לוח משרות דרושים מנהל מוצר בשיווק

Required MARKETING WEB DEVELOPMENT LEAD
Herzliya
Are you an all-star web developer? Are you an expert in WordPress, HTML, CSS, JavaScript, and PHP? Then this may be the position for you!
We are looking for a web development leader to join the Marketing organization to help build, maintain and transform our websites and other innovative, company-wide projects as well as take full ownership of the teams processes and KPIs.
The ideal candidate will have great communication skills, a knack for great UI/UX, eye for design, excellent technical skills, and the knowledge and experience to bring them together.
What youll do:
Own the foundation and functionality for how we present content to potential clients across 10 languages through an optimized, enjoyable, and informative web experience.
Lead cross-team efforts and manage the teams priorities and ongoing tasks
Create UI features with beautiful, functional, and scalable components for a web application, using best-fit technologies.
Work closely with other stakeholders - including but not limited to the SEO, design, localization teams - to understand the business needs and translate them into effective designs and infrastructure.
Own your domain to ensure code quality, performance, and scalability of our website.
Inform decision-making and guide information design for marketing programs across landing pages, subdomains, emails, blogs, CMS customizations, and marketing automation.
Provide an engineering perspective on user flow, architecture, and implementation, to help scope projects and identify smart, scalable, and flexible ways to meet goals.
Create and maintain documentation for workflows, processes, and post-mortems.

We're looking for a Product Marketing to join our team in TLV!
What You'll Do:
Acting as the glue that binds our product strategy to the go-to-market tactics we need to drive top-line results, you will own new product and release launches.
Identify and deliver a powerful product message for a technical audience with zero tolerance for sales spin.
Coordinate and synthesize inputs from key stakeholders (sales, product, customer success) to deliver value-oriented messaging.
Create a marketing plan for our Cyber products, supporting customer retention and acquisition efforts.
Ensure consistent messaging across web properties and all marketing deliverables.
Own new product and release launches to drive top-line results.
Bring a fresh perspective to understand customer needs and why we are essential for managing vulnerability lifecycle and reducing cyber risk.
Whats in it for you?
Competitive compensation, including equity in one of the fastest-growing startups in the cybersecurity industry.
Yearly professional development stipend to encourage your personal growth.
A close-knit team that is super supportive, smart, and driven to build something great.
An amazing opportunity to get in on the ground level, have your voice heard, and make an impact across one of the top security companies.

global EdTech (Education Technology) industry, leader.
We serve some of the most prestigious academic institutions and research Universities around the world, with a total of over 7,500 customers in 90 countries.
Our SaaS solutions help universities transform academic libraries, maximize the impact of research activities, enhance teaching and learning, and drive student engagement and success. For more information about Ex Libris, see our website, and join us on Facebook, YouTube, LinkedIn, and Twitter.

We are looking for a Senior Product Marketing Manager to join our team in Jerusalem, Israel. This is an amazing opportunity to work with the Global Marketing team. The team consists of 7 team members and is reporting to the Director, Product Marketing. We have a great skill set in Marketing and we would love to speak with you if you have the skills.

What will you be doing in this role?
As a Senior Marketing Manager at Ex Libris, you'll be responsible for creating effective marketing programs, developing collaterals to promote Ex Libris products, and writing engaging content to raise brand awareness and generate leads.

You will work closely with regional marketing teams to help with campaign execution and with the product teams to increase the adoption and satisfaction of existing customers. Ultimately, you should be able to oversee marketing content initiatives to ensure customer engagement, brand consistency, and a positive customer experience.

A typical day might include the following-
Convert product value proposition to Sales Enablement
Define our solutions messaging.
Produce high-quality content, including blog posts, web pages, white papers, videos, brochures, presentations, and infographics.
Collaborate and engage with customers to create customer stories and facilitate webinars and conference sessions.
Work with the Product team to understand what the latest product updates are and how they should be promoted.
Hours of Work / More important information for you:
Our base is in the Jerusalem, Israel office, working in a hybrid model.
This is a full-time position.

