דרושים » פרסום שיווק ויחסי ציבור » Ads Product Manager

applying its data expertise to security, enabling companies to better understand and manage risk. We have both a rich data platform and security modules that tap into the platform to provide immediate benefits to our customers. We have built and patented a Data Fabric for Security. It curates data from hundreds of security and business tools and contextualizes that data to help companies understand and address their riskiest problems. Our Unified Vulnerability Management module is our first module to tap into the power of our data fabric, enabling companies to create custom contextualized risk scores and tailored workflows to reduce risk. If youre passionate about data models and helping companies improve their security posture, wed love to have your talents here at as we work to make the world a more secure place.
As part of this mission, we are looking for a Product Manager to join our highly experienced and dynamic team working to solve cyber security data challenges to lead our data integrations and connectors offering which is key to success. In this role, you will be responsible for driving the development and execution of our product strategy and roadmap to ensure successful delivery of our products.
Responsibilities:
Develop a deep understanding of the cybersecurity market, including customer needs, competitive landscape, and market trends
Partner with customers and prospects to align product features and roadmap with key use cases and needs
Collaborate with the engineering team to successfully prioritize and deliver great products
Partner with the business development team to create meaningful partnerships and deliver great integrations and added value to mutual customers
Partner with marketing to develop go-to-market strategies and launch plans for new products and features
Analyze product adoption metrics and customer feedback to inform product development and strategy
Communicate product plans and progress to internal and external stakeholders

we are seeking a highly motivated and experienced Product Marketing Manager to lead the successful introduction, go-to-market, and adoption of our newest product.
As Product Marketing Lead, youll direct our newest strategic product that is currently in the development stage.
Youll play a pivotal role in shaping its market positioning, developing go-to-market strategies, and driving adoption among our target customers.
Youll collaborate closely with cross-functional teams, including product management, marketing, and growth, to define the product's value proposition, identify customer needs, and create compelling messaging and positioning.
You will be responsible for executing strategic marketing plans that generate awareness, drive customer acquisition, and contribute to revenue growth.
Responsibilities:
Work closely with the product management, design, and customer experience teams to gather product feedback and ensure a seamless customer experience throughout the product life cycle
Collaborate with cross-functional teams to develop and execute comprehensive go-to-market strategies that maximize awareness and user acquisition of the product
Develop a deep understanding of the product, its unique value proposition, and target customer segments
Craft compelling positioning and messaging that effectively communicates the product's benefits and differentiation in the market
Build a team of product marketers, and further develop and deepen the product marketing discipline across the organization
Conduct customer interviews/market research and redefine our view of the competitive landscape to influence decisions regarding the roadmap and go-to-market strategy
Evaluate and optimize processes and frameworks to improve the effectiveness of product launches and cross-functional collaboration
Work with sales and growth teams to meet revenue and customer goals

Our company is revolutionizing the way companies connect with their customers and audiences.
We enable B2B marketers fully manage and optimize social media to drive their businesses forward in a scalable and measurable way.
Leading B2B organizations all over the world such as ACI Worldwide, Snowflake, and Fujitsu are using our company to improve and understand their social presence in order to make better business decisions.
We are a global, fast-paced, and innovative start-up with offices in Ramat Gan, London, and Grand Rapids (MI).
As a Product Manager, you will report to the Director of Product Management and be responsible for creating and managing the roadmap and product development for one of company's customer-facing applications.
Responsibilities:
Gather input from stakeholders and work closely with them to define requirements.
Define requirements, user stories, and acceptance criteria for product functions and features.
Clearly communicate the status of projects on the product roadmap and in development.
Create user documentation in coordination with stakeholders.
Create and maintain competitive and strategic analysis matrix.
Oversee implementation and release workflow and deadlines.
Hold regular project reviews with Development and QA teams ensuring that the product meets business requirements.
Measure adoption, usage data, and business results from product launches.
Gather market feedback from sales, marketing and recruiting users and buyers via Win/Loss calls, interviews, and other feedback loops.
Participate in support calls or other client inquiries.

Were seeking a highly motivated and experienced Product Marketing Manager to join our team and lead the successful go-to-market, introduction, and adoption of this product.
As Product Marketing Manager, youll play a pivotal role in shaping market positioning, developing go-to-market strategies, and driving adoption among our target customers.
Youll collaborate closely with cross-functional teams, including product management, marketing, and growth to define the product's value proposition, identify customer needs, and create compelling messaging and positioning.
You will be responsible for executing strategic marketing plans that generate awareness, drive customer acquisition, and contribute to revenue growth.
Responsibilities:
Work closely with the product management, design, and customer success teams to gather product feedback, influence product roadmaps, and ensure a seamless customer experience throughout the product life cycle
Develop a deep understanding of the product, its unique value proposition, and target customer segments. Craft compelling positioning and messaging that effectively communicates the product's benefits and differentiation in the market
Collaborate with cross-functional teams to develop and execute comprehensive go-to-market strategies that maximize awareness and user acquisition of the product
Leverage customer research, feedback, and market intelligence to develop accurate customer segments and identify key customer pain points, needs, and preferences. Align marketing initiatives to address these insights and create compelling customer experiences
Create impactful marketing materials, including product videos, website content, emails, and blog posts, that effectively communicate the value and benefits of the new product and increase awareness and adoption
Plan and execute the successful launch of the new product, including coordinating marketing activities, monitoring campaign performance, and adjusting strategies as needed. Measure and report on campaign effectiveness and make data-driven recommendations for optimization
Improve user journeys to increase customer acquisition, conversion, and engagement rates.

