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We are At Cross River, we're building the financial infrastructure that powers global innovation. With our cutting-edge suite of embedded payments, cards, and lending solutions, we enable millions of businesses and consumers to transact seamlessly and securely. With 900+ employees worldwide and an R&D center of over 160 employees in Jerusalem - we’re reshaping how financial technology is developed and delivered.

The Role:
As VP HR, you will play a pivotal role in defining and executing our people strategy while ensuring the HR function serves as a true business partner across all levels of the organization. You’ll lead with both strategic vision and operational excellence, empowering teams to grow, innovate, and thrive. This is an opportunity to shape the culture, structure, and future of a rapidly growing fintech organization while collaborating with global HR counterparts to ensure alignment and scalability. Location & Work Type : Jerusalem, Israel – 4 days in office

Who You Are:

* Strategic thinker with strong execution and pragmatic leadership style.
* Collaborative and inspiring leader capable of operating at the executive and board level.
* Strong adaptability, problem-solving, and hands-on execution skills.
* High integrity, discretion, and ability to lead in confidential environments.
* Thrives in dynamic, scaling organizations and is motivated to create meaningful impact.

What You’ll Actually Be Doing:
Strategic HR Leadership
* Define and execute people strategies that directly support business growth and long-term operational goals.
* Serve as a trusted advisor to the General Manager and executive team, influencing strategic decision-making with people insights.
* Partner cross-functionally with Finance, Legal, Marketing, and Operations’ teams, to ensure HR initiatives are business-aligned and effectively executed.
* Lead organizational design, workforce planning, and change management initiatives to support the company’s growth and innovation.
People Operations & HR Management
* Lead, mentor, and scale the HR, Talent Acquisition (TA), and Learning & Development (L&D) team members, ensuring consistency, collaboration, and high performance.
* Oversee core HR functions, including compensation, benefits, performance management, employee relations, compliance, and HR systems, while collaborating with global counterparts to ensure alignment.
* Track, analyze, and report key HR metrics to support executive decision-making.
Talent Management & Development
* Oversee recruitment, succession planning, and employee development programs.
* Design and lead performance management and learning frameworks that drive accountability, growth, and career development.
* Ensure the TA and L&D functions deliver strategic talent goals.
Culture & Employee Experience
* Strengthen engagement, retention, and recognition across the organization.
* Act as a cultural ambassador, embedding company values into day-to-day practices.
* Lead initiatives that support a diverse, inclusive, and high-performing workplace.
* Champion a culture of transparency, accountability, and continuous feedback.
Change Management & Growth
* Support leaders in managing transformation, communication, and engagement during scaling phases.
* Design scalable HR processes that are lean, efficient, and people-first.
Global Partnership and Collaboration
* Act as a key member of the global HR team, collaborating with counterparts across regions to ensure alignment on HR strategy, programs, budgeting, and policies.
* Balance local execution with global alignment, ensure the company’s people strategy reflects both local priorities and company-wide goals, and tailor global initiatives to local market needs.

Why You’ll Love Working Here:
You’ll be joining a strategic HR team that plays a central role in driving organizational s

our company's Pricing Leader role offers a unique opportunity to lead strategic pricing at a product-led, multi-product SaaS company with both PLG (product-led growth) and Enterprise sales motions. As we expand our product offering and customer segments, we are focused on simplifying pricing and driving impactful changes that enhance customer value and positively influence revenue.
Pricing at our company is both critical and complex. With multiple products, go-to-market motions, and legacy models accumulated over 13 years, the pricing function is now under Product leadership with strong executive focus and support. Youll be expected to lead with clarity, bring sharp decision-making, and drive measurable business impact while working closely with key stakeholders across the companys leadership team.
Responsibilities:
Own the global pricing and packaging strategy across all products, customer segments, partners, and strategic partnerships.
Lead and manage a pricing team to execute pricing initiatives and maintain operational excellence.
Lead pricing simplification initiatives and identify high-impact changes that improve clarity, revenue, and customer experience.
Continuously monitor pricing effectiveness based on sales performance, customer adoption, competitive landscape, and product evolution.
Partner with Product, Sales, and GTM leadership to develop pricing for new offerings and evolve existing ones.
Ensure all pricing decisions are data-informed and aligned with company goals - leveraging competitive intelligence, market trends, and customer feedback.
Drive consistent pricing execution across new and renewal business, from self-service to enterprise.
Define and enforce pricing governance frameworks.
Help evolve our monetization systems and tooling to support pricing automation and reduce friction.
Develop and deliver sales enablement, training, and best practices to improve pricing execution.
Champion a pricing model that is both strategic and executable, avoiding complexity that does not deliver measurable value.