Product Marketing Manager
- Retail Solutions
Responsibilities:

Develop comprehensive Product Marketing strategies to drive awareness, adoption, and revenue growth for the company's retail solutions and products.
Craft compelling product messaging, value propositions, and positioning statements that resonate with target audiences in the retail industry and differentiate the company's offerings in the market.
Collaborate closely with the sales, marketing, and business development teams to create sales enablement tools and materials, such as presentations, case studies, and sales collateral, to support the sales process and drive customer acquisition.
Lead customer-facing marketing presentations and live demos to showcase product features, benefits, and unique value propositions to potential retail clients.

looking for a highly skilled senior marketing manager to join us.
responsibilities:
go-to-market strategy:
develop and execute go-to-market plans for product launches, feature releases, and ongoing marketing campaigns.
collaborate with cross-functional teams to ensure alignment and successful execution of marketing initiatives.
content creation and messaging:
create compelling marketing collateral, including product messaging, marketing enablement materials, and case studies.
manage the content development for various channels, including website, blog, social media, and industry publications.

product:
work closely with our product team to provide them with the necessary tools, and resources to effectively communicate our product value propositions.
manage the development of our materials.

customer advocacy:
work closely with our cx teams to cultivate relationships with key customers to gather testimonials, case studies, and success stories.
leverage customer feedback to enhance product positioning and inform future product development.

collaboration:
collaborate with product management, cx , and other cross-functional teams to ensure a cohesive and aligned approach to marketing and product development.

how does your day-to-day as a marketing manager look like?
plan and execute highly effective campaigns in various digital marketing channels:
you will develop and implement short and long-term marketing strategies to increase brand awareness, lead generation, and pipeline creation.
promote via the website and inbound email campaigns product releases, events invites, webinars, articles, etc.
work with 3rd party partners, creating collaborations for content, new channels, relevant brand exposure, ect
work closely with a team of designers and content to assist with marketing assets and website management.
assist with our online community- related operational efforts (marketing-operations related tasks)
in this role, you will report directly to the vp marketing and collaborate with other departments - product, sx, growth , etc.

A cyber security services and platform company whose mission is to help our customers react faster and smarter and stay ahead of security threats, by creating secure digital ecosystems. automates processes to detect and prioritize threats early and respond rapidly and decisively.

part of the UST Global family. Some of the worlds largest enterprises trust us to create and maintain secure digital ecosystems using our comprehensive cyber security platform and mitigation services.

looking for a creative Sr. Content Marketing Manager to help us drive thought leadership on the brand, while also capturing the MxDR market. You will work with the best in the business, and we need you to bring your creativity, imagination and energy to this high-profile position. As the Sr. Content Marketing Manager, you will engage within the marketing team, and cross-functionally to design, plan and execute a content strategy that drives real measurable success. This will include accelerating share-of-voice (SOV) for the brand, driving engagement on marketing campaigns building and sales funnel performance, as well as helping with sales enablement.

You are a self-starter with a creative mind, who is capable of excelling in a fast-paced environment by taking ownership of content marketing activities related to cybersecurity services. Artistic, with an attention to detail and an eye for quality, as well as the ability to be a creative writer are minimum required skills for this role.

Responsibilities:
Develop and execute the content market strategy for various security services.
Plan and drive the launch required content for cybersecurity services in accordance with the go-to-market strategy.
Build engageable thought leadership material to drive demand for services.
Create compelling written articles and press releases for the media to drive share of voice.
Actively collaborate across marketing, PR, sales, and other stakeholders to execute and manage content strategy for various cybersecurity services.
Use cybersecurity expertise and understanding of buyer personas to create compelling and high-quality content and assets that help customers learn, understand and select to augment their enterprise security operations.

looking for an experienced and passionate marketplace product manager to lead our App Center product.

Our marketplace ecosystem, called App Center, is an ecosystem for partners and developers to add their product, deeply integrated into platform and by that, to allow thousands of customers to discover and enjoy their third-party software directly from.

Responsibilities:
Lead product vision, strategy, development and execution for App Center product
Own and lead the App Center squad to success in its KPIs
Advocate for customers and for partners: Build relationships with partners and customers. Tune in their needs and develop new features that benefit both sides in a scalable manner
Work cross functionally with engineering, design, product analyst, customer success, marketing and research teams
Become a domain expert: Develop in-depth knowledge in the B2B SaaS marketplace ecosystems, train customer-facing internal teams on new features and functionalities, use qualitative research and data to communicate product vision to management and various stakeholders .

