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נאספה מאתר אינטרנט
19/11/2019
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Required User Acquisition Manager.
Key Responsibilities:
Lead paid acquisition and retargeting efforts across all platforms to achieve volume, quality and ROI goals.
Analyze performance of marketing campaigns with data and metrics and optimize accordingly.
Develop innovative solutions.
Collaborate with product and CRM to drive events focused on acquisition and engagement.
Monitor user behavior and LTV and provide regular reporting on results.
Identify new partners, platforms and optimization opportunities to drive campaign performance.
Daily, weekly, and quarterly budget forecasting and reporting of results.
Build and maintain strategic relationships with key acquisition partners such as Apple, Facebook, Twitter and Google.
Analyze and optimize ASO activity across different platforms.
Requirements:
1+ years of experience in mobile user acquisition function (free to play mobile gaming preferred).
Deep understanding of online and advertising space, including tracking tools, technical integrations and best practices.
BA or BS in math, engineering, economics or other quantitative field.
Exceptional analytics skills and experience working in a metrics driven environment.
Display, SEM, Facebook advertising experience a must.
Outstanding creativity and drive; excellent written and oral communication skills; strong attention to details.
Consistent track record of exceeding targets.
Genuine interest in social, gaming, analytics, and advertising a must.
Strong interpersonal skills and ability to work well independently or within a team environment.
 
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