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We're looking for a Lifecycle & Marketing Automation Lead to join Mami's growth team and lead the design and execution of end-to-end customer journeys. You'll bring our customer experience vision to life - creating personalized, multi-channel flows that drive engagement, retention, and revenue, while setting the standard for marketing excellence at Mami.
Your main focus will be Email, SMS, and WhatsApp flows, with opportunities to collaborate with Product, Content, and Data teams as Mami continues to scale. This is a rare opportunity to shape both the customer experience and marketing culture of an early-stage, community-driven startup.
What You’ll Do
* Take full ownership of the Marketing Automation platform - optimize templates, manage audiences, integrate data, and monitor deliverability
* Build and manage multi-channel customer journeys across Email, SMS, and WhatsApp with personalization, triggers, and A/B testing
* Map end-to-end journeys from sign-up to retention and win-back, including segmentation and dynamic content
* Analyze results using GA4, attribution, cohort analysis, and LTV metrics to inform strategy
* Lead briefs for copy and design, craft action-driven microcopy, and adapt content to target audiences
* Collaborate effectively across teams to ensure smooth delivery and execution

Were looking for a hands-on CRM Lead to own retention strategy and campaign execution across our game portfolio. In this role, youll plan push and email journeys, partner with Social for true 360 campaigns and leverage AI tools to automate operations and drive continuous growth.
Responsibilities:
Own and continuously evolve the CRM strategy, ensuring every campaign directly drives player engagement, retention, and revenue.
Plan, execute, and optimize multi-channel push and email funnels across the entire player lifecycle.
Partner closely with Social, Monetization, and Product teams to drive 360 cross-channel campaigns, delivering an integrated player experience with clear performance lift.
Build dashboards and performance reports that transform raw campaign data into actionable strategic insights.
Lead continuous A/B testing on messaging, timing and segmentation, turning top performing experiments into scalable, repeatable playbooks.
Leverage modern AI tools to automate campaign briefs, copy/art variations, QA, and reporting, shifting time from operational execution to strategy.
Take full ownership of key performance metrics, consistently lifting engagement and retention above benchmarks.

Were looking for a sharp and experienced Business Data Analyst to join our Marketing Analytics team. Someone who is deeply passionate about data and turning raw data into clear and actionable insights. With your strong analytical and technical skills, youll help tell the story behind the numbers and better understand how players interact with our games.
Responsibilities:
Analyze end-to-end user journeys from a marketing perspective across all existing titles and future studio launches, using complex datasets, AI tools, and statistical modeling
Own the portfolio-wide marketing analytics ecosystem including collecting, analyzing, reporting and tracking of marketing activities
Optimize user acquisition efforts cross games while creating solutions to the industrys day to day challenges
Apply predictive analytics methods in order to help establish strategic business recommendations
Provide actionable insights to multiple stakeholders across the organization through strategic and operational researches
Build and maintain the marketing data pipeline while creating models and dashboards to help make informed decisions quickly while empowering others to have information readily accessible
Utilize advanced AI workflow tools (e.g., Claude, Cursor, LLMs) to improve workflows and increase efficiency
Collaborate with other teams such as UA (User Acquisition), Product, Monetization, BI, DS, Finance, and more through significant projects.

We're looking for a talented and experienced Product Monetization Manager to join our rapidly growing team.
The Monetization team is at the core of our business and is responsible for driving revenue growth and providing a good game experience to our users. The team works in an extremely fast-paced environment, constantly improving and optimizing in a data driven manner the game experience and performance in order to hit company business goals. The role entails working closely with Data Analysts, Product Managers, Operations Specialists, Designers, and Economists.
Responsibilities:
Craft and optimize custom, effective and strategic plans that can help reach business targets.
Plan, create & implement day-to-day events and promotions strategies to drive growth in business KPIs.
Focus on player retention and engagement to ensure high lifetime value.
A/B test content and analyze their performance to ensure a smooth user experience.
Collaborate with the Economy, Design, Product, Technical Operations and Analytics teams to execute top quality monthly events and promotions.

As we expand, we're looking for a Mobile User Acquisition Manager to join our amazing Marketing team.
Responsibilities:
Acquire new and high-quality players for our games in an efficient and profitable manner.
Scale, manage, and optimize performance campaigns across a diverse ecosystem, simultaneously leveraging paid social, DSPs, and offerwalls.
Build strategic relationships with key acquisition partners, and ad networks.
Conduct advanced data analysis to identify key growth trends and lead experimental research into emerging verticals to drive continuous learning.
Manage fast-paced performance marketing projects under tight schedules and budget constraints.
Expand your scope beyond standard user acquisition through specialized development channels in ad monetization, retargeting, and creative pipelines, collaborating closely with cross-functional teams like Product, Art, and R&D.
Integrate custom AI tools into daily workflows to automate campaign optimization, streamline data analysis, and boost operational efficiency.

