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We are looking for a Senior Product/Data Analyst.
The product analytics team delivers valuable insights for data-driven
decision for a mobile app that serves Millions of customers.
This application incorporates digital features related to Purchasing, Account Management, Billing and Payment and Support.
Our team oversees numerous business KPIs and employs cutting-edge tools and strategies.
We take responsibility for the entire process, from Event definition and data engineering (including some ML) to visualization tools.
Responsibilities:
Product-analysis activity for an application that serve millions of users
Analyze and explore through large complex data sets representing key business drivers, trends and operational metrics
Collaborate with data engineers to aggregate and clean large data sets in use
Conceptualize, create, automate and maintain dashboards for tracking key metrics and experiments
Proactively provide meaningful insights and actionable recommendations that drive decision

Required Head of Content
DESCRIPTION
As part of our efforts to spread awareness of web accessibility and be thought leaders in the field, we generate a lot of high-quality, professional content - both educational and inspirational. In order to ensure effective content that creates impact and is of the highest standards possible, we are looking for a Head of Content reporting directly to the VP Brand. As the Head of Content, you will serve as the content lead for the entire company. You will build and own an impact-driven content strategy and become a subject matter expert in this field to make sure that the content we generate meets the highest standard, and is aligned with the companys vision and tone of voice.
What you'll be doing:
Build and manage an impact-driven content strategy
Develop metrics to determine success of all content initiatives and assets
Improve and innovate content infrastructure to provide excellent service to stakeholders across the company.
Hire, train, and manage all content managers.
Form and professionally lead our content guild
Be accountable for all professional content generated in the company, across all departments
Be a source of knowledge for web accessibility. Know the field top-to-bottom, and serve as our subject matter expert.
Sync with senior management on a regular basis, to ensure that our strategy and tone of voice are accurately represented in our content creation
Review and edit the content produced by all writers.

Required Product Design Team Lead
DESCRIPTION
As the Product Design Team Lead, you will not only spearhead our product design strategy but also be entrusted with cultivating a vibrant design culture within your team. Your role is to mentor and lead by example, instilling a mindset of constant learning, curiosity, and innovative thinking. You will ensure our design practices not only meet but set new standards for excellence and inclusivity.
What you'll be doing:
Foster a collaborative partnership with Product Managers, Engineers, and cross-functional teams, guiding strategic decisions that enhance our product offerings.
Mentor and lead a team of Product Designers, promoting an environment where innovative UX methodologies are at the forefront of solving complex design challenges.
Utilize analytics tools like Mixpanel and FullStory to gather insights on user behavior, anchoring design decisions in real-world data.
Cultivate a design thinking culture across all stages of the product development process, encouraging your team to remain user-focused and solution-oriented.
Develop and manage a comprehensive design system, ensuring our products are both consistent and adaptable.
Regularly report to the VP of Design on team progress, leveraging these insights to foster a culture of transparency and continuous improvement.
Champion continuous learning, encouraging your team to stay updated with the latest design trends, tools, and methodologies.
Establish and lead design culture initiatives, such as workshops, peer reviews, and design sprints, to ensure your team is constantly engaged, inspired, and thinking creatively.

We are looking for a passionate, experienced, independent, hands-on Content Writer to join our Marketing team.
As a content writer, youll understand the brand language and implement it along the marketing channels. Owning the brand messaging to potential and existing users, conducting thorough research on industry-related topics, generating ideas for new content types, and writing content that helps drive conversions based on the organizations goals. If youre familiar with producing online content and have an eye for detail, wed like to meet you.
What youll be doing:
Implement brand strategy and messaging throughout all content channels
Write and edit entertaining and informative website content
Create marketing messages that connect with our customer base
Write copy for the app, website, social media platforms, performance marketing, direct communications, and digital marketing campaigns
Developing and writing new content assets such as blogs, newsletters, emails and more based on our user journey and product marketing needs
Technical writing that helps our SEO needs
Be an important member of the Marketing Team and work closely with other teams
Research and gather data from the product and data teams to write informed, data-driven content
Engage in regular discussions with the product and data teams to stay updated on product features and performance metrics
Identify customer needs and content gaps through data analysis and recommend new topics
Find and develop new ideas for content by analyzing industry trends and customer feedback.

As the VP Product, you will play a pivotal role in shaping the future of our payment security suite of products and driving innovation to new heights.
We're seeking a highly independent, Knowledgeable, creative do-er who understands the world of corporate payments, as well as the evolving landscape of fraud prevention, and can translate that knowledge into an exceptional offering for protecting banks and its corporate clients.
Key Responsibilities:
Conduct market research and competitive analysis to identify industry trends, emerging technologies, opportunities, and potential partnerships..
Develop and execute a product roadmap that aligns with the company's strategic vision and business goals, and sets the right priorities.
Collaborate with cross-functional teams, customers and partners to define product requirements, features, and functionality.
Lead the product development process from ideation to launch, ensuring timely delivery and quality execution.
Foster a culture of innovation, collaboration, and continuous improvement.
Collaborate with the marketing team to develop go-to-market strategies and drive customer acquisition and adoption.