A prominent Hi-Tech Company located in Ramat Gan, specializes in providing B2B financial services within the fintech sector.
Job Description:
We are looking for a Product Manager who is passionate about building products that customers love.
You will join a dynamic and fast-paced environment and work with cross-functional teams to design, build, and roll out products that deliver the companys vision and strategy.
Roles and Responsibilities:
* Conducting an orchestra - Managing all the elements perfectly.
* Ability to drive processes and people in collaboration and positive leadership, and not out of authority and hierarchy.
* Translate Product Strategy into detailed requirements and prototypes.
* Scope and prioritize activities based on business and customer impact.
* Working with relevant suppliers: receiving price offers, planning and verifying the quality of the products and keeping schedules.
* Working closely with VPs (especially R&D, Operation, Success and Marketing), and their teams and team leaders.
* Measures for job success: standing in deadlines and project budget.

Were looking for an experienced Product Manager who is an owner at heart and wants to work on todays most innovative digital products!
we are a digital product agency that designs & develops digital products and services for local and international companies ranging from early-stage start-ups to large corporations.
As Product Manager, you will work on various projects in diverse industries, including medical and biotech, banking and finance, insurance, smart-home, and more.
You will own and manage multiple clients and projects, and be responsible for driving high-quality and innovative product definitions and user experience for our clients.
WHAT YOU'LL BE DOING:
Learn, analyze, and own a complex new project, technology, market, and product in a short time
Build and maintain a professional and valuable relationship with our business clients and become the go-to-person
Collect requirements, drive product decisions, prioritization, and execution of product definitions and UX designs to maximize the products success
Lead internal research efforts and organize research findings into actionable insights that promote the product design process
Advocate research findings and product-related decisions clearly and persuasively
Work closely with design and R&D both internally and on the clients side
Work within budget and timeline

creates value for clients through global media agency brands and scaled capabilities across investment, strategy, insights and analytics, data and technology, commerce, performance marketing, and content by harnessing the power of the modern media landscape to drive one-to-one consumer engagement at scale.
RESPONSIBILITIES
Hands-on management of large-scale on a variety of media buying platforms Google Ads, Facebook, Apple Search Ads, TikTok, Twitter, etc.
Be a part in planning clients user acquisition strategy
Manage mobile performance marketing campaigns across multiple ad networks - campaign set up, optimization, and budget
Be an expert in the latest AdTech industry trends and best practices
Monitor, optimize, and report performance on campaigns on an ongoing basis
Meet new customer acquisition targets, CAC and revenue goals while managing an efficient budget and LTV
Develop test plans and experiment with new user acquisition initiatives, then analyze performance to identify the highest impact opportunities - including creative testing, product enhancements, pricing, audience development
Research, evaluate, and test into new user acquisition channels
Work closely with MMPs to ensure accurate tracking
Work closely with Marketing, Creative, Product & Analytics on campaign development & testing
Be an expert in the latest AdTech industry trends and best practices
Manage AB testing agenda across all paid media channels

We are an EdTech pioneer and innovator that has been on the cutting edge of educational technology since its foundation. Today our company has grown to About 1000 employees while we deliver high-quality live courses to over 50,000 students a year on our online Learning Platform. Our strategy is to continue on our path of innovation to deliver personalized, outcome-focused learning experiences, by leveraging AI technology and advanced teaching methodologies. We are seeking a Marketing Communications Manager, to play a pivotal role in orchestrating the creative aspects of our marketing campaigns. This includes meticulously planning, overseeing, and harmonizing various facets of our marketing messages and communication strategies to effectively reach our target audience. In this dynamic position, you will collaborate closely with cross-functional teams while overseeing a compact yet talented studio consisting of designers, video editors, and a small content team. Your primary responsibilities will encompass project management and ensuring seamless alignment with our business objectives. Your contribution will be instrumental in spearheading marketing initiatives across all business units. Additionally, you will closely monitor the performance of creative outputs from your team, create monthly reportings and fine-tune strategies for optimization. We seek a candidate with a well-established track record in concept creation, adeptness in collaborating with various marketing teams, and a demonstrated ability to yield winner campaigns. The candidate is an AI champion and will take on the pivotal role of educating the team on harnessing the full potential of AI tools for content, video, and design creations. Responsibilities: Team Management: You'll lead a team responsible for creating captivating copy, video content, engaging landing pages, banners, and ads. Your role includes timely asset delivery across marketing channels and maintaining brand consistency and quality. Concept Creation: You will leverage your extensive expertise in concept creation to generate innovative ideas for our marketing campaigns. Your skills will be instrumental in translating these concepts into visually appealing and highly effective creative materials. Additionally, you will take on the role of mentor and leader for the Content Team, guiding them in crafting engaging and informative content across diverse marketing channels. Furthermore, you will be tasked with enhancing the team's AI capacity, optimizing AI tool effectiveness, and elevating the quality of our production processes. You will monitor content performance and make data -driven recommendations for improvements. Leadership and Collaboration: You will play a dual role as both a leader and mentor, fostering a culture of creativity and collaboration among your team members. Additionally, you will actively collaborate with cross-functional teams to ensure that our marketing campaigns seamlessly align with the overarching objectives of our company. To gather input and brainstorm new creative ideas, you will lead a creative roundtable involving stakeholders from within our B2C business unit, ensuring a comprehensive and innovative approach to our marketing strategies.

We're looking for an experienced Product Manager who is an owner at heart and wants to work on todays most innovative digital products! 
Our company is a digital product agency that designs & develops digital products and services for local and international companies ranging from early-stage start-ups to large corporations.
As Product Manager, you will work on various projects in diverse industries, including medical and biotech, banking and finance, insurance, smart-home, and more.
You will own and manage multiple clients and projects, and be responsible for driving high-quality and innovative product definitions and User Experience for our clients.