לוח משרות דרושים ניהול - פרסום, שיווק ויחסי ציבור משרה מלאה

creates value for clients through global media agency brands and scaled capabilities across investment, strategy, insights and analytics, data and technology, commerce, performance marketing, and content by harnessing the power of the modern media landscape to drive one-to-one consumer engagement at scale.
RESPONSIBILITIES
Hands-on management of large-scale on a variety of media buying platforms Google Ads, Facebook, Apple Search Ads, TikTok, Twitter, etc.
Be a part in planning clients user acquisition strategy
Manage mobile performance marketing campaigns across multiple ad networks - campaign set up, optimization, and budget
Be an expert in the latest AdTech industry trends and best practices
Monitor, optimize, and report performance on campaigns on an ongoing basis
Meet new customer acquisition targets, CAC and revenue goals while managing an efficient budget and LTV
Develop test plans and experiment with new user acquisition initiatives, then analyze performance to identify the highest impact opportunities - including creative testing, product enhancements, pricing, audience development
Research, evaluate, and test into new user acquisition channels
Work closely with MMPs to ensure accurate tracking
Work closely with Marketing, Creative, Product & Analytics on campaign development & testing
Be an expert in the latest AdTech industry trends and best practices
Manage AB testing agenda across all paid media channels

The most advanced intrinsic in-game ad solution for mobile, PC, console, and the metaverse. in-game ads put players first and help advertisers reach audiences programmatically in a non-disruptive and highly engaging way. A patented 3D ad tracking engine, the first to bring viewability measurement in-game with Oracle Moat and IAS, partnerships with trusted AdTech vendors, and compliant with the industry measurement standards outlined by the MRC and IAB make the preferred in-game advertising partner for brands and agencies worldwide.
helps game developers monetize their titles with ad placements that complement the gameplay, and by monetizing the entire game session, they benefit from consistent and reliable revenue streams. Supporting all major and custom built game engines, and a full-stack ad monetization solution that provides complete control over ad placements makes the preferred in-game ad monetization partner for developers worldwide.
Backed by Sony Innovation Fund, NBCUniversal, Samsung Next, Bandai Namco Entertainment 021 Fund, WPP, PayPal Ventures and many other prominent investors, on a mission to make advertising in games better. Better for brands, better for game developers, and better for gamers.
Were looking for a Campaign Manager with analytical experience to help us take our business to the next level.
Manage all aspects of our campaigns with the worlds leading brands
Manage ad operations activity to optimize our advertisers success
Set up managed service and programmatic campaigns in internal and external dashboards
Oversee our advertising ecosystem and identify trends
Analyze large datasets and extract meaningful insights
Provide internal and external campaign data reporting and insights
Work Mondays-Fridays

We are seeking a highly motivated, experienced Head of SEM to join our growing team in Tel Aviv.
The ideal candidate will thrive in a fast-paced environment, making strategic decisions amidst uncertainty, while inspiring teams to achieve new heights of success.
If you are ready to lead, innovate, and drive growth in the world of SEM, we invite you to join us on this exciting journey.
The successful candidate will be required to:
Strategic Leadership:
Develop and align paid media, specifically SEM, strategies with overarching company objectives, ensuring a cohesive vision.
Drive continuous improvement in methodologies to maintain a competitive edge in the market.
Stay updated on PPC trends, Google automation processes, and implement best practices accordingly.
Monitor and enhance the utilization of cutting-edge tools, identifying areas for refinement and efficiency.
Revenue Growth and Market Share:
Hold accountability for revenue growth, increased market share, and overall company profitability in the paid search domain.
Team Management and Mentoring:
Provide professional leadership within the department, implementing effective practices and techniques.
Manage and mentor Marketing Analysts and Team Leads, fostering growth and skill development.
Audit and assess business practices to ensure alignment with industry standards.
Identify and lead the integration of new technologies and capabilities for improved performance.
Growth Planning:
Identify and promote potential upcoming verticals to drive growth.
Lead initiatives and develop tools to optimize conversion rates across diverse channels and markets.
Analyze business results, track KPIs, and implement strategies to improve portal effectiveness.

We are looking for someone with a passion for understanding consumers, willing to lead the industry revolution with AI, and who wants to transform work processes.

