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Are you ready to redefine marketing success in the dynamic world of B2B SaaS?
Our company is searching for a visionary leader to take the reins as VP of Marketing.
Your Mission:
Shape the future by developing and executing a groundbreaking marketing strategy that aligns with our business objectives.
Lead our talented team towards unparalleled success.
Our company is revolutionizing the way B2B companies connect with their customers and audiences.
We enable B2B marketers and sellers to fully manage and optimize social media to drive their businesses forward in a scalable and measurable way.
Leading B2B organizations all over the world such as ACI Worldwide, Snowflake and Fujitsu are using our company to improve and measure their social presence in order to make better business decisions.
We are a global, fast-paced, and innovative start-up with offices in Ramat Gan, London, and Grand Rapids (MI).
The VP of Marketing role will oversee; Demand Generation, Inbound Marketing, Content Marketing, Customer Marketing, Social Media, Product Marketing, PR, Conferences.
Responsibilities:
Develop and execute the company's overall marketing strategy in alignment with business objectives.
Provide visionary leadership to drive the marketing team toward success.
Develop and implement product marketing strategies that effectively position the company's products or services in the market.
Drive product messaging, differentiation, and sales enablement.
Lead demand generation efforts to generate qualified leads and support revenue growth.
Develop and manage campaigns that span online advertising, marketing automation, and other relevant channels.
Establish KPIs and metrics to measure marketing effectiveness.
Regularly assess and report on marketing's impact on revenue and other relevant business metrics.
Utilize expertise in the marketing mix, including online advertising, marketing automation, social media, and demand generation tools, to create and execute comprehensive marketing campaigns.
Stay up-to-date with the latest trends in social media and customer communities.
Identify and leverage strategic opportunities in these spaces to enhance brand awareness and engagement.
Build, lead, and mentor a high-performing marketing team.
Foster a collaborative and innovative culture that drives continuous improvement.
Collaborate closely with sales, product development, and other relevant departments to ensure alignment between marketing strategies and overall business goals.

We are looking for a VP Marketing.
The VP Marketing will be responsible to drive our position as the market leader in Verification & for Automated Driving Systems and .
The role requires you to take charge of the companys marketing team, handle strategic corporate marketing, product marketing, marcom and marketing budgets, while working closely with the sales & BD team to help them achieve the companys business goals.
The position reports to the CEO and will require close work with internal functions such as senior management, sales team and product management and externally with customers, partners as well as with regulation & standardization bodies.
Responsibilities:
Working closely with the Sales & BD team to drive business: Business models, sales collaterals, case studies, SWOT analysis, etc.
Refining and delivering, together with the relevant teams, all collaterals for Sales, product marketing, application engineering, standardization and regulation.
Developing key product level messages, value propositions, USPs and competitive advantages vs. competitors and in-house solutions.
Tailoring key messages and details for different segments and customer types, and developing tailored presentations and scripts to enable management, sales and business development to effectively communicate to these different segments and customer types.
Overall responsibility for our brand, brand positioning, brand awareness and ensuring we are perceived as the go-to company in our field.
Managing a team of internal employees and external agencies and contractors to promote us and its products in outbound marketing events and digital marketing activities, including conferences, social media, web site, webinars, etc.
Conducting market research, analyzing competitors and identifying industry trends. Implement new strategies based on findings.

We are seeking a Director Of Brand and Corporate Communications.
As the Director of Brand and Corporate Communications, you will lead the
strategy and execution of our brand and design initiatives.
This role shapes how we are perceived by stakeholders, including prospects, customers, partners, influencers, and the market at large. Reporting directly to the VP of Corporate Marketing, you will have the opportunity for potential advancement based on performance and impact.
What will you actually be doing?
Develop and implement brand strategies that align with our mission and business goals, maintaining brand integrity across all company materials and digital platforms.
Define and oversee our corporate style and tone of voice, ensuring cohesive messaging and branding across all marketing and advertising channels, including collaboration with the programs team.
Direct and manage a comprehensive communications strategy, including public relations, influencer programs, and social media management. Own the relationships with global PR firms and agencies.
Collaborate with cross-functional marketing teams, including Product Marketing, Demand Generation, and Programs, to support product launches, major events, and marketing campaigns with aligned messaging and visuals.
Guide event branding and messaging, enhancing our presence and consistency at events.
Lead market research efforts to inform brand strategies and stay ahead of industry trends and customer insights.
Develop and maintain thought leadership, including overseeing annual industry research, reinforcing our position as a leader in the digital adoption space.
Mentor and lead a diverse team, promoting a culture of creativity, innovation, and collaboration.
Contribute to customer acquisition and retention strategies, aiding our growth in the B2B sector.