Required Sr. Product Marketing Manager
The Sr. Product Marketing Manager is responsible for providing marketing leadership to increase customer usage of our products. This key position will provide strategic leadership to meet business objectives, and partner closely with others in the marketing, product to create and execute global, integrated marketing campaigns. This role brings new products to market, drives competitive sales and channel programs of current products that drive revenue growth, market leadership and awareness.
Responsibilities:
Lead the development and drive the global product marketing strategy.
Collaborate with customers and partners to understand current and emerging needs and translate into compelling marketing messages that align with buying criteria.
Define, manage and evolve differentiated competitive messaging and positions for assigned offerings.
Deliver content to assist with development and execution of marketing campaigns and demand generation activities to grow faster than the competition.
Coordinate the development and execution of integrated marketing campaigns.
Working closely alongside the Global Marketing team, develop and execute a plan to generate reach across multi-division customers.
Analyze sales and channel pipelines, drive revenue and other improvements for specified objectives.
Analyze marketing influence on attainment of product revenue goals and manage marketing budget for assigned products.
Analyze market dynamics and competitive landscape that affect material demand and direction.

The position of a Product Marketing Manager in the gaming industry is pivotal for elevating the games to new heights by fostering synergies among various teams engaged in product development and marketing initiatives for Huuuge Casino and Billionaire Casino.

Collaboration Teams:
The role demands active collaboration with every sector within the organization, including game management (product teams), User Acquisition (UA), ad monetization, community engagement, organic growth, marketing creatives, Business Analysis (BA), and Business Intelligence (BI).

Responsibilities
Innovative Marketing: implement unique marketing strategies that stand out and capture the audience's attention
Organic vs. Marketing Initiatives: manage a blend of organic and paid marketing campaigns, such as burst campaigns, featuring, etc., to enhance visibility and engagement
Product Marketing: Identify growth opportunities by understanding seasonality, events, and market trends to align with product marketing efforts.
Comprehensive Product Knowledge: possess detailed knowledge about all the features of the companys games, understanding them from A-Z.
Bridge Role: act as the pivotal communication link between the marketing team and game studios, facilitating the integration of new product features into marketing activities and ensuring marketing needs like Firebase, Dormant protocols, FTUE, iOS pop-ups, etc., are implemented in game development.

User Engagement: engage in direct communication with users through various channels such as player services, community management, ASO, and VIP programs.
Market Trends Analysis: keep abreast of new media sources, marketing agencies, tools, and trends in user funnels to optimize marketing strategies.
Seasonal Promotions: leverage holidays, global events, and special sales to design targeted marketing initiatives.
Competitor Analysis: stay informed about competitors features, campaigns, and creatives to adapt and innovate marketing strategies accordingly.
Cross-functional Collaboration: work closely with teams across creative, UA, real-time bidding (RT), cross-promotion (Cross), ad monetization (Ad-Mon), product, and ASO to execute comprehensive marketing plans.
Marketing Plan Development: create and implement a detailed marketing plan in collaboration with the marketing team, outlining key activities, budgets, and strategies for user retention and acquisition.

We are looking for a hands-on Senior Marketing Designer to join our top-notch marketing team, to help improve branding, lead-generation and sales conversion rates on our website landing pages and funnels.
Our Ideal candidate will have a proven track record of how to research, plan, implement and manage projects, together with the ability to take ownership on multiple projects. We are looking for someone to challenge and improve our design not just execute
This is a once in a lifetime opportunity to take part in improving people's health and longevity while doing something you love, and creating a high impact in our company.
Responsibilities:
Create and design various materials for print and digital collateral
Ensure projects are completed with high quality and on schedule
Establish creative direction for the company as well as brand guidelines
Prioritize and manage multiple projects within design specifications and budget restrictions
Perform retouching and manipulation of images
Work with a wide range of media and use graphic design software
Design for website, social, brand and other projects as needed

We are looking for a creative, curious, independent and ambitious Product Marketing Manager to develop and implement the most profitable plans to position and promote products.