We are looking to add a Digital Marketing Specialist to our product team. As a Digital Marketing Specialist you will work on creating effective, sales-driving content for our AI-driven ad and email products. You will be responsible for ideating and implementing new content for search social and display ads and automated email marketing campaigns that will help Fullpaths clients drive success. You will collaborate closely with our product managers, analysts, and designers, to develop innovative, impactful copy and content.
This is a hybrid position based out of our Jerusalem office and reports to the Director of Product Performance.

What you will be responsible for:

* Craft creative and effective ad copy for a variety of ad platforms with a central focus on Google and facebook ads to drive desired user action;
* Create engaging and compelling email content that resonates with our target audience, including engaging copy, recommendations for visuals, and calls to action;
* Review and analyze existing ad and email content to identify areas for improvement;
* Research and develop new ad and email concepts for a variety of campaigns, ensuring relevance and effectiveness across different contexts;
* Analyze performance metrics, such as CTR, CVR, open rates, and engagement rates to provide data -driven insights and recommendations for improvement.

The top candidate will also have:

*  SEO and keyword experience
* Experience working with ChatGPT/ Gemini/ other Gen AI tools
* Experience working with Jira

Why you should join us:

* Family-friendly environment and flexible working hours
* An awesome global team of forward-thinking, innovative go-getters
* Integrate with tech titans: Work directly with APIs from Google, facebook, Microsoft, and more.
* Be part of a rapidly scaling company poised for the future.
* Learning and growth opportunities within a fast-paced tech startup environment
* Clear career advancement path for strong performers
* As a part of our team, your success in this role is crucial to our company's growth. We are committed to supporting you in achieving your KPIs and goals and providing regular feedback to help you reach your full potential. Together, we can make a real impact and achieve great things!
* Cibus and lots of yummy treats:-) Are you the one? Send your resume and cover letter to: fullpath.DigAdSpecialist@applynow.io

The Social Media Marketing Specialist is expected to be a business partner across multiple clients & Social Media Platforms, using a deep knowledge and understanding of the clients' business in order to create the best conditions for the right work to thrive, leading to the success and growth of both our partners' clients and employees in our agency.
Responsibilities:
Manage day to day work closely with internal departments/./li>
Develop and mentor team members; provide feedback and opportunities for growth.
Build strong relationships with the client at all levels through a superior understanding of client's business issues, marketing communications, and competition.
Working closely with all the publishers such as Facebook, Tiktok and others.
Have the initiative to plan and execute social media strategies and campaigns using different content

Were looking for a Senior Product Manager to be a core member of the Product Management team, helping envision, design, develop, and deliver state-of-the-art products to the market.

What you'll do:

Work hands-on with engineering, UX designers, and DevOps to define and prioritize product features and enhancements based on business priorities and customer requirements.
Define a comprehensive pricing model for different Cloud tiers of the platform, ensuring alignment with market demands and company goals.
Analyze usage metrics to perform sizing and capacity calculations, aiding prospects and customers in effective capacity planning.
Create license dashboards, set alerts for usage limits, enforce throttling for capacity management, and identify upsell opportunities based on usage.
Lead the seamless transition of customers to the multi-tenant environment, ensuring efficiency and cost reduction.
Drive the simplification of the deployment process, aiming to create an intuitive and streamlined experience for customers.
Analyze key metrics, track data, and translate insights into impactful product initiatives with tools like Amplitude for data-driven decisions.
Engage with customers, sales teams, services, and support to gather feedback, address concerns, and identify new business opportunities.
Effectively communicate product priorities, fostering consensus among executives, cross-functional teams, and stakeholders

Were looking for a Senior Product Manager to be a core member of the Product Management team, helping envision, design, develop, and deliver state-of-the-art products to the market.

What you'll do:

Lead the product activities for our rapidly growing platform - from vision to implementation, defining the product roadmap, working with engineering to build new solutions, and communicating with various internal stakeholders to ensure product success
Collect, prioritize, and create product requirements for new features
Perform ongoing analysis and research of customer requests, competitor capabilities, and industry trends in order to define the next product capabilities
Conduct regular customer calls deriving customer insights and tie those insights to business plans, product roadmaps and to prioritization process
Work with our UX designers to create the optimal user experience for your products
Lead sprint planning sessions, establishing clear goals for the development teams' forthcoming sprints based on the organizations priorities
Work closely with the engineering teams to make sure they understand the requirements and help drive execution

