לוח משרות דרושים מנהל מוצר בשיווק משרה מלאה

we are seeking a dynamic Product Marketing and Content Specialist, someone who excels in a role that demands hands-on content generation and marketing capabilities. Our flagship mobile application, powered by AI, is designed to encourage positive behavioral changes, enabling users to actively steer their health and wellness paths. This position is perfect for a creative yet analytical mind eager to produce compelling content that not only engages our audience but also inspires action, thereby ensuring ongoing user clinical outcomes and engagement.

Responsibilities:

Create persuasive content that encourages users toward a behavior change and clearly conveys the apps value and benefits.
Responsibility for the variety of the mobile app ecosystem contents lifecycle - push notifications, copies, email, SMS, localization management.
Conduct a thorough market research to identify our target audience, their preferences, and needs, and to keep a step ahead of competitors.
Stay informed about the latest developments in digital health to ensure our marketing strategies remain innovative and effective.
Craft and implement intricate marketing plans, to effectively highlight our AI-enhanced mobile health app.
Collaborate closely with the product development team to thoroughly understand the apps features, benefits, and what sets it apart.

We are seeking an experienced and dynamic Corporate and Product Marketing Director to lead our marketing efforts and contribute to the overall success of our company.
The ideal candidate will have a proven track record in developing and executing strategic marketing plans for both corporate branding and product promotion. This role requires a strategic thinker with strong leadership skills and a creative mindset.
Your responsibilities will encompass both product marketing and corporate marketing.
RESPONSIBILITIES
Develop and execute the product and solutions marketing strategy and associated collaterals including: web site content; campaigns; case studies; white papers; brochures; presentations and interviews of our products and solutions
Develop and execute corporate marketing materials including PRs; corporate presentations and materials working hand in hand with our executive management members
Work with product and sales teams and create marketing messaging that create business value Engage with key stakeholders, including customers and partners, to gather feedback for continuous improvement.
Present in conferences and attend panels and conduct interviews representing Gilat.

We are seeking a dynamic and driven mid-career Product Marketer to join our marketing team. This individual will be responsible for leading the marketing efforts of our full-service product family, comprising a dozen products and services aimed at enhancing digital accessibility for B2B buyers, including SMBs and large enterprises.
Key Responsibilities:
Market Research: Conduct thorough market research to understand customer needs, industry trends, and the competitive landscape. Utilize insights to inform product development and marketing strategies.
Product Positioning: Develop compelling positioning and messaging that differentiates our products in the market. Tailor messaging for different segments, including SMBs and enterprises.
Product Launches and Campaigns: Work with cross-functional teams to successfully support the launch of new products, features, and services. Plan and execute marketing campaigns to drive product awareness and adoption.
Sales Enablement: Collaborate with sales teams to develop effective sales tools and materials based on approved messaging for products. Train sales personnel on product features, benefits, and market positioning.
Partner Enablement: Ensure that we partner have the knowledge and materials they need to successfully market and sell our products.
Customer Insights: Gather and analyze customer feedback to inform product improvements and marketing strategies. Act as the voice of the customer within the organization.
Collaboration: Work closely with the VP of Communications and other marketing team members. Lead project teams without direct authority, maintaining a collaborative and results-oriented focus.
Social media: Responsible for maintaining the product-feature pipeline of information
coming from the VP Product and VP PMO, and sent out on social media. Drafting the facts for social media posts featuring our products.
Build release notes: Maintain up-to-date build release notes from our Product team for internal use in the company.

We are seeking a Product Marketing Manager (PMM) who is highly product-oriented and possesses extensive experience in translating customer needs and market demand into messaging, content, and sales tools to maximize ARR. As a PMM, you will work closely with Product, Sales, and Marketing teams to develop and launch new products, craft go-to-market plans, and develop sales collateral and marketing assets. You will conduct thorough market research, analyze our competitors, and leverage this knowledge to help shape our product strategy and roadmap.

This is an exciting opportunity to join a fast-growing and dynamic tech company and take on a key role in driving its success.

What youll do:

Be an expert in products and our market. Understand our customers interests, pains, and needs.
Conduct market analysis to obtain an understanding of the competitive landscape, help establish product differentiators, and implement learnings across the entire marketing and product sides.
Speak and present both internally and externally to promote the story of our product, educate on features and their benefits, and train internal teams on the problems we solve for our buyers and users.
Work closely with sales and product teams to develop key messaging, value propositions, and key differentiators.
Create sales collateral and tools that align with the buying process and help move prospects & customers through the sales cycle.
Create marketing materials (e.g. sales documentation, product videos, website copy, success stories) that articulate the benefits of our products.
Constantly work hand-in-hand with sellers to gather feedback, optimize the sales funnel, and bring in new business.
Provide deal support to improve sales performance, if needed.

Our amazing Tel Aviv Studio is looking for an experienced Senior Monetization Manager to join our team. Were looking for a passionate person with a creative mind who loves games, understands people, data and wants to make a real impact in the gaming industry.

Responsibilities:
Planning and executing cross-channel monetization activities to increase engagement and revenue.
Plan the monetization and LiveOps ongoing promotions to meet the business monetary goals on a monthly basis.
Come up with gamification ideas to support the LiveOps Sales and drive players to increase engagements and stickiness, and generate more revenue.
Managing the operation of in-game promotional activities with our various backend systems.
Collaborate with various teams such as product, creative, R&D & QA to deliver the best marketing activities.
Analyze and monitor your marketing campaigns. Extract data insights and suggest ongoing improvements to maximize monetization results.

A Product Marketing Manager role involving:

Being an expert on the company's products, market, and understanding customer needs to identify marketing opportunities
Collaborating with product team and leveraging data insights to drive impactful strategies
Full ownership of customer retention funnel - planning, execution, tracking, and optimization
Improving website/app engagement and conversions via digital marketing tools
Developing new marketing strategies and products based on market/competitive analysis
Planning and executing go-to-market strategy and product launches
Delivering results in engagement, conversions, and customer retention
Close collaboration with product, R D, and data teams
Managing reporting, monitoring, and tracking of various campaigns