Responsibilities
Developing product positioning, messaging, and marketing content that demonstrates clear market differentiation.
Leading the creation of sales enablement materials and market, competitor and customer research to inform and educate the GTM teams.
Creating compelling and high-quality content that weaves business and technical messages, in a variety of formats including written, web, video, and presentations.
Developing enablement materials to arm the sales team with strategies and competitive intelligence that increase sales productivity and pipeline conversion.
Collaborate with product managers and cross-company partners to effectively communicate product offering and value.
Be responsible for products GTM plans; manage all aspects of product launches such as messaging, internal communication, collateral, and rollout strategy.

were looking for a trailblazer, a natural leader, an ambitious individual who has the desire to make a significant impact and grow with our organization.

In this role, you will be a key player in shaping and communicating the value of our innovative SaaS Security Posture Management (SSPM) solution to the market.

You will be at the forefront of our strategic marketing development, transforming complex concepts into compelling messaging that resonates with our clients, investors, and industry peers alike. This is a pivotal, cross-functional role with room for growth.

As a market leader in SSPM, helps companies detect, analyze, and automatically remediate the threats introduced by SaaS usage. We are proud of our innovative culture and our commitment to customer success, which is reflected in everything we do.

What Youll Do:
Collaborate with leadership to define go-to-market strategies, product positioning, clear buyer personas and key messaging
Head product and feature releases from a Marketing standpoint, working closely with the Product team
Design and lead key messaging that will fuel all further collateral around: Industry needs & target audiences, product use cases and technical Messaging
Work with Product to ensure clear, concise and consistent messaging in-product
Lead content creation initiatives such as one pagers, relevant website content, thought leadership and video content including product tutorials, feature guides and thought leadership
Assist sales with battle cards, enablement presentations and case studies
Oversee analyst relations to enhance our brand visibility and industry positioning within the marketplace
Conduct comprehensive market, customer and competitive analysis to inform product and marketing strategies

seeking a dynamic and experienced Senior Product Marketing Manager to join the marketing department. As the Senior Product Marketing Manager, you will play a pivotal role in shaping the market positioning and go-to-market strategy.

Responsibilities:
Market Strategy and Positioning:
Conduct market research to understand industry trends, customer needs, and competitive landscape.
Define and articulate unique value proposition in the context of public transportation planning and scheduling.
Go-to-Market Strategy:
Develop and execute go-to-market plans for product launches, feature releases, and ongoing marketing campaigns.
Collaborate with cross-functional teams to ensure alignment and successful execution of marketing initiatives.
Content Creation and Messaging:
Create compelling and effective marketing collateral, including product messaging, sales enablement materials, and case studies.
Develop content for various channels, including website, blog, social media, and industry publications.
Sales Enablement:
Work closely with the sales enablement team to provide them with the necessary tools, training, and resources to effectively communicate product value propositions.

Develop sales enablement materials, such as presentations, battle cards, and objection handling guides.
Customer Advocacy:
Work closely with the revenue and customer success teams to cultivate relationships with key customers to gather testimonials, case studies, and success stories.
Leverage customer feedback to enhance product positioning and inform future product development.
Competitive Analysis:
Monitor and analyze competitor activities, products, and strategies to identify market opportunities and threats.
Provide insights to internal teams to inform product roadmap and feature prioritization.
Collaboration:
Collaborate with product management, sales, and other cross-functional teams to ensure a cohesive and aligned approach to marketing and product development.

We are seeking a Director of Product Management with a proven track record in building and developing cutting-edge cybersecurity products. Candidates must be able to work in a fast-paced environment with tight deadlines.
This role requires a hands-on approach, translating ideas into roadmaps and features and following product development from start to finish.
Responsibilities:
Develop and execute a product roadmap that drives growth, innovation, and competitive differentiation
Define and prioritize features and enhancements in the product roadmap
Lead, mentor, and inspire a team of product managers
Conduct market analysis, competitive research, and customer feedback analysis to identify market trends, customer needs, and opportunities
Collaborate closely with engineering, marketing, sales, and customer success teams to ensure the success of product development, launch, and adoption
Become a market expert and understand our customers' and prospects' requirements and expectations
Define, monitor, and analyze key product metrics to evaluate product success
Build a GTM (Go-to-Market) plan with marketing, customer success, and sales