לוח משרות דרושים שיווק, משרדי פרסום ויחסי ציבור כולל נסיעות לחו"ל

The Israeli Public Sector segment is opening Account Team Unit Lead position. The Leader will lead group of AE/ATS/Education experts in order to accelerate our market position and customers adoption of our best-in-class solutions. The ATU is covering local K12 system and Higer education institutions.

Responsibilities:
People Management:
3 years Proven experience in people management
Managers deliver success through empowerment and accountability by modeling, coaching, and caring.
Model - Live our culture. Embody our values. Practice our leadership principles.
Coach - Define team objectives and outcomes. Enable success across boundaries. Help the team adapt and learn.
Care - Attract and retain great people. Know each individuals capabilities and aspirations. Invest in the growth of others.

Market/Industry Thought Leadership:
Provides guidance to team on establishing our competitive advantage and offering strategies that satisfy customers' Key Performance Indicators (KPIs). Drives results faster than competition in new markets/solution areas (e.g., cloud services growth and consumption). Identifies light house/beach head successes in select or strategic industries (develop a competitive advantage through launching something very successful/excelling in the industry).

AI and Digital Transformation Growth:
Understands drivers of digital transformation relevant to their customers and partners across lines of business and coaches team to partner with internal teams to accelerate the customer/partner innovative digital transformation. Leads digital transformation and shifts market; captures addressable market. Leads a cross-organizational segment manager on strategic projects that enable innovative digital transformation and deliver business value. Leads managers to apply a growth and customer/partner mindset in response to transformation and customers/competitors. Sets strategies for managers to enable managers to lead teams.

Driving Transformation in the Business, Directly and via partners:
Guides the business within the Sector, leads the strategic directions, leads managers and teams on how to think creatively in response to customer/partner needs and competition, and facilitates transformation among internal teams.

Culture and Leadership Across the Business:
Analyzes and understands strategies to drive success within scope of accountability and works to develop/mentor/coach talent internally. Encourages managers and individuals across the organization. Fosters a culture of learning, coaching, customer-centricity, accountability, collaboration and achieving big bold goals. Motivates and brings teams together. Leads a diverse and inclusive workforce. Creates/hires a diverse team. Fosters an inclusive working environment via the ten inclusive behaviors. Serves as a subject matter expert in relevant local regulatory and policy environments (e.g., opening doors and removing barriers for sales teams, partners, and customers) across geographic areas. Demonstrates industry capabilities to address public sector agendas. Influences and works across organization functions, partners and teams to drive growth and transformation and effectively define sale processes, holding others accountable for results. Leads team to identify opportunities to drive optimizations and new digitalization solution strategies based on customer and market strategies, and discusses/advocates for customer/market needs and solutions based on customer/partner insights.

Are you passionate about creating compelling product stories that resonate with customers and drive business growth? Do you have a vision for how AI can transform work? Do you have a track record of delivering high-performing results and fostering a culture of collaboration and inclusion?

Responsibilities:
Business Management.
Go-to-Market (GTM) Strategy, Planning, and Delivery.
Field Enablement.
Business Development.
Product Advocacy.

As a Director of Global Communications, you will:

Develop and execute a comprehensive global communications strategy that aligns with organizational objectives and maximizes impact
Lead the creation of compelling narratives, multimedia content and campaigns that capture the heart of our mission and inspire action
Cultivate and nurture relationships with media outlets, think tanks, academic institutions, influencers and stakeholders to build the companys reputation and elevate our positive image worldwide
Establish and maintain relationships with key government officials while monitoring and summarizing legislation that could impact key business lines
Represent the company publicly
Ensure consistency and integrity in our brand identity across all communication channels
Develop robust crisis communication plans and protocols to manage and navigate challenging situations effectively
Establish metrics and KPIs to measure the effectiveness of communication efforts, analyze data insights and iterate strategies for continuous improvement
Plan and execute meetups and events

Focus both on Marketing and Product development aspects and own the full life cycle.
Establish the vision and strategic plan for the assigned product segment.
Coordinating activities in a multi-functional organization; including marketing, sales, operations, engineering, and services teams, while ensuring compliance with quality systems and regulatory requirements.
Ensure customer focus by communicating and building rapport with customers (average and KOLs) as required and ensuring the voice of the customer is reflected in all work processes.
Define and lead appropriate market segmentation and positioning strategies and related marketing plan for the assigned product segment in each one of the geographical regions we operate in.
Drive the product portfolio to meet the needs of the market - responsible for strategy and execution of the product roadmaps and New Product Introductions (NPI).
Develop Value Proposition for Established as well as Emerging geographies for the assigned product segment.
Works closely with commercial and regional marketing team to develop go-to-market programs.
Develop, execute, and motivate others on strategies, tactics, measurements, and operating mechanisms to deliver business results.
Support Regional Sales and establish product pricing and positioning strategies.
Understand and utilize salesforce.com to identify market trends.

Our company is seeking an International Business Development Manager to join our team in Haifa.
The Business Development Manager will report to the VP of Sales & Marketing.
RESPONSIBILITIES:
Responsible for defining the sales strategy of the Companys products and its implementation in the territory chosen.
Define the price policy in accordance with the strategy set with VP for sales & marketing.
Responsible for managing the sales activity of agents and distributors in the territory granted to him.
Responsible for locating and developing new markets/customers and setting product development goals /and applications.
Annual contracts and visits to customers and coordination.
Participation in exhibitions around the world.
Frequent travel for customer meetings and market development.
Building an annual budget for his/her territory.
Competition analysis.

We are looking for a VP Marketing.
The VP Marketing will be responsible to drive our position as the market leader in Verification & for Automated Driving Systems and .
The role requires you to take charge of the companys marketing team, handle strategic corporate marketing, product marketing, marcom and marketing budgets, while working closely with the sales & BD team to help them achieve the companys business goals.
The position reports to the CEO and will require close work with internal functions such as senior management, sales team and product management and externally with customers, partners as well as with regulation & standardization bodies.
Responsibilities:
Working closely with the Sales & BD team to drive business: Business models, sales collaterals, case studies, SWOT analysis, etc.
Refining and delivering, together with the relevant teams, all collaterals for Sales, product marketing, application engineering, standardization and regulation.
Developing key product level messages, value propositions, USPs and competitive advantages vs. competitors and in-house solutions.
Tailoring key messages and details for different segments and customer types, and developing tailored presentations and scripts to enable management, sales and business development to effectively communicate to these different segments and customer types.
Overall responsibility for our brand, brand positioning, brand awareness and ensuring we are perceived as the go-to company in our field.
Managing a team of internal employees and external agencies and contractors to promote us and its products in outbound marketing events and digital marketing activities, including conferences, social media, web site, webinars, etc.
Conducting market research, analyzing competitors and identifying industry trends. Implement new strategies based on findings.