לוח משרות דרושים מנהל שיווק עבודה היברידית

We are looking for a Marketing Specialist.
,Our marketing specialist should have a passion for the detail-oriented
hands-on tasks involved in managing a diverse array of marketing processes and tools.
Your main responsibility will be to aid in the development, measurement, optimization, and scaling of marketing initiatives. You will handle data and insights through the CRM platform (salesforce.com) and automation tools. By collaborating with the extended team, including the Sales Development Representatives, your goal is to provide effective support, build lead generation pathways, and craft experiences that drive impactful results.
You will report directly to the VP of Marketing
What youll do:
Actively manage, maintain, and enhance Marketing Automation capabilities
Maintain and optimize lead nurture funnels
Develop and manage outbound emails for content and targeting, landing pages, and forms
Technically own Marketing tools, explore new tools, and help integrate them into our environment
Collaborate and support the Sales Development Team to empower the SDR team with better processes, tools, and automation
Analyze data and reports, assess trends, and work with the marketing team to determine the actions for optimizing campaign performance
Execute marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
Regularly audit and identify opportunities to enhance our marketing programs and processes
Proactive problem diagnosis, troubleshooting, and resolution
Maintain the database and prepare sales & marketing leads, meetings, and reports

We are seeking a dynamic and experienced individual to lead our Sales Development Representative (SDR) team in Israel.
As the SDR Team Leader, you will play a crucial role in driving our companys sales growth by overseeing the performance and development of our SDRs.
You will lead by example, providing guidance, mentorship, and support to ensure the team achieves its targets and objectives.
Responsibilities:
Team Leadership: Lead and inspire a team of SDRs\BDRs to exceed targets and drive sales growth.
Performance Management: Monitor and analyze individual and team performance metrics, providing regular feedback and coaching to optimize performance.
Training and Development: Develop and implement training programs to onboard new team members and continuously improve the skills and knowledge of existing team members.
Strategy Development: Collaborate with sales and marketing leadership to develop and refine strategies for lead generation, prospecting, and outbound sales activities.
Process Improvement: Identify opportunities to streamline and optimize sales processes to increase efficiency and effectiveness.
Cross-functional collaboration: Work closely with other departments, including sales, marketing, and customer success, to align efforts and drive overall business success.
Reporting and Analysis: Generate reports and insights to track progress, identify trends, and inform decision-making at both the team and organizational levels.
Culture Champion: Foster a positive and collaborative team culture that values excellence, accountability, and continuous improvement.
leading an effective Outbound prospecting strategy including driving effectiveness with key platforms like Outreach + sales navigator optimizing go-to-market messaging, setting daily/weekly structure, and managing key prospecting KPIs.

We are now in the process of expanding our product offering and GTM strategy and are seeking a talented and motivated Digital Marketing Manager to join this effort.
This position is full-time, hybrid, in our offices in Herzliya.
Responsibilities:
Plan and execute email marketing campaigns including strategy, execution, and optimization - including sales outreach campaigns, segmented lead nurturing programs, and newsletters.
Develop and execute account-based marketing strategies while focusing on key accounts and high-value prospects, aligning campaigns with overall business goals.
Test new paid channels, run A/B tests, and optimize campaign activity to maximize ROI and efficiency.
Initiate, manage and collaborate cross-functionally with other teams (product marketing, content, sales, etc.) to generate the most effective funnel across all marketing channels (ads, content, email, etc.).
Produce webinars that align with the companys product strategy.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Own the companys website and collaborate with team members and consultants to ensure an optimal user journey, content currency and design.
Work with the companys sales team, industry partners and customers and drive joint-marketing activities.
Produce onsite events as needed.

We are seeking a dynamic and motivated Business Development manager to join our team. In this position, you will play a key role in driving the growth of our company by identifying and capitalizing on new business opportunities and monitoring the ongoing business and sales activity. The ideal candidate will possess strong business, analytical, and communication skills with a strategic mindset.



