דרושים » פרסום שיווק ויחסי ציבור » Paid Social Marketing Analyst

We are looking for a brilliant, quick-learner Data Engineer for our data engineering team - an independent logical thinker who understands the importance of data structuring for macro-business decisions.
The position combines high technical skills with business orientation, working closely with the analysts and the R&D team, and affecting the company's cross-departments decisions directly. Our Data Engineer should have the ability to speak in technical and practical terms, and more importantly, lead from one to the other, while dealing with challenges and creating them - to make our team even better than it is.
Roles and Responsibilities:
Creating and structuring end-to-end data pipelines & ETLs: from the source all the way to the analysts hands, enabling them the ideal conditions to make smart and data driven business decisions.
Cracking top industry data challenges while initiating and building creative technical solutions - in house Device Graph, Server-to-Server to multiple systems, Privacy challenges, Online-to-Offline and more.
Deep understanding of the business needs, technical requirements and the companys roadmap - and translating it into custom made data solutions and scalable products.
Craft code following best practices to ensure efficiency, while integrating CI/CD principles.
Writing multi-step scalable processes from more than 50 data sources - Marketing. Operations, CS, Product, CRM and more... tying them up to a valuable & useful source of insights for the analysts.
Understanding data challenges and weaknesses, and managing high standards monitoring and reliability processes.

Our company's vision is to transform lives with trusted financial services that transcend borders.
Since 2011, we have been tirelessly delivering on our promises to people who send money around the world.
Today, we are reimagining global financial services and building products that extend beyond traditional barriers to give customers access to more of the services they need, no matter where they call home.
Join over 2,700 employees worldwide who are growing their careers with purpose and connection with our customers while having a positive impact on millions of people around the globe.
The team in Israel pushes forward and aims for the stars.
We hire top talents and invest in promoting their career by providing opportunities, challenges, and a great work environment that places an important emphasis on work-life balance.
Our company is significantly increasing our investment in building new initiatives for our customers when they have a need to transfer money.
As a Marketing Analyst, you will drive analytical decisions for company's new initiatives marketing, upper funnel, and life-cycle marketing including email communications, paid activities channels, and segmentations.
This includes measurement and reporting, campaign design and optimization for the channels, contributing directly to growth in acquisition of customers in an efficient manner.
You will also be a thought partner to your Marketing colleagues and collectively drive decisions that shape the roadmap of company's new initiatives efforts.
You Will:
Develop and refine a comprehensive measurement framework to assess the ROI from upper-funnel & lifecycle marketing investments, facilitating strategic decision-making.
Utilize diverse metrics and data sources to present a cohesive overall story for stakeholders across the company.
Collaborate closely with the Marketing team to design experiments and conduct ongoing campaign analyses that generate actionable insights.
Build measurement plans based on strategic imperatives, communication objectives and media strategies.
Design and implement reporting dashboards that track important metrics and performance trends, enabling the marketing team to make more informed decisions.
Job number- R_101854.

We are looking for a highly motivated and experienced Marketing Analyst Position to join our company for the next phase of our fast-moving story.

Responsibilities

Design and monitor ongoing marketing data to drive key business decisions.

Analyze large and complex data sets to discover product insights and help translate them into actionable recommendations.

Translate business questions and requirements to structured analysis.

See beyond numbers and help influence and support our business decisions.

Locate gaps and opportunities in campaigns performance and budget management.

We are looking for a generalist to join our growing Analytics group.
We aim for a passionate individual who can influence both strategy and decision-making through data analysis and the creation of new analytical tools to facilitate self-serve analytics by our customers.
Your responsibilities will range from measurement strategy & KPIs, building data structure, creating actionable business insights, and identifying new opportunities for growth, cost-savings, efficiency, etc. You will collaborate with employees across the company, in all levels of seniority (individual contributors to senior leadership) and across departments (product, finance, marketing, development, etc.)
You must be comfortable with being both strategic and hands-on, operating in a hyper-growth environment filled with ambiguity, and have no fear of failing and getting back on your feet again.
About The Role:
Create cutting-edge measurement strategy and north-star KPIs for marketing, client-facing teams, and product.
Take an active part in influencing our strategy and collaborate to build new strategic initiatives with different departments in the organization.
Leverage large amounts of data to drive key business decisions and business guidance, while creating the right processes and tools for data/insights consumption, monitoring, and reporting in the marketing department.
Communicate business insights to senior management and be a trusted partner to ensure program success and data-driven decisions.
Applying your expertise in analysis, data visualization, and data mining to tell the story behind the numbers and derive actionable insights for management