Were seeking an accomplished and innovative Head of Marketing to spearhead our brands marketing efforts.
As Head of Marketing, youll be responsible for our overall branding strategy, brand analysis, messaging development, and defining our tone and style.
Youll drive brand campaigns, create compelling customer stories, manage our brand book, and ensure effective product naming.
Youll leverage your expertise to guide our marketing and customer service teams continuously.
Responsibilities:
Manage and Lead the Brand:
Oversee the companys brand management efforts
Plan, promote, and execute company events and conferences
Influencers and active customers
Play a key role in managing the companys public relations efforts
Manage Broad Marketing Efforts:
Oversee the development and maintenance of our website. Ensure the website contains compelling and engaging content to attract and retain visitors.
Lead our YouTube channel management, including live streaming and central social media channels.
Cultivate official and unofficial communities to engage with users and promote brand awareness.
Strategize and execute leadership programs and attend industry events and meetups.
Management of Studio: Design, Creative, Video, and Content:
Supervise our design and creative studio, including the creation of banners, emails, and landing pages.
Define our design language and allocate resources to ensure visual consistency.
Elevate creative output and oversee the production of promotional videos.
Manage content creation, ensuring it aligns with brand messaging and engages the target audience.

We are looking for a VP of Marketing to spearhead our dynamic brand.
To be the driving force behind our brand strategy, D2C, B2B marketing, and cross-functional collaborations. To elevate user experiences, nurture our growing community and to lead a team towards groundbreaking success in a fast-paced, innovative environment.
Join us in helping individuals around the world to redefine their human potential by improving their reactive intelligence through our unique,responsive lights training system.
What will you do?
Brand Strategy
Develop and execute a comprehensive brand strategy aligned with our mission and market positioning across all channels.
Implement brand advocacy tactics utilizing influencers, reviews, and social media to amplify brand presence and engagement.
Coordinate with the creative team to ensure marketing initiatives are cohesive and strategically aligned for maximum market impact.
Growth and Sales Optimization:
Direct the Head of Growth in optimizing direct-to-consumer (D2C) channels to enhance sales and scalability.
Craft and execute monetization strategies, focusing on maximizing Return on Ad Spend (ROAS).
Collaborate with the creative team to build a performance media strategy rooted in consumer motivations across marketing channels.
Customer Retention and Engagement:
Collaborate with the product team to design and manage customer retention programs across multiple channels (email, SMS, in-app, push notifications).
Analyze and interpret customer engagement data to refine and improve retention strategies.
Integrate marketing insights into product development to enhance community engagement and product features, actively participating in new feature launches.
B2B Relations and Support:
Provide strategic marketing support to partners and distributors, enhancing B2B relations and supporting sales initiatives.
Team Leadership and Collaboration:
Oversee and nurture the marketing team, fostering a culture of creativity, productivity, and data-driven decision-making.
Facilitate cross-functional collaboration and process optimization between marketing and other departments, establishing productive processes and work streams, ensuring data-driven development of marketing materials across functions and timely delivery.

we are looking for a Product Marketing Associate Director.
This role is an exciting opportunity to guide commercial strategies and deliver world class portfolio, service and experience to our customers. The Associate Global Commercial excellence director plays a key role in developing, planning, and driving key commercial excellence and marketing initiatives and will work directly with Product Marketing, Product Managers, and various regional commercial leaders to execute impactful commercialization projects..
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Develop Go-to-market strategy & plan for impactful commercial programs with end-to-end responsibility from formulation to collaborative implementation in the regions with tracking, reporting and insights share-out
Portfolio management: Manage product lifecycle including phase in/expansion strategy for available products and phase-out/sunset of products that with market needs and company goals.
Develop & implement commercial strategies and marketing initiatives focused on nurturing and maximizing returns from existing customers including initiatives that will reduce customer churn, enhance customer loyalty and drive Trade-in/upgrade to new technologies.
IB marketing: Formulate and finalize meaningful customer communication strategy, plan & assets associated with new features and offerings for current products, IB relevant product or commercial programs.
Data and Insights: Conduct in-depth market analysis including preparation and delivery of reports on market trend, portfolio performance and customer feedback to relevant stakeholders with consistent cadence
Develop, run and lead a consistent and robust best in class process and governance structure for commercial initiatives including oversight operating mechanism and ensure consistency of tracking and reporting of data and insights
Additional responsibilities:
Ensures the effective fulfillment of objectives and deadlines assigned to associated with all projects.
Comply with all safety policies, practices and procedures. Report all unsafe activities to supervisor and/or Human Resources.
Other duties may be assigned.