Job Overview:
Alomone Labs is seeking an exceptional Digital Marketing Manager to lead and revolutionize all aspects of our digital marketing strategy. This pivotal role requires a visionary leader who can drive our digital presence to new heights, significantly impacting our global market position in the life sciences industry.
Key Responsibilities:
- Develop and execute a comprehensive, innovative digital marketing strategy aligned with Alomone Labs' business goals and market position.
- Lead the optimization and growth of our e-commerce platforms, driving sales growth, enhancing customer experience, and maximizing revenue.
- Spearheaded the creation and implementation of integrated, multi-channel digital marketing campaigns spanning brand awareness, customer engagement, and lead generation.
- Utilize advanced marketing automation to create sophisticated customer journeys and support a robust lead generation pipeline.
- Oversee the creation and distribution of compelling, scientifically accurate content across all digital channels, collaborating closely with product management and other key stakeholders.
- Drive the continuous improvement of the Alomone Labs website, focusing on scientific content, design, SEO, and inbound marketing strategies to boost organic traffic and sales.
- Implement data-driven decision-making processes, leveraging A/B testing and other optimization strategies to maximize conversions and ROI.
- Manage substantial marketing budgets, balancing experimentation with proven strategies to achieve cost-efficient scale.
- Lead and mentor a high-performing digital marketing team, fostering innovation and excellence.
- Collaborate with global professionals, distributors, and subcontractors to ensure cohesive marketing efforts across all markets.
Location: Jerusalem, Israel
Requirements: Master's degree in Marketing, Business, or a related field; MBA preferred.
10+ years of successful experience in e-commerce and digital marketing, with a proven track record in the life sciences industry.
Extensive knowledge and hands-on experience with e-commerce platforms and digital marketing tools, including Pardot, Salesforce CRM, Google Analytics, and AdWords.
Demonstrated success in developing and executing digital strategies that have significantly impacted business growth and market position.
Strong leadership experience, including managing and mentoring high-performing marketing teams.
Proven ability to work effectively with C-level executives and cross-functional teams on both technical and non-technical projects.
Expert-level proficiency in data analysis and deriving actionable insights from complex datasets.
Experience in managing and optimizing large-scale digital marketing budgets with a focus on ROI.
In-depth understanding of the latest digital marketing trends and technologies, particularly those relevant to the life sciences sector.
Strong background in competitive analysis and market positioning within the global life sciences industry.
Excellent communication skills with high proficiency in both Hebrew and English, verbal and written.
A growth mindset with a passion for innovation and continuous improvement in the rapidly evolving digital marketing landscape.
What We Offer:
The opportunity to make a significant impact in a leading life sciences company.
A challenging and rewarding role at the forefront of digital marketing in the scientific research tools industry.
Competitive compensation package commensurate with experience and expertise.
Advanced and pleasant work environment conducive to professional growth and innovation.
The chance to work with cutting-edge technologies and contribute to groundbreaking scientific research worldwide.
This position is open to all candidates.
