דרושים » פרסום שיווק ויחסי ציבור » B2B Digital Marketing Specialist

We are looking for a Marketing Specialist - Virtual Events to lead the planning, execution, and optimization of webinars and virtual events that drive engagement and lead generation for our industry-leading solutions. If you thrive in a fast-paced environment and enjoy making a measurable impact through digital events, we are the place for you.

As a Marketing Specialist - Virtual Events you will:
Plan, coordinate, and execute virtual events for the EMEA region, from planning through live execution and follow-up.
Build and manage EMEA webinars, including promotional activities, budget management, and more, to maximize registrations and attendance.
Manage multi-channel promotional campaigns (email marketing, social media, paid media, etc.), including invitations, reminders, confirmations, post-event follow-ups, and nurturing campaigns to drive registrations, MQLs, SQLs, and contributions to sales pipeline.
Work hands-on in webinar platforms (BigMarker, Zoom), including setup, troubleshooting, and live event management.
Work and manage external agencies and 3rd-party webinar vendors to run joint webinars and on-demand webinar projects.
Collaborate cross-functionally with content writers, solution engineers, PPC managers, designers, marketing automation, sales, and project managers to deliver impactful webinar campaigns.
Coordinate with speakers on content, rehearsals, technical readiness, and live delivery.
Analyze performance data and continuously optimize webinars for audience engagement, attendance growth, lead generation, and contribution to pipeline.

We are looking for a bright, resourceful, and enthusiastic Bachelors degree graduate to join our Customer Success team as a b Performance Analyst. This position is especially suitable for graduates in Communications, Business Management, Economics, Marketing, or similar fields.
This is an amazing opportunity to dive deep into the world of AI, online marketing, PPC, creative analysis, and reporting.
This position requires a creative and outside-of-the-box mindset, with the ability to watch creatives and understand the thought and strategy behind them, in order to translate them into value.
Key Responsibilities:
Ownership of all creative and analysis-related projects, including: Creative mapping, integration QA, reporting & analysis, and client presentations.
Existing client adjustments based on additional requests (internal and external) for more client value.
Feature standardization and taxonomy for all current and future Alison clients.
Studying new clients and meeting them for introductory sessions to understand their needs.
Collect and analyze data from marketing campaigns to measure their effectiveness and provide actionable insights for future strategies.
Additional ad-hoc assignments related to features, client requests, additional CSM projects, and technical projects.

MA?LYS is one of the fastest-growing global D2C startups with a self-built e-commerce platform that allows us to leverage data and optimize marketing funnels to bring clinically tested body care products to women worldwide. With years of rapid growth and millions of customers worldwide, MA?LYS is on track to become one of the biggest body care brands in the world. We are a team of people who want to make lasting, impactful changes, live (and love) to see results, innovate with passion, and love a good sense of humor. As our Senior Marketing Analyst , you will play a pivotal role in enhancing our digital marketing performance and overall business growth. You’ll work in a data-driven environment focusing on continuous improvement and optimization.
Your life at MA?LYS will look like...

* Monitor and analyze marketing data to identify trends and translate them into clear, actionable recommendations that drive performance optimization.
* Dive into data from multiple angles to uncover growth opportunities and understand how creatives impact overall activity and results.
* Build and maintain dashboards and visualizations that make performance insights accessible and intuitive for end users.
* Evaluate and compare different attribution methods to better understand channel impact and improve decision-making.
* Plan, execute, and analyze experiments (A/B tests, lift tests, etc.), assess their statistical significance, and extract meaningful action items to continuously improve performance.
You will thrive in this role if you have…

* 4-5 years of experience as a Data Analyst in a data-driven business.
* BSc/BA in Mathematics, Statistics, Computer Science, Economics, or a related field.
* High proficiency in SQL - a must.
* Experience with data visualization tools (e.g., Looker, Tableau, Power BI, etc.).
* Experience working with online marketing data and a solid understanding of key metrics (ROAS, CAC, CTR, etc.).
* Thorough understanding of attribution and marketing measurement.
* Hands-on experience with A/B tests and/or lift tests and their underlying statistical methodologies - an advantage.
* Familiarity with online marketing platforms (Facebook, Google, Snapchat, etc.) – an advantage.
* Experience with R and/or Python – an advantage.
* Experience in retail and e-commerce or adtech – an advantage.

