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we are seeking a dynamic and passionate Director of Product Marketing to join our team.
As the Director of Product Marketing for Facetune, you will play a pivotal role in driving the success of our product through strategic marketing initiatives. You will be responsible for developing and executing comprehensive marketing strategies that drive user acquisition, engagement, and retention. This role requires a blend of creativity, analytical thinking, and a deep understanding of the mobile app landscape.
What you will be doing:
Develop and execute marketing strategies to drive user acquisition, engagement, and retention for Facetune.
Lead cross-functional teams to develop and launch impactful marketing campaigns across various channels, including digital advertising, social media, email, and influencer partnerships.
Collaborate closely with product management, design, and engineering teams to understand product features, user needs, and market trends, and incorporate insights into marketing strategies.
Conduct market research and competitive analysis to identify opportunities for growth and differentiation.
Define key performance metrics and track the effectiveness of marketing campaigns, using data-driven insights to optimize performance and drive business results.

We are looking for a Senior Product Marketing Manager to join our team in Jerusalem, Israel. This is an amazing opportunity to work with the Global Marketing team. The team consists of 7 team members and is reporting to the Director, Product Marketing. We have a great skill set in Marketing and we would love to speak with you if you have the skills!
What will you be doing in this role?
As a Senior Marketing Manager at Ex Libris, you'll be responsible for creating effective marketing programs, developing collaterals to promote Ex Libris products, and writing engaging content to raise brand awareness and generate leads.
You will work closely with regional marketing teams to help with campaign execution and with the product teams to increase the adoption and satisfaction of existing customers. Ultimately, you should be able to oversee marketing content initiatives to ensure customer engagement, brand consistency, and a positive customer experience.
A typical day might include the following-
Convert product value proposition to Sales Enablement
Define our solutions messaging.
Produce high-quality content, including blog posts, web pages, white papers, videos, brochures, presentations, and infographics.
Collaborate and engage with customers to create customer stories and facilitate webinars and conference sessions.
Work with the Product team to understand what the latest product updates are and how they should be promoted.
Hours of Work / More important information for you:
Our base is in the Jerusalem, Israel office, working in a hybrid model.
This is a full-time position.