the most advanced intrinsic in-game ad solution for mobile, PC, console, and the metaverse. in-game ads put players first and help advertisers reach audiences programmatically in a non-disruptive and highly engaging way. A patented 3D ad tracking engine, the first to bring viewability measurement in-game with Oracle Moat and IAS, partnerships with trusted AdTech vendors, and compliant with the industry measurement standards outlined by the MRC and IAB make the preferred in-game advertising partner for brands and agencies worldwide.
helps game developers monetize their titles with ad placements that complement the gameplay, and by monetizing the entire game session, they benefit from consistent and reliable revenue streams. Supporting all major and custom built game engines, and a full-stack ad monetization solution that provides complete control over ad placements makes the preferred in-game ad monetization partner for developers worldwide.
Backed by Sony Innovation Fund, NBCUniversal, Samsung Next, Bandai Namco Entertainment 021 Fund, WPP, PayPal Ventures and many other prominent investors, on a mission to make advertising in games better. Better for brands, better for game developers, and better for gamers. .
Were looking for an ambitious Product Marketing Manager to join our marketing team! This role will allow the right candidate to take a truly innovative and transformative intrinsic in-game advertising solution to market.
Reporting to our Director of Product Marketing, you will sit at the intersection of the product, marketing, sales, and customer success teams
You will be taking transformative in-game advertising solutions to market with a key role in defining packaging, pricing, and go-to-market channels / plans
You will be regularly feeding market and competitor intelligence back into the product and business teams to inform smarter product and business decisions
You will be playing a role in defining the company narrative, constantly reiterating it to ensure we maintain a market leadership position
You will be a regular contributor and presenter in sales training sessions and a subject matter expert, both internally and externally
You will take ownership of all product marketing and sales collateral, including regularly updating the company decks, one-pagers, case studies and educational videos
You will own the RFP/RFI templates and libraries, ensuring we are putting our best foot forward for key revenue opportunities
You will work closely with our fantastic content, design, and research teams to manage the collateral production process
You will perform deep quantitative and qualitative analysis to identify market and product opportunities that help continue to lead in the market

We are looking for a highly motivated Product Manager.

Responsibilities

Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience, and drive growth
Create buy-in for the product vision both internally and with key external partners
Develop product strategy with clear positioning
Translate product strategy into detailed requirements and prototypes
Scope and prioritize activities based on business and customer impact
Work closely with engineering teams to deliver quick time-to-market and optimal resources
Drive product launches including working with relevant stockholders in the company and other product management team members.
Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed
Represent the company by presenting company products and services to customers

we are looking to hire a talented and highly skilled SEO Manager (Sports Data - B2B Marketing) with a minimum of 3-5+ years of experience. Committed to continuous learning and keeping up to date with the latest SEO techniques.



Responsibilities:

Keyword Research: Conducting keyword research (in a variety of languages) to identify high-value keywords and phrases relevant to the business's industry, products, and target audience.
On-Page Optimization: Optimizing website content, including titles, meta descriptions, headings, and body copy, to improve search engine rankings and user experience.
Technical SEO: Ensuring the website is technically optimized for search engines, including optimizing site speed, fixing crawl errors, implementing schema markup, and improving site architecture.
Content Strategy: Developing and executing a content strategy that aligns with SEO goals, including creating high-quality, keyword-optimized content that attracts and engages the target audience.
Link Building: Building high-quality backlinks from authoritative websites to improve the website's authority and search engine rankings.
Monitoring and Analysis: Monitoring website performance using SEO tools such as Google Analytics (GA4) and Google Search Console, analyzing key metrics, and identifying opportunities for improvement.
Competitor Analysis: Conducting competitive analysis to identify strengths, weaknesses, and opportunities in the search landscape, and adjusting SEO strategies accordingly.
Stay Updated: Staying updated on industry trends, algorithm changes, and best practices in SEO to ensure the website remains optimized and competitive.
Collaboration: Collaborating with other teams, such as content creators, web developers, and PPC teams, to implement SEO best practices and achieve business objectives.
Reporting: Providing regular reports on SEO performance, including key metrics, insights, and recommendations for improvement, to stakeholders and senior management.
Optimization Testing: Conducting A/B tests and experiments to optimize various elements of the website for better search engine performance and user engagement.

The most advanced intrinsic in-game ad solution for mobile, PC, console, and the metaverse. in-game ads put players first and help advertisers reach audiences programmatically in a non-disruptive and highly engaging way. A patented 3D ad tracking engine, the first to bring viewability measurement in-game with Oracle Moat and IAS, partnerships with trusted AdTech vendors, and compliant with the industry measurement standards outlined by the MRC and IAB make the preferred in-game advertising partner for brands and agencies worldwide.
helps game developers monetize their titles with ad placements that complement the gameplay, and by monetizing the entire game session, they benefit from consistent and reliable revenue streams. Supporting all major and custom built game engines, and a full-stack ad monetization solution that provides complete control over ad placements makes the preferred in-game ad monetization partner for developers worldwide.
Backed by Sony Innovation Fund, NBCUniversal, Samsung Next, Bandai Namco Entertainment 021 Fund, WPP, PayPal Ventures and many other prominent investors, on a mission to make advertising in games better. Better for brands, better for game developers, and better for gamers.
Were looking for a Campaign Manager with analytical experience to help us take our business to the next level.
Manage all aspects of our campaigns with the worlds leading brands
Manage ad operations activity to optimize our advertisers success
Set up managed service and programmatic campaigns in internal and external dashboards
Oversee our advertising ecosystem and identify trends
Analyze large datasets and extract meaningful insights
Provide internal and external campaign data reporting and insights
Work Mondays-Fridays