Responsibilities:

Reports directly to and works closely with CSO, CEO.
Interface with multidisciplinary teams and varied ongoing projects to monitor and improve their impact on business.
Work to identify, profile, and prioritize strategic partnerships and sales opportunities.
Identify and qualify new business leads through various channels.
Prepare business reports and analyze consumer activity and results.

As a User Acquisition Manager you will be part of a team that is managing large scale paid campaigns on various networks (Google, Facebook, Instagram, TikTok, Twitter, etc). You will own the execution of evergreen and seasonal campaigns, initiate experiments, build new work methodologies and hack new creative concepts.



You will work closely with our internal creative, content, BI and analytics functions as well as with our media partners.

we are looking for a Webinar Program Manager
Key Responsibilities
Own the webinar program at Check Point from ideation, to execution, to driving sales opportunities for our sales team across the portfolio.
Lead the webinar concept ideation cycle.
Coordinate all aspects of webinar production, including scheduling, logistics, and technical setup, to ensure smooth execution of each event.
Develop strategies to engage and interact with webinar attendees before, during, and after the event to maximize participation and retention.
Manage the budget allocated for webinar programs, including expenses for technology, marketing, and speaker fees, to ensure cost-effectiveness and ROI.
Work across teams (e.g. product marketing, sales, customer success) to ensure content is timely, accurate, engaging, and relevant for the target audience.
Test/pilot promising concepts to create a constant flow of proven concepts.
Produce winning concepts at scale, globally, to maximize the number of prospective hand raisers ready to talk to sales
Recruit experts to participate.
Host and facilitate webinars, engaging participants.
Work closely and seamlessly with our marketing automation expert webinars, to make sure guests are invited, content is ready, webinars run smoothly, follow up takes place, and tracking and measurement are all in place to enable a high performing program

we are looking for a Email Marketing Program Manager
Key Responsibilities
"Own the demand generation (DG) email marketing program from annual and quarterly planning and forecasting to execution and the delivery of business results (sales opportunities delivered to our sales teams globally)
Structure the program around its key pillars high intensity email marketing to new names from various sources and at different levels of intent, and across multiple product campaigns, onboarding/customer journey, and one-off programs around events, webinars, and noteworthy assets
Design and lead an ongoing email marketing optimization process, combining both creative thinking, with data analytics and test results.
Drive a disciplined, effective, email testing program to make sure only tested concepts get distributed to thousands of recipients.
Communicate the plan on a quarterly and weekly basis to relevant stakeholders across our marketing and sales organization, to make sure needed enablement is lined up, and all elements are in place for a timely, effective follow up
Collaborate with cross-functional teams to integrate email marketing efforts with other marketing channels.
Implement personalization tactics to deliver relevant content and messaging to different audience segments.
Use data analytics and reporting tools to derive insights and make data-driven decisions to improve campaign effectiveness
Work closely and seamlessly with our email marketing automation expert, to make sure the program is designed for easy execution, and gets executed in high quality and on time, email programs run smoothly, follow up takes place, and tracking and measurement are all in place to enable a high performing program.
Stay on top of the latest and greatest cross-industry best practice in email marketing, and help ensure demand generation email marketing program is on the cutting edge

As a B2B Content Development Specialist, you will play a pivotal role in shaping our voice in the cybersecurity industry. Your expertise will drive the creation of compelling content, including presentations, white papers, data sheets, and social media posts. Utilizing storytelling, metrics-driven strategies, and AI tools like ChatGPT, you will engage our B2B audience, showcasing our solutions' value and how we stand out in the cybersecurity space.

Key Responsibilities
Develop and execute a content strategy that aligns with our business goals and target audience needs.
Create engaging, informative, and persuasive content, including presentations, white papers, data sheets, and social media posts, tailored for a B2B audience.
Utilize storytelling techniques to convey complex cybersecurity concepts in an accessible and compelling manner.
Work with AI tools, such as ChatGPT, to optimize content creation processes and enhance content quality.
Analyze content performance metrics to guide strategy adjustments and improve engagement and conversion rates.
Collaborate with cross-functional teams, including product, sales, and marketing, to ensure content consistency and alignment with our brand voice and objectives.