Monitor and understand market trends and competition through research, conferences, customer interactions, and feedback from the sales team.
Analyze data sets to extract insights, including performance measurement related to product adoption, usage, and revenue generation.
Collaborate on go-to-market plans, take part in identifying new growth opportunities, and support sales enablement efforts.
Define ICPs for target segments.
Identify the pains/challenges of target segments.
Articulate the value propositions for each target segment
Create value proposition decks and sales enablement tools, such as cheat sheets and competitive battle cards.
Work closely with the marketing team and contribute to demand generation activities, website messaging, thought leadership webinars, conference themes, and more.

Who We're Looking For - The Dream Maker Join us as a Performance Marketing Maestro at Chargeflow, where your skills will be the engine that propels our B2B SaaS products to soaring success. We're not just looking for anyone – we're seeking a seasoned marketing maverick with a track record in both startup dynamism and industry icons. Do you boast at least 5 years of finely-tuned expertise in B2B SaaS performance marketing? If so, we want you to be the driving force behind our growth journey.
Your Arena
* Develop and execute performance marketing strategies for B2B software, focusing on user acquisition and revenue growth.
* Optimize no-touch marketing funnels and lead generation campaigns for B2B software.
* Conduct A/B testing, track results, and improve marketing performance.
* Create compelling content and write persuasive marketing campaigns.
* Build landing pages from scratch and ensure high conversion rates.
* Develop growth marketing plans and manage advertising budgets across platforms (Google, Facebook, etc.).
* Measure and track brand and content performance.
* Experience in Display, Remarketing, Retargeting, and Direct marketing campaigns.
* Knowledge of eCommerce platforms like Shopify, WooCommerce, and BigCommerce (advantageous).
* Work from our offices in Modiin four times a week.

Job ID : R_101834.

As a part of our Product Marketing team, your insights and strategies will directly influence our product's development, and feature roadmap. Collaborating with product managers, designers, community managers, and data analysts, you'll play a pivotal role in driving our business growth and delivering value that changes lives.

You Will:
Lead and manage Product Marketing initiatives for the Israeli market, aiming for growth and enhanced retention.
Champion product launches: Develop go-to-market strategies, ensuring their execution leads to impactful launches.
Analyze and refine the user funnel in collaboration with cross-functional teams.
Own product messaging & positioning, ensuring consistency across all customer interactions.
Deeply understand our customers through market research, surveys, field events, and focus groups to continually align our product with market needs.

In this role you will:
Strategically drive long-term product growth, focusing on adoption and retention.
Create, manage, and optimize marketing channels such as: Email, SMS, and notifications to increase user engagement metrics.
Enhance activation metrics by optimizing landing pages, and other top-of-funnel assets.
Collaborate with product, marketing, and customer success teams to align product messaging and growth strategies.
Analyze user data comprehensively for insights to improve engagement and retention.

We are seeking a tech-savvy and performance-oriented professional to join our company as a Growth Product Manager, Performance Media & Automation.

You will have the opportunity to collaborate closely with extraordinary media buying, data, product and engineering teams to achieve remarkable outcomes.

This role calls for a strategic mindset and a deep understanding of Performance verticals (eg. content, gaming, search), user behavior, data and automation. If you are a results-driven leader with a passion for leveraging data while using your best creativity skills, this position offers an exciting platform to make a significant impact on our organization's growth trajectory.

Join our team and play a vital role in shaping the future of our digital advertising strategies and product development initiatives.

What will you do?
Own entire P&L of one of Arpeelys strategic vertical and partnership with Google.
Oversee R&D development of automation for media acquisition on managed platforms and real-time-bidding exchanges.
Research the mechanics, monetization and user-flow within our web & mobile asset and partners integration.
Create data and media strategies to monitor and find growth opportunities in the vertical.
Become external POC for external partners; work closely to develop business, technical and media opportunities that will propel the partnership on both sides.
Internally, work with Senior engineers from R&D and Data Science and work on media strategies with Media Acquisition and Product\Growth to execute vertical media strategies and grow users scale.
Conduct competitive research and employ the latest tech (eg. LLMs) to gain a technical and data edge.
Work with the founding team to shape the strategic vertical into one of the main growth engines of 2024/5.

We are seeking an accomplished and dynamic professional to join our company as a Growth Manager.

You will have the opportunity to collaborate closely with extraordinary data, product and engineering teams and achieve remarkable outcomes.

