לוח משרות דרושים מנהל תקשורת שיווקית בהרצליה

We are looking for an experienced internal communications specialist to join the Israeli Research & Development Center Employee Communications team.
This opportunity will allow you to help build comprehensive internal communications programs and plans, from developing key messages to execution.
You are bringing a combination of creativity and a proven track record in developing impactful internal communications and programs.
mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
Build strategic communications plans for key internal stakeholders.
Create communications with powerful, engaging and inspiring messaging.
Research for content to identify outside-the-box content opportunities.
Drive internal campaigns for large scale initiatives.
Manage internal communications channels.
Test and develop new internal communication channels and media.
Work closely with graphic designers to develop visually appealing content.
Measure, present and improve the effectiveness of messaging, channels and practices.

We are now in the process of expanding our product offering and GTM strategy and are seeking a talented and motivated Digital Marketing Manager to join this effort.
This position is full-time, hybrid, in our offices in Herzliya.
Responsibilities:
Plan and execute email marketing campaigns including strategy, execution, and optimization - including sales outreach campaigns, segmented lead nurturing programs, and newsletters.
Develop and execute account-based marketing strategies while focusing on key accounts and high-value prospects, aligning campaigns with overall business goals.
Test new paid channels, run A/B tests, and optimize campaign activity to maximize ROI and efficiency.
Initiate, manage and collaborate cross-functionally with other teams (product marketing, content, sales, etc.) to generate the most effective funnel across all marketing channels (ads, content, email, etc.).
Produce webinars that align with the companys product strategy.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Own the companys website and collaborate with team members and consultants to ensure an optimal user journey, content currency and design.
Work with the companys sales team, industry partners and customers and drive joint-marketing activities.
Produce onsite events as needed.