About us
A provider of cutting-edge communication and connectivity devices and applications for powersports and outdoor enthusiasts. In 2026, we are proudly unveiling our Beyond Helmet line, the first of its kind in the motorcycle industry, fostering a new age in safety, sound, and communications. After pioneering the worlds first Bluetooth-based wireless intercom headset in 2004, we have  been responsible for many of the industrys innovations, revolutionizing communication, pushing technological boundaries, and enhancing user safety. Now sold in over 100 countries, we areproud to be the worlds leading communication device for groups in motion.
Position Overview
We are seeking a highly skilled and dynamic Product Marketing Manager to join our passionate marketing team. In this role, you will be responsible for developing and executing Product Marketing strategies, tactics, and campaigns that support the growth and long-term success of our product portfolio. Reporting directly to the CMO, you will work closely with cross-functional teams to lead the launch and promotion of our powersports and outdoor communication solutions. As a key member of our high-performing marketing team, you will serve as the companys product expert - deeply familiar with our competitive landscape, creative in developing compelling product-related collateral, and confident in presenting it to a wide range of audiences and stakeholders.
*Full-time position in a hybrid model (from the companys offices at Raanana/from home)
Roles & Responsibilities:
* Develop and implement comprehensive Product Marketing strategies to drive awareness, adoption, and sales of our product lines.
* Conduct market research and competitive analysis to identify key market trends, customer needs, and opportunities for product differentiation. Identify areas for improvement and inform on future product development strategies.
* Collaborate with product management, engineering, and design teams to define product positioning, messaging, and target customer profiles.
* Create compelling product narratives and value propositions that resonate with our target customers and effectively communicate the unique benefits of our
* consumer and partners portfolio.
* Plan and execute product launches, including developing go-to-market strategies, coordinating cross-functional activities, and overseeing marketing campaigns.
* Act as a subject matter expert on consumer electronics trends, powersport market dynamics, and competitive landscape, providing insights and recommendations to senior leadership and other stakeholders.
* Collaborate with the sales and channel teams to develop sales enablement materials, pricing strategies, and promotional activities to drive product adoption and revenue growth.
* Create and manage the production of marketing collaterals such as sales presentations, product datasheets, website content, demo videos, installation, and user guides.
* Ensure that the messaging is consistent and effectively communicates the product's value to customers by doing user testing and other means
* Gather & analyze market feedback, customer insights, and sales data to continuously improve Product Marketing strategies and optimize the product lifecycle.
* Build strong relationships with industry influencers, partners, and media outlets to enhance brand awareness and drive positive product reviews and endorsements.

Were looking for our second marketing hire - a strong, independent, and execution-oriented marketer who can work closely with Adi, our Marketing Director, to help push the marketing function forward with real ownership.
This is a hands-on role for someone with at least 3 years of B2B tech marketing experience who wants broad ownership across modern marketing - including demand generation, content, product marketing, events, webinars, lifecycle programs, campaign operations, and GTM initiatives.
Youll work closely with leadership on everything from campaign strategy and messaging to content creation, operational execution, event coordination, performance analysis, and launch management.
As we AI brings together two products, two audiences, and a new market category, we need someone who is excited to help us crack our go-to-market motion, sharpen our positioning, and establish us as a market leader.
Were specifically looking for someone who naturally uses AI to move faster, think better, create stronger work, and execute at a high level across everything they do.

This role is based in Israel and operates Sunday through Thursday.

We work in a hybrid model with a minimum of 3 days from the office.

We work closely with US-based teams, leadership, customers, and vendors, so candidates are required to maintain partial overlap with US working hours.

We are seeking a hands-on MarCom professional to cover a maternity leave and lead Israels day-to-day marketing communications within a global defense-tech group.
The role combines execution, exhibition and event management, vendor coordination, and close collaboration with global stakeholders in a fast-paced environment.

Job description
Execute local MarCom activities including exhibitions, conferences, events, and marketing collateral.
Manage vendors, budgets, purchase orders, invoices, and marketing inventory.
Maintain website content and support ongoing marketing operations.
Manage social media activity, including content planning and copywriting.
Work closely with global teams to ensure brand consistency and timely delivery.

As the Regional Director - Business Development, Marketing & Sales (Africa), you will play a pivotal role in driving business growth and revenue across the African region. You will be responsible for developing new business opportunities, strengthening strategic partnerships, supporting regional marketing initiatives, and leading sales activities.

Developing business opportunities across the assigned African countries.
Creating and managing long-term partnerships with local representatives and strategic partners.
Building, maintaining and dominating the opportunity pipeline within the assigned region.
Understanding customer acquisition programs, procurement processes and defense budgets.
Leading complex business opportunities and supporting responses to RFIs/RFPs.
Planning and executing winning strategies for key opportunities.
Leading regional marketing activities in cooperation with the Corporate Marketing (MarCom) team.
Representing us at international exhibitions, customer demonstrations and industry events.
Accountability for achieving annual New Business (NB) targets.

Reporting to the Senior Marketing Manager of Israel and MENA, this role will be instrumental in shaping and executing a field marketing strategy that drives brand awareness and accelerates business growth in the region. You will support our marketing efforts in Israel during this rapid growth phase, working closely with the Israel commercial team and the EMEA Marketing team to deliver impactful, locally relevant initiatives. To support our fast growth, this role requires a proactive mindset, strong project management skills, and effective cross-functional collaboration to keep initiatives moving and ensure high-quality execution.
This is an amazing opportunity to help shape the next phase of growth in the region.


What Youll Do
Own field marketing initiatives across Israel and the Middle East including event sponsorships, exhibitions, roundtables, dinners, and webinars.

Partner with the Channel Partnerships Manager and Head of Startups to help execute high impact measurable co-marketing activities.

Lead the end-to-end execution of field activities, from project management through operations, ensuring smooth delivery and execution.

Collaborate with EMEA marketing teams, together with local Sales teams, to develop localised sales and marketing collateral, shape event messaging, and define pre- and post-event engagement plans for the Israel market.

Drive strong event ROI by setting clear objectives and KPIs for each activity, ensuring lead follow-up, tracking performance, gathering feedback, and identifying opportunities to optimise the field marketing funnel.

Represent on-site with professionalism and energy, acting as a trusted point of contact for customers, partners, and internal stakeholders.

We're looking for a strategic, hands-on marketer who combines performance marketing expertise with a builder's mindset. You'll own global paid acquisition while leveraging AI, automation, and experimentation to drive scalable growth.
Working closely with Marketing, Product, RevOps, Creative, and Data teams, you'll build smarter acquisition strategies, optimize performance across multiple markets, and help define how AI transforms modern marketing.