Were looking for a strategic, and hands-on VP Marketing to lead us into our next chapter of growth, and to champion the creative, independent business owners at the heart of our mission. In this high-impact role, youll build and lead a global marketing organization across Tel Aviv and New York City, define our marketing vision, and craft the strategy that drives our most important business goal - member growth.
Youll shape how marketing operates by building and empowering a world-class team, crafting the strategy, and ensuring our story reaches the right audiences. This is a rare opportunity for a marketing leader who is energized by possibility, thrives in fast-paced and entrepreneurial environments, and is excited to build a modern, data-driven, and creative marketing function from the ground up.
Youll join a company built on values that put people first, encourage ownership, and celebrate creativity.
If youre ready to build a marketing organization that moves the needle- and build the next great chapter of our journey- wed love to meet you.
What you'll be responsible for:
Strategic Leadership
Build and lead the marketing organization in TLV & NYC - hire top talent, establish structure, and scale capabilities across all marketing functions.
Define and execute our end-to-end marketing strategy, tightly aligned with company growth and business objectives.
Own cross-functional alignment between Marketing, Product, and CX to ensure a unified brand, product narrative, and customer journey.
Develop frameworks and KPIs that measure how marketing directly impacts member acquisition, activation, and retention.
Growth & Demand Generation
Own all aspects of growth marketing, including acquisition, lifecycle, and conversion funnels.
Design and lead multi-channel campaigns (paid, organic, partnerships, content, social) that drive sustainable demand and user engagement.
Implement a culture of experimentation- continuously test, learn, and optimize creative and analytical strategies.
Use data to identify opportunities, define hypotheses, and iterate quickly on performance and ROI.
Brand & Storytelling
Evolve our brand voice and identity, ensuring a consistent, emotionally resonant story across all channels.
Position us as the go-to platform for independent business owners- through thought leadership, storytelling, and community engagement.
Lead content, PR, and communications initiatives that strengthen awareness and differentiation in key markets.
Innovation & Enablement
Integrate emerging marketing technologies, tools, and AI-driven capabilities to enhance creativity, efficiency, and impact.
Champion marketing automation and personalization to create scalable, data-informed customer journeys.
Build processes and systems that empower collaboration and speed- from campaign ideation to execution.

We are seeking a seasoned and execution driven VP, head of data platform to lead all the R&D tracks of the Data and Analytics organization in our company. This role focuses on leading a complex data engineering organization at scale, driving delivery, operational excellence and cross-company enablement through world-class data platforms and tools.
This leader will serve as the engineering owner of our data platform, managing multiple data infra, data engineering and BI development teams, overseeing extensive resources, and ensuring the delivery of high-quality, scalable, and reliable data products and services. This position requires a strong technical background combined with exceptional leadership, strategic thinking, and cross-functional collaboration skills.
He will also act as a key stakeholder in defining the architecture and strategic direction of our data infrastructure, pipelines, AI/ML infra and platforms to support the company's rapid growth and evolving business needs.
What youll do: 
Lead and manage the entire data platform, including:
Real-Time Data & Streaming Infrastructure: Introduce and engineer robust data streaming infrastructures (e.g., using Kafka, Pub/Sub, Dataflow) to enable near-real-time data ingestion and scalable low-latency data serving, unlocking advanced analytics and critical use cases.
Data engineering teams responsible for the data ingestion, transformation and delivery pipelines
BI infra and development teams owning the cross-company consumption layer, including BI tools, BI data layers and dashboards
Serve as the operational and delivery lead across the data platform, ensuring strong project execution, roadmap alignment and measurable business impact
Data Engineering & Architecture Oversight: Lead the design, development, and evolution of scalable data platforms, encompassing data lakes, data warehouses, and advanced data products, ensuring they meet performance, reliability, and business requirements.
Operational Excellence & Reliability: Establish and drive engineering operational excellence processes across data engineering, significantly improving data quality, availability, and system reliability. Implement frameworks for proactive monitoring, alerting, and incident management, reducing major incidents and ensuring continuous visibility into data flows.
Advanced Data Observability: Integrate and leverage cutting-edge data observability solutions (e.g., Monte Carlo) to provide comprehensive visibility into data pipelines, enabling proactive detection and resolution of anomalies.
Cross-functional Collaboration & Stakeholder Management: Collaborate extensively with product, analytics, business, and infrastructure teams to align data strategies with overarching business priorities, ensuring the delivery of high-quality data products that meet diverse user needs.
Innovation & Technology Adoption: Stay abreast of the latest data, cloud, and AI trends, driving the evaluation and adoption of modern cloud-native technologies to continuously improve platform capabilities and future-proof the ecosystem.
Leadership & Team Growth: Lead, mentor, and grow a large team of data engineers, fostering a culture of technical excellence, continuous learning, and agile methodologies. Oversee budget management and drive talent development within the team.
Data Governance & Quality: Oversee the implementation of standards for data quality, data integrity tools, governance, privacy, and regulatory compliance across the data ecosystem

As VP, Financial Crimes and Fraud, you will set the strategic direction for our companys global financial crime and fraud risk management programs. You will lead the development and execution of frameworks, models, and policies that balance regulatory expectations, risk appetite, and our companys mission to deliver a seamless, customer-first experience.
In this role, youll partner closely with business, product, operations and compliance leaders to ensure compliance requirements are met without compromising innovation or customer experience. You will act as a senior advisor to executive leadership, shaping enterprise risk appetite, guiding control design, and driving the evolution of our companys financial crime capabilities as we continue to expand globally.
Location: Israel
Hybrid position
Full-time
What youll do-
Provide strategic leadership for the design, governance, and execution of our companys financial crime and fraud frameworks across all regions and product lines.
Lead, develop, and inspire a global second-line team focused on proactive financial crime and fraud risk management.
Partner with business and product teams to align compliance and risk management objectives with our companys goals, enabling growth within defined risk appetite.
Oversee the governance of financial crime models, ensuring they meet high standards of accuracy, documentation, and regulatory expectations.
Serve as a key point of contact for internal and external stakeholders, including regulators, banking partners, and senior leadership.
Drive continuous improvement in financial crime risk management practices through data-driven insights, emerging technology, and industry collaboration.
Provide second-line oversight and challenge to ensure that financial crime risk is managed effectively and controls operate as intended.