Required Product Analyst
As a Product Data Analyst, you'll play a crucial role in shaping our product roadmap. We're looking for a passionate analyst who is comfortable with analytics, someone who understands how to use large data sets to solve real-world business problems. Someone who thrives on providing technical expertise to quickly deliver insights to the business. We view this role as a trusted advisor to our internal business partners to help them make decisions around strategy, priorities, and tactics.
This will involve:
Collaborating closely with multiple cross-functional teams including product managers, data engineers, business intelligence analysts, product engineering, product marketing and strategy.
Recommending and executing analytics projects - ranging from exploratory data analysis, descriptive statistical methods, experimentation, multi-variate testing and conducting user research.
Ensuring our product feature instrumentation is aligned towards company and product goals, is aligned to best practices and data governance standards.
Quantifying and easily communicating the drivers of business performance to senior leaders. Advising them on ways to change outcomes through recommended calls-to-action, operational and strategic changes.

The position of a Product Marketing Manager in the gaming industry is pivotal for elevating the games to new heights by fostering synergies among various teams engaged in product development and marketing initiatives for Huuuge Casino and Billionaire Casino.

Collaboration Teams:
The role demands active collaboration with every sector within the organization, including game management (product teams), User Acquisition (UA), ad monetization, community engagement, organic growth, marketing creatives, Business Analysis (BA), and Business Intelligence (BI).

Responsibilities
Innovative Marketing: implement unique marketing strategies that stand out and capture the audience's attention
Organic vs. Marketing Initiatives: manage a blend of organic and paid marketing campaigns, such as burst campaigns, featuring, etc., to enhance visibility and engagement
Product Marketing: Identify growth opportunities by understanding seasonality, events, and market trends to align with product marketing efforts.
Comprehensive Product Knowledge: possess detailed knowledge about all the features of the companys games, understanding them from A-Z.
Bridge Role: act as the pivotal communication link between the marketing team and game studios, facilitating the integration of new product features into marketing activities and ensuring marketing needs like Firebase, Dormant protocols, FTUE, iOS pop-ups, etc., are implemented in game development.

User Engagement: engage in direct communication with users through various channels such as player services, community management, ASO, and VIP programs.
Market Trends Analysis: keep abreast of new media sources, marketing agencies, tools, and trends in user funnels to optimize marketing strategies.
Seasonal Promotions: leverage holidays, global events, and special sales to design targeted marketing initiatives.
Competitor Analysis: stay informed about competitors features, campaigns, and creatives to adapt and innovate marketing strategies accordingly.
Cross-functional Collaboration: work closely with teams across creative, UA, real-time bidding (RT), cross-promotion (Cross), ad monetization (Ad-Mon), product, and ASO to execute comprehensive marketing plans.
Marketing Plan Development: create and implement a detailed marketing plan in collaboration with the marketing team, outlining key activities, budgets, and strategies for user retention and acquisition.