This role calls for a strategic mindset and a deep understanding of Content Arbitrage, AFS (AdSense for Search) and Performance-based verticals, ensuring that our advertising and growth efforts align seamlessly with our overarching objectives. If you are a results-driven leader with a passion for leveraging data while using your best creativity skills, this position offers an exciting platform to make a significant impact on our organization's growth trajectory.

Join our team and play a vital role in shaping the future of our digital advertising strategies and product development initiatives.

What will you do?
Internally, work with Data Science, Media Acquisition, Product\Growth and engineering teams to execute vertical media strategies and grow user scale
Become the POC for companies like Google; work closely to develop business, technical and media opportunities that will propel the partnership on both sides
Oversee diverse aspects across performance, user flow, mass content creation, acquisition strategies on managed and un-managed
Conduct competitive research and employ the latest tech (eg. LLMs) to gain a technical and data edge
Work with the founding team to shape the strategic vertical into one of the main growth engines of 2024 and beyond
Orchestrate flows, Data, Facebook campaigns, R&D projects etc.

As a Revenue Operations Specialist, you will play an important role in maximizing our companys revenue potential and optimizing ROI through the effective administration and implementation of CRM systems, tools, and data analysis processes. You will support the alignment and streamlining of our revenue functions, such as sales, marketing, and customer success/service teams, contributing to the efficiency and modernization of our operations. This role is ideal for someone who is detail-oriented, tech-savvy, and passionate about leveraging data to drive business success.
Key Responsibilities:
CRM Administration and Tools Implementation: Serve as the administrator for our CRM ( salesforce ) and MAP (HubSpot), ensuring optimal performance, customization, and integration with other tools in our tech stack. Implement and ongoing maintenance of sales and marketing technologies such as 6sense, Chili Piper, and Salesloft to enhance our go-to-market strategies. data Analysis and Enrichment: Develop and maintain a robust data collection infrastructure to support data -driven decision-making. Perform data enrichment and hygiene tasks to maintain the accuracy and completeness of our database. Generate insightful reports and dashboards for ongoing visibility into our operations and performance. Process Optimization: Assist in strategizing, planning, and implementing systems and processes that support our go-to-market efforts. Contribute to the creation and optimization of processes such as lead qualification & routing, demo monitoring, and opportunity management. Cross-functional Collaboration: Work closely with cross-functional teams to ensure alignment and enablement, fostering a culture of collaboration and efficiency. Provide ad-hoc deep dive analysis and support for executive management on various go-to-market use cases. Growth and Innovation: Participate in the planning and execution of strategies for sustainable growth, especially in times of budget constraints and evolving targets. Contribute to content creation through industry research and account-based research to support our marketing efforts.

A rapidly growing sports app and a Developer and operator of online media products for millions of sports fans worldwide. With tens of millions of DAUs, across various different products, we have firmly established ourselves as one of the most widely used sports mobile apps globally. Leveraging substantial resources from our partnership with gaming powerhouse Entain, committed to driving pioneering research and expansion initiatives. As a frontrunner in the B2C mobile app ecosystem, our state-of-the-art technology not only fuels our rapid growth but also elevates us to the pinnacle of Monetization prowess and performance. As a Senior Programmatic Performance Manager, you will be the main owner of our Open Auction revenue vertical. Your day to day will be mostly about operating and optimizing the RTB process, working closely with our analysts towards maximizing our potential revenues, helping our growth team optimize UA ROIs and searching for exciting new collabs that will increase our revenue stream.
Responsibilities:
 
* Lead the optimization of the Real-Time Bidding (RTB) process to maximize yield and fill-rate across a diverse portfolio of publisher networks.
* Provide data -driven insights and recommendations to enhance overall revenue performance.
* Monitor advertising performances, identifying irregularities, and proposing actionable changes and new products to optimize revenue outcomes.
* Dive deep into both internal and external advertising platforms to understand their impact on our Return on Investment (ROI).
* Collaborate closely with our analysts to explore data trends, contributing to the continuous improvement of our revenue-generating strategies.
* Work with the growth team to optimize User Acquisition (UA) Return on Investment (ROIs) through effective monetization strategies.
* Proactively seek and evaluate exciting new collaborations and partnerships that have the potential to increase our revenue streams.