Were looking for a PPC Facebook Campaign Manager to join the team and lead high-performing, data-driven campaigns that fuel Yves Rochers digital growth.

Yves Rocher France, the leading beauty brand in France and a global pioneer in dermo-botanical innovation, has officially launched in the USA! With over 60 years of expertise in plant-based beauty, a presence in more than 90 countries, and a fast-growing digital ecosystem, were a technology-driven brand with cutting-edge e-commerce platforms and a strong online presence.

As a PPC Facebook Campaign Manager, youll be responsible for planning, executing, and optimizing large-scale Facebook campaigns with a focus on performance, storytelling, and conversion. Youll collaborate with creative and marketing teams to produce compelling content, uncover growth opportunities, and leverage data insights to deliver measurable results.

Responsibilities
Plan and execute Facebook campaigns for the US market.
Manage and optimize campaign budgets to ensure the highest possible return on investment.
Identify new growth opportunities.
Collaborate with internal teams or external agencies to produce compelling video content.
Work closely with the marketing team to develop creative concepts and storyboards for video campaigns.
Provide input on scriptwriting, shot lists, and visual elements to enhance the effectiveness of video content.

Were looking for a creative, strategic, and data-obsessed Growth Lead, CRO to accelerate user growth across the entire customer lifecycle - from acquisition to expansion. In this key role, you will own conversion optimization strategy, combining creativity with analytical rigor to identify friction points, design high-impact experiments, and turn insights into scalable growth.

If youre passionate about user psychology, A/B testing, and uncovering the small details that transform user experiences, this is your opportunity to make a major impact and shape the next phase of growth journey.

Responsibilities:

Plan, build, and execute growth and CRO roadmap, setting clear priorities, timelines, and measurable outcomes across the entire customer journey.
Drive growth across the full funnel: identify and implement high-impact tactics across acquisition, activation, retention, and expansion to achieve ambitious growth targets.
Design and manage A/B and multivariate tests using tools such as VWO, GrowthBook, or similar platforms to validate hypotheses and scale successful experiments.
Lead lifecycle marketing initiatives: design and execute campaigns that drive activation, adoption, and retention across key user segments.
Leverage product analytics: use tools such as Amplitude, GA4, and Mixpanel to uncover growth opportunities, inform experiments, and measure performance.
Collaborate cross-functionally: partner closely with Performance Marketing, Product, Engineering, Customer Success, Data, and Creative Studio to align strategies and maximize impact.
Shape strategic initiatives: work with leadership on pricing, packaging, and new product opportunities that drive long-term growth.
Operationalize growth systems: build scalable testing frameworks, reporting dashboards, and attribution models to continuously refine performance.
Champion a culture of experimentation: promote a test-and-learn mindset, ensuring every initiative is measurable, data-backed, and results-driven.
Integrate AI and automation: Use technologies like N8N, Zapier, Make, and other AI tools to streamline testing and improve scalability.

We're looking for an experienced, commercially minded Business Operation Specialist to drive growth across core and new customer segments with a strong emphasis on technical skills and analytical rigor.

You Will:

Develop and maintain pricing/economic models, run sensitivity analyses, and identify business risks and mitigations, and translate findings into clear recommendations and execution roadmaps.
Analyze statistical data (descriptive and inferential), identify trends and causal drivers, and draw rigorous, data-backed conclusions to inform strategy
Monitor customer trends, competition, and segment dynamics; define strategies to capture opportunities and defend against threat
Build yearly/quarterly/monthly plans aligned to market strategy, leveraging pricing, product bundles, and marketing tools, and introduce new ideas to grow profitability. Provide cross-functional support for the Israeli site's operations and needs.
In partnership with analytics, optimize engagement and unit economics for maximum profitability.
Produce crisp analyses and business deep-dives that explain performance, validate hypotheses, and systematize learnings for scale.