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We are looking for a Product Marketing Manager.
Responsibilities:
Develop a deep and thorough understanding of our products, personas, clients, competitors and industry trends
Establish key product positioning, messaging, and competitive differentiation across our full product portfolio that captures the why for each segment
In conjunction w. Product, regularly conduct market research, competitive research, and customer research, using findings to stay ahead of industry trends, understand customer needs, and identify opportunities for innovation and differentiation
Implement robust GTM strategies, focusing on consumers, SMBs, and enterprise customers. The focus will be on driving revenue, expanding market share, and communicating about product releases,
Collaborate closely with the US based-marketing, customer success and sales team to create compelling sales tools, materials, and presentations to effectively communicate the key value of our products & solutions
Lead the creation of product-related content including website copy, case studies, whitepapers, webinars, and blogs that drive demand generation and customer engagement
Work alongside Product team to create copy within our products
Develop successful go-to-market strategies for all key product and feature launches, utilizing applicable channels and tactics to drive product adoption, retention, and upsell opportunities
Track and analyze key product marketing performance metrics, providing insights and recommendations for continuous improvement.

We are launching a new AI-first product built for frequent business travelers, and were looking for a Senior Product Marketing Manager to own how we position, articulate, and amplify this innovation to the world.
In this role, youll be responsible for messaging, value propositions, content creation, internal enablement, and competitive analysis working across teams to craft a compelling and cohesive story. You'll also be hands-on writing marketing creatives, including ad copy, video scripts, and landing page content that resonates with our audience.
This is a critical role where strategic thinking, copywriting excellence, and cross-functional leadership come together.
What Youll Do:
Develop and own the core messaging, positioning, and value propositions for our new product.
Write ad copy, video scripts, landing page content, and other creatives to drive awareness and engagement.
Build and manage internal enablement materials to support go-to-market teams.
Conduct competitive research and market analysis to inform positioning and strategy.
Partner closely with Product, Growth, and Design teams to ensure a consistent user journey from messaging through experience.
Create customer-facing content (e.g., case studies, one-pagers, email campaigns) aligned to product goals.
Engage directly with beta users to gather insights and continuously refine messaging.
Help shape long-term marketing and brand strategy in collaboration with leadership.

The SASE PMM will focus on positioning, messaging, and go-to-market strategies for SASE products. This role will ensure alignment with overall company objectives.

Key Responsibilities
Develop product messaging that resonates with target audiences.
Create compelling content such as solution briefs, blog posts, whitepapers, case studies, and webinars.
Collaborate with sales and sales engineering teams to create enablement material.
Conduct market research to refine product positioning and differentiation.
Launch new products and manage lifecycle marketing campaigns.
Collaborate with demand generation teams to support their initiatives.
Act as the bridge between product, sales, marketing, and customer success teams to ensure alignment and consistent messaging across all channels.

XM Cyber is looking for an experienced Director of Product Marketing to articulate the value of XM Cyber to the market, build successful GTM strategies and work at the intersection between product, marketing and sales. Reporting to the Head of Product Marketing, you will join a team of product marketing leaders who own company and product messaging, market intelligence and positioning, analyst relations, effective marketing programs and sales enablement tools to empower GTM strategies. You will be the product evangelist and work cross-functionally to drive marketing campaigns, new product releases, joint value propositions with strategic alliances and enable sales to position and sell our platform across multiple personas. This position is ideal for someone who’s a leader at heart and has a proven track record as a B2B product marketer. Responsibilities:
* Develop messaging and positioning that differentiates XM Cyber and enforce it through creative presentations, collateral, website content, white papers and playbooks.
* Lead product launch processes and deliverables to drive marketing success factors and sales growth
* Stay up-to-date with industry developments and competitive analysis as a basis for new original content.
* Research and understand target buyer personas and market segments to ensure our offering is designed and delivered to create value for them.
* Communicate the value proposition of XM Cyber’s products to the sales team and develop the sales tools that support the selling process.
* Actively engage in customer-facing activities such as customer conferences, virtual events and webinars, and analyst briefings.
* Drive integrated marketing campaigns for new business acquisition as well as product adoption by our current customer base.

