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Do you Aspire to create meaningful websites and influence future online user experience?
Want to collaborate with a team that challenges, encourages, and supports you to achieve exceptional results?
We are looking for a Conversion Rate Optimization specialist to manage our websites ; who will be responsible for management and optimization efforts to improve user experience, maximize conversion rates and drive engagement across our websites and other web assets.
Specifications:
The candidate should have a strong understanding and hands-on experience with website analytics and the UX conversion strategies & tactics that help drive performance and insights.
The position is on a full-time basis, to be based in Israel.
The CRO Specialist will manage the companys web assets, and leverage data to create new initiatives to drive growth and conversions to acquisitions.
Manage and support related vendors (developers, design, etc.), prioritize projects & initiatives to best align with marketing goals.
Work cross-functionally to optimize our website and ensure KPIs are tightly aligned with marketing objectives.
The role-bearer will be required to manage all aspects of the website including content, design, and UX/UI.
Build strategy for all web-related issues, and work cross-functionally across marketing to optimize the website experience for existing customers and prospects.
Develop a holistic vision for the customer journey for the companys web assets.
Regularly manage web analytics reports that contribute meaningful analysis and insights
Additional Information:
Who we are:
Our company is a fast-growing, international start-up with a mission to change the trajectory of plastic packaging.
We have made a global impact by developing and manufacturing flexible compostable films.
Our vision is for compostable packaging to become part of a systemic solution to the global plastic pollution challenge.
We offer consumers and brands the durability and shelf life they have come to expect of ordinary plastics, whilst ensuring a safe and sustainable end-of-life solution.

Tasks & Responsibilities
Responsible for managing the companys websites in order to achieve growth objectives and sales goals Develop and implement ecommerce strategy in order to improve website performance Analyze various data in order to deliver data driven strategies and top performance to achieve KPIs Define online promotion/merchandising and content placement strategy with a clear focus on driving sales Drive content management initiatives, using Content Management System across websites. Develop and oversee the roadmap, release, and maintenance of Web systems and services to support the company's INTL e-commerce strategy. Manage and oversee the Web Development agency, ensuring the highest level of service and continued innovation. Plan and architect website development and maintenance. Perform analysis of projects' specifications and issues; Perform updates, changes and modifications to the website. Manage rollout of new E-Commerce websites and any special projects. Ensure quality of Web content and deployment of new content is timely and accurate, QAing systematically. Responsible for SEO strategy and on/off-page initiatives, managing the SEO agency, overseeing the implementation of optimizations and monitoring performance. Work cross-functionally, and support cross-channel marketing initiatives coordinating with Social Media, PR, Sales, Marketing, Customer Service and Operations. Monitor and analyze website and E-Commerce data, identifying actions and implementing recommendations. Provide reporting on E-Commerce and website performance, share with management team, showing KPIs, highlighting accomplishments and optimizations.