לוח משרות דרושים שיווק, משרדי פרסום ויחסי ציבור בנתניה

Join us as our Line of Business Sr. Director and step into a pivotal role where your strategic mindset and leadership will drive our growth and profitability in a specific line of business.
Key Responsibilities LOB Strategy
* Develop and maintain an in-depth understanding of the market, including customer requirements, competitors, and emerging trends.
* Lead the development of the LOB strategy, including a 5-year strategic plan, to capitalize on market opportunities and achieve business objectives.
* Evaluate business opportunities, challenges, and risks to inform strategic decision-making. Product Roadmap
* Develop and maintain a roadmap of products and capabilities, aligning with market demands and business goals.
* Drive product development initiatives to enhance the portfolio and meet customer needs. Sales (Excl. Subsidiaries Home Markets):
* Generate leads through targeted marketing campaigns, networking, and industry engagement.
* Represent the Company in its relationships with major customers, suppliers, competitors, government agencies, professional societies, and similar groups.
* Take full responsibility for pre-sale activities, including proposal preparation, to convert leads into sales.
* Implement strategies to up-sell and cross-sell products and services to existing customers. Execution
* Assume full P&L responsibility for the LOB, excluding home markets, and drive financial performance through revenue generation and cost management.
* Responsible for managing the budget for the LOB, ensuring effective allocation of resources to achieve business objectives.
* Manage EMD (Engineering & Manufacturing Development) programs to ensure timely and cost-effective delivery.
* Oversee accounts and customer management activities, fostering strong relationships and maximizing customer satisfaction.
* Provide post-sale customer support, addressing inquiries, resolving issues, and ensuring customer success
* Develop and execute operating plans and budgets, both short and long term, to ensure performance baselines are achieved.
* Customer Satisfaction Management
* Product Life Cycle Management People Management and Matrix Management
* Provide leadership, direction, coaching, and self-development opportunities for direct reports, fostering a high-performance culture.
* Effectively manage a matrix organization structure, collaborating with cross-functional teams to achieve departmental and organizational goals.

This role offers a great opportunity for growth in the product marketing world; it is a blend of business, product, and marketing disciplines. As a Product Marketing Manager, you will play a key role in supporting growth initiatives and ensuring our business strategy stays in tune with evolving market dynamics. Working collaboratively with the team, you will contribute to crafting go-to-market plans and providing the sales team with essential marketing collaterals.

Your Responsibilities

Monitor and understand market trends and competition through research, conferences, customer interactions, and feedback from the sales team
Analyze data sets to extract insights
Collaborate on go-to-market plans, take part in identifying new growth opportunities through market research, customers insights and field feedback
Define ICPs for target segments
Identify the pains/challenges of target segments
Articulate the value propositions for each target segment
Create value proposition decks and sales enablement tools, such as cheat sheets and competitive battle cards
Work closely with the digital marketing team and contribute to demand generation activities, website messaging, thought leadership webinars, conference themes, and more
Work closely with the Sales team to reinforce our narrative and solution offering, and incorporate field feedback for continuous optimization
Reporting to the Director of B2B product marketing

Required Revenue Operations Specialist
About The Position:
As a Revenue Operations Specialist, you will play an important role in maximizing our companys revenue potential and optimizing ROI through the effective administration and implementation of CRM systems, tools, and data analysis processes. You will support the alignment and streamlining of our revenue functions, such as sales, marketing, and customer success/service teams, contributing to the efficiency and modernization of our operations. This role is ideal for someone who is detail-oriented, tech-savvy, and passionate about leveraging data to drive business success.
Key Responsibilities:
CRM Administration and Tools Implementation:
Serve as the administrator for our CRM (Salesforce) and MAP (HubSpot), ensuring optimal performance, customization, and integration with other tools in our tech stack.
Implement and ongoing maintenance of sales and marketing technologies such as 6sense, Chili Piper, and Salesloft to enhance our go-to-market strategies.
Data Analysis and Enrichment:
Develop and maintain a robust data collection infrastructure to support data-driven decision-making.
Perform data enrichment and hygiene tasks to maintain the accuracy and completeness of our database.
Generate insightful reports and dashboards for ongoing visibility into our operations and performance.
Process Optimization:
Assist in strategizing, planning, and implementing systems and processes that support our go-to-market efforts.
Contribute to the creation and optimization of processes such as lead qualification & routing, demo monitoring, and opportunity management.
Cross-functional Collaboration:
Work closely with cross-functional teams to ensure alignment and enablement, fostering a culture of collaboration and efficiency.
Provide ad-hoc deep dive analysis and support for executive management on various go-to-market use cases.
Growth and Innovation:
Participate in the planning and execution of strategies for sustainable growth, especially in times of budget constraints and evolving targets.
Contribute to content creation through industry research and account-based research to support our marketing efforts.

As a Revenue Operations Specialist, you will play an important role in maximizing our companys revenue potential and optimizing ROI through the effective administration and implementation of CRM systems, tools, and data analysis processes. You will support the alignment and streamlining of our revenue functions, such as sales, marketing, and customer success/service teams, contributing to the efficiency and modernization of our operations. This role is ideal for someone who is detail-oriented, tech-savvy, and passionate about leveraging data to drive business success.
Key Responsibilities:
CRM Administration and Tools Implementation: Serve as the administrator for our CRM ( salesforce ) and MAP (HubSpot), ensuring optimal performance, customization, and integration with other tools in our tech stack. Implement and ongoing maintenance of sales and marketing technologies such as 6sense, Chili Piper, and Salesloft to enhance our go-to-market strategies. data Analysis and Enrichment: Develop and maintain a robust data collection infrastructure to support data -driven decision-making. Perform data enrichment and hygiene tasks to maintain the accuracy and completeness of our database. Generate insightful reports and dashboards for ongoing visibility into our operations and performance. Process Optimization: Assist in strategizing, planning, and implementing systems and processes that support our go-to-market efforts. Contribute to the creation and optimization of processes such as lead qualification & routing, demo monitoring, and opportunity management. Cross-functional Collaboration: Work closely with cross-functional teams to ensure alignment and enablement, fostering a culture of collaboration and efficiency. Provide ad-hoc deep dive analysis and support for executive management on various go-to-market use cases. Growth and Innovation: Participate in the planning and execution of strategies for sustainable growth, especially in times of budget constraints and evolving targets. Contribute to content creation through industry research and account-based research to support our marketing efforts.