לוח משרות דרושים שיווק, משרדי פרסום ויחסי ציבור בקיסריה

we are accelerating its growth efforts to a high pace scale stage. Our current growth affairs that need to be structured and scaled are Paid and Organic growth engines, significant Partnerships growth efforts, and Conference Marketing.
As the Director of Growth, your main goal is efficiently generating revenues, keeping all efficiency KPIs tacked on and scaling our growth engines efficiently. You will lead a cross-functional team, a few in-house team members in a Matrix management manner, and a few outsourced agencies and freelancers.
You will have to optimize existing channels increase the sign-up ratio and implement innovative growth initiatives that align with our business objectives.
Your role will include -
Planning and managing organic growth engines - Create and execute an efficient strategy for SEO and content marketing.
improved search rankings and website metrics, and enhanced backlink profile. Manage all earned and owned content ( landing pages, blog and paid content) to increase traffic, engagement sessions, and leads. Be the gatekeeper and owner of content creation - leading any campaign that will result in growing numbers like sign-ups and revenues (Black Friday sale etc..)
Planning and managing paid growth engines - Define a strategy, own, lead and expand PPC and paid activities - create a User Acquisition strategy plan thesis/perception, roadmap, and budgeting plan.
Leading Partnerships Efforts - build strategic partnerships and activities with external partners to generate growth channels through our four pillars: KOLs, Tech partnerships, Affiliates, and Academic partnerships.
Leading Events Marketing efforts- Map, attend and sponsor events in the most effective way, and build an owned Events plan.

Our company is entering a pivotal stage of growth, focusing on personalized customer engagement to drive revenue and product success.
As Lifecycle Marketing Manager you will be responsible for guiding customers through various stages of their journey with our product, from sign-up, to feature adoption, conversion to paying user, and advocacy.
You will work under the direction of the Director of Marketing and collaborate closely with the product marketing team, operations, and customer success departments.
Your role will include -
User mapping and persona segmentation - Develop advanced segmentation models that identify our key current customer personas and all the product features relevant to them as well as advanced segmentation for new markets.
Onboarding and feature discovery journeys - Partner with product and content teams to build tailored onboarding experiences that ensure new users reach their "aha" moments quickly. Use A/B testing to continuously improve onboarding flows and optimize for faster time to value.
Product usage and conversion journeys - Increase product usage and encourage upsells or cross-sells through strategic campaigns and product usage touchpoints. Develop conversion strategies for new and existing users helping them easily move within our plans while using the product.
Ownership of all Customer Comms channels - Own and map all internal comms channels including emails (marketing and system messages), SMS, push notifications, in-app messaging, and app.
Software management and implementation - Identify, evaluate, and implement the software tools that will support the management and optimization of the customer lifecycle.