Required Data Analyst
Description
What makes us unique?
This is a special place with a unique combination of brilliance, spirit, and just all-around great people. Here, if youre willing to do more, your career can take off. We are a leading SaaS company for the field service industry, one of the most recession-proof and lucrative industries today.
We are located in the heart of Tel Aviv, just a short walk from Rothschild Boulevard. Youll find everything you need to focus or work collaboratively with your colleagues in our brand-new, beautifully designed open office space. When were not hard at work, you will find us in our awesome game room with a ping pong table, a comfy lounge, and video games for the ultimate afternoon break. We recognize you have a life outside the office, our workweek is flexible and hybrid, but you wont want to miss happy hour!
Who are you?
You are a highly analytical and detail-oriented individual who is passionate about data and its ability to drive business decisions.
You have a strong understanding of data modeling and are comfortable working with large and complex data sets.
You are a self-starter and a can-do approach who is able to work independently and as part of a team, and you have excellent communication skills that allow you to clearly and effectively communicate data insights to non-technical stakeholders.
So, what will you be doing all day?
Collect, process, and analyze large amounts of data (specifically marketing, sales, operations & CS) to identify trends, patterns and insights with different stakeholders (Israel and US).
Develop dashboards, reports, and alerts to visualize data and communicate findings to stakeholders
Work with cross-functional teams to develop and implement data-driven solutions to business problems
Perform ad-hoc analyses to support strategic initiatives and business decisions
Develop and maintain data models and data pipelines to ensure data accuracy and consistency
Monitor and maintain data quality, identify data inconsistencies, and work with stakeholders to resolve issues
Identify opportunities for process improvements and automation
Stay up-to-date with industry trends and best practices in data analysis and visualization.

We are a global leader of iLottery solutions and services to national and state-regulated lotteries.

We are part of the Group, an iGaming powerhouse with 1100 employees spread across 8 countries.

we pride ourselves on our People first culture. Not only has it been a core value in our organization for as long as we can remember but it also runs in our DNA and is felt in every aspect of our operations.

The Core Product department owns the groups product strategy and is looking for a Data Product Manager to be part of data product team and coordinate the development of the data products spanning the central data lake, modern reporting & analytical tools, and automation.

The chosen candidate needs to be passionate about designing robust data-driven products to deliver insightful analytics and digitalization for efficient processes across the group and its customers.
What You'll Do
Responsibilities: Be a Data expert and have a deep understanding of how the data works; data producers, ELT/ETL process, data consumers, data quality, data architecture, analytics, machine learning, and cloud services.
Leading the entire Data product lifecycle: product roadmap, maintain frequent communication with different clients to understand business needs and translate these to PRDs, Features and User Stories, Interface with data engineers and QA, finalize the delivery and launch of innovative products.
Work closely with the rest of the product organizations on new initiatives to facilitate the requirement gathering process early on.
Contribute to the overall data architecture, including the investigation of data assets, technical platforms, integrations, and processes across functions, documenting the knowledge gathered.
Be a hands-on product manager involved deeply in the day to day of the data engineering team.
Oversee implementation and release workflow and deadlines.
Responsible for the Agile framework (dailys, sprint planning, retrospective).
Work with Marketing to provide Data & BI platform awareness and guides - both internally and externally.

We are looking for a passionate analytics team lead to join our fast-growing analytics department. Using your analytical skills and leadership abilities, your mission will be to guid a team of analytics experts, help them to tell the story behind numbers, and translate data based insights into actionable business recommendations.

Responsibilities:
Lead, manage and motivate a team of business analysts, to help the company improve its business performance.
Consistently monitor the company KPIs and raise flags if needed.
Set the standard for best practices in the analytics world. Suggest new methodologies, processes and tools to analyze large data sets.
Work closely with the different business units, measure and identify hidden opportunities.
Take a key role in the companys decision making process, by leveraging data into business actions.
Initiate and lead a data driven culture.

We are looking for a Mid-Level Data Analyst.
As a Data Analyst Real Estate, you will harness the power of data to drive strategic decision-making and help redefine the landscape of real estate technology. You will collaborate with cross-functional teams to develop insights that influence our product offerings and operational efficiencies.
:Responsibilities
Data Validation: Oversee the validation of both incoming data and output generated by the team to ensure accuracy and reliability in all data sets and analytics outputs and maintain high standards for data quality and integrity.
Internal Data Flow Optimization: Partner with your data team to enhance the internal flow of data. Focus on streamlining processes to ensure efficient data access and utilization across the company.
Collaborate with Cross-Functional Teams: Work with multiple teams and provide them with the needed data to drive decision-making processes.