Are you ready to power the future? At SolarEdge (NASDAQ: SEDG), we're a global leader in smart energy technology, with over 4,000 employees, offices in 34 countries, and millions of installations worldwide. Our innovative solutions include solar inverters, battery storage, backup systems, EV charging, and AI-based energy management. We're committed to making clean, green energy the primary power source for homes, businesses, and beyond. With the growing demand for electricity, the need for smart, clean energy sources is constantly rising. SolarEdge offers amazing opportunities to develop your skills in a multidisciplinary environment, covering everything from research and development to production and customer supply. Work with talented colleagues, tackle exciting challenges, and help create a sustainable future in an industry that's always evolving and innovating. Join us and be part of a company that values creativity, agility, and impactful work. We are looking for an experienced Product Marketer to be part of our Commercial and Industrial business unit, who can understand product technicalities and translate them into valuable propositions for different buyer persona. As a Product Marketing Manager in SolarEdge, you'll be responsible for developing the 'story' of our commercial products for various audiences by working with our Product, Marketing and Sales teams. In addition, you’ll work on new product launches and will own the product-related communication to the market. Your primary responsibilities:
*  Craft new products’ value propositions across marketing channels that clearly communicate new products’ benefits to our customers.
* Transform technical product capabilities into compelling messaging later translated into tangible marketing and sales assets, including: sales presentations, product brochures, whitepapers, articles, webinars, video scripts, and more.
* Develop sales tools and communicate products’ value to sales and marketing.
* Plan and take part in the launch of new products and work together with other departments on such launches.
* Become a subject matter expert with deep understanding of our clients' needs, target audiences, market trends and the competitive landscape, to guide positioning and continuously differentiate SolarEdge offering.
*  Work with internal and external stakeholders to execute and ensure the alignment of the product marketing initiatives across the organization and globally.

Country:
Israel

City:
Herzliya

Introduction Welcome to Chargeflow, where innovation meets expertise. We're not just another startup; we're a dynamic and rapidly expanding company driven by seasoned leaders in the world of fintech and eCommerce. Our passionate team is on a mission to tackle one of the most pressing issues plaguing online businesses today: chargeback fraud. This insidious menace all too often results in substantial losses, both in revenue and profits. Join us on our journey as we revolutionize the fight against chargeback fraud. Who We're Looking For - The Dream Maker As the Senior PLG Product Marketing Manager at Chargeflow, you’ll be at the forefront of our customer journey, responsible for driving user engagement and conversion at every touchpoint. This role will oversee optimizing lead nurturing workflows, enhancing onboarding processes, boosting landing page conversion rates, tailoring in-app messaging, and refining customer and audience segmentation. Your goal is to ensure that every interaction with our brand is impactful and aligns with our strategic growth objectives. Your Arena: Lead Nurturing & Email Workflow Optimization: Design, optimize, and execute lead nurturing email workflows that drive engagement, improve conversion, and support a seamless sales funnel. Landing Page Conversion Rate Optimization (CRO): Lead initiatives to increase landing page conversions by optimizing messaging, CTAs, layout, and user experience. Brand Messaging: Plan, create, and test messaging that engages users at critical points in their journey, providing value, driving product adoption, and encouraging feature usage. Customer & Audience Segmentation: Develop and manage customer and audience segmentation strategies that enable personalized messaging across email, in-app, and marketing channels. Sales & Marketing Enablement: Create and develop sales enablement materials and assets, such as pitch decks, one-pagers, battle cards, and customer success stories, to support the sales team in reducing friction during the sales process. Competitor Research & Market Analysis: Conduct regular competitor research to understand product positioning, messaging, and market trends. Cross-Functional Collaboration: Collaborate with sales, product, and customer success teams to align on key messaging, positioning, and customer insights, while supporting cross-functional projects and marketing initiatives to ensure consistency in customer communications and brand messaging.

We are looking for a highly experienced data-driven Media Partners Manager to join our demand generation team and be responsible for managing media partner activities across our product portfolio.

Key Responsibilities
Develop performance and grow our wide portfolio of media channels, affiliates and content syndication partners.
Seek and develop new business opportunities with cutting edge media platforms/vendors.
Build and execute the growth strategy for managed channels.
Manage and monitor marketing budgets within an ROI-driven marketing strategy and run data-driven experiments and A/B tests to optimize our activity.
Collect and analyze campaign data to identify optimization steps for future campaigns and new opportunities.
Work closely with the Marketing Automation, SDR, BDR, Design, Marketing ops, BA, Product and Content teams to constantly improve performance and marketing materials.
Negotiate and evaluate content syndication and media buying opportunities.

We are seeking a dynamic, proactive and strategic Product Marketing Manager to lead the marketing efforts for our Voice Conversational AI enablement solutions.
The ideal candidate will possess a strong understanding of the Conversational AI market, our offering and the key personas involved in purchasing and implementing our solutions.
Key Roles and Responsibilities:
Develop a comprehensive understanding of our offering, including target customers, use cases, key personas, influencers, decision makers, partners and implementers.
Identify how and where they seek for and obtain knowledge and information and formulate strategies to effectively reach them. Monitor relevant market trends and analyze key competitors, focusing on their messaging, go-to-market (GTM) strategies, and marketing techniques.Create compelling product messaging and positioning that differentiates our product in the market.
Create a comprehensive and holistic marketing plan that aligns with the business goals and objectives, with a focus on both PLG and SLG Prepare marketing materials to support the approved marketing plan and ensure alignment with overall company strategy. Collaborate with business, product and marketing teams to execute and monitor the progress of the marketing plan. Track and present progress, performance metrics, and suggest improvements or adjustments as necessary.Build and maintain relationships with key stakeholders, including customers, partners, and industry influencers.