivate cross-functional relationships for full-funnel campaigns.
Develop short- and long-term lifecycle marketing strategies.
Recommend organizational changes and stay updated on CRM trends and regulations

We are looking for a Growth Marketing Manager, Paid Social to join our diverse Marketing team.
Reporting to the Director of Paid Social, the primary objective of this position is to manage the launch, ongoing reporting, and management of paid social media advertising campaigns.
The Growth Marketing Manager, Paid Social will focus on creating impactful advertising strategies that increase brand visibility, drive sales, and enhance customer engagement on various social media platforms.
Roles and Responsibilities:
Campaign Launch and Management:
- Plan and execute the launch of paid social media ad campaigns, ensuring alignment with the company's marketing goals.
- Collaborate with creative teams to develop engaging ad content, including visuals and copy that reflects the brands voice.
- Configure campaign settings, including targeting, budgets, and scheduling, to maximize ad performance from the outset.
- Continuously monitor and manage live campaigns to ensure they are performing optimally.
- Adjust campaign strategies as needed based on performance data and changing market trends.
- Work within budget constraints to allocate funds effectively across campaigns and platforms for maximum ROI.

The Marketing Content Manager will lead the ontent strategy while playing a key role in developing, implementing, and executing integrated communication programs.
You will be responsible for the company's brand positioning, messaging, and overall editorial strategy. In this role, you will work closely with the sales, business development, product, customer success, and global marketing team to spearhead our communication initiatives.
Your success will be measured by your ability to build and execute solid communication strategies and messaging across all platforms.
Responsibilities:
Develop, implement, and execute our overall brand strategy with the goal of increasing brand awareness and recognition among established and new audiences.
Be the subject matter expert, compose insightful thought leadership blog posts, case studies, and articles on behalf of the leadership team.
Exhibit proficient writing, editing, and persuasive skills that motivate the audience to remember and act toward the intended objective.
Manage and design our global PR and communications strategy in collaboration with our corporate and regional teams.
Creating a consistent, relevant, and thought-provoking media and influencer engagement strategy and developing effective storytelling methods
Write a powerful, eye-catching messaging framework and build relationships with key reporters and influencers.
Work with external partners and internal teams to create exciting and engaging brand campaigns and ensure objectives are met and budgets are managed efficiently
Manage the social media channels to continue developing and refining our communication strategy to position our brand as a unique voice in the market while supporting growth and recruitment goals
Manage relationships with PR freelancers and/or external agencies and industry influencers.
Stay on top of the latest trends in the Banking and Financial industry and alternative accommodations, flagging relevant news to teams while also practicing "newsjacking."
Be proactive and reactive in evaluating, prioritizing, and responding to opportunities and challenges as they arise
Demonstrate acute attention to detail, as well as robust organizational and project management capabilities.