לוח משרות דרושים מנהל מוצר בשיווק

As a Product Merchandising Coordinator, your goal is to make sure the brands product pages fit the brand's purpose and vision. You will be dealing with the launch of new jewelry plans, from start to finish, from the merchandising and technical side.

Your goal is to take a product and turn it into a product page that customers will understand. In this role your main responsibilities are to deliver the best product pages according to the merchandising Gantt, manage the launch of the new collection and optimize existing products.

Responsibilities
Manage all new product releases.
Deliver high-pressure tasks in a short period.
Make the product pages approachable, easy, and quick to understand.
Manage multiple people's responsibilities to have projects done on time, like, production, design, SEO, performance marketing, brand and product team to ensure the best collection launch.
Ordering samples for new products
Work closely with the creative team during post-production, giving feedback on images and edits, as well as making the final selection for product page galleries.
Overlook the catalog manager throughout the process of creating new product pages.
Review all product pages with precision before launching.
Support the ongoing life cycle of products across sites, by constantly reviewing old product pages to see where they can be improved
Stay up to date on competitors, jewelry, and industry trends.
Add to Card improve CVR by analyzing customer behavior on the product page

We are seeking an action-oriented, Product Marketing Manager who is craving to be part of a great company, disruptive product offering, and fast-growing industry. The Product Marketing Manager will join our top touch product marketing team. He will be responsible for driving key elements of our GTM strategy, product launches, creating sales enablement content, supporting digital campaigns, and events and developing persona-based solution messaging.

**The position is temporary for 6-8 months, with a possibility for extension.**

The ideal candidate demonstrates attention to detail and quality, along with the ability to clearly present our value proposition and describe how we solve our buyers problems.

You will:

Collaborate with sales, product management, and other teams to develop product marketing content to support our GTM strategy.
Coordinate and execute product launches including messaging and positioning
Manage the creation and regular updates of the website content and our support site, ensuring that the latest messaging is represented.
Create product guide videos showing our product and features capabilities and value for our clients.

We are seeking an experienced Product Marketing Manager to join our amazing team. As Product Marketing Manager , you will play a pivotal role in shaping and executing product marketing strategies that drive awareness, engagement, and adoption of our cybersecurity solutions.

Responsibilities
Plan and produce content on solution capabilities, including blogs, briefs, whitepapers, videos, etc.
Become the go-to expert on our target buyers in the identity cybersecurity space, understanding their unique needs, purchasing behaviors, and key buying criteria
Continuously gather market intelligence in the identity security domain to stay ahead of industry trends and customer preferences
Work closely with product management to develop clear and compelling positioning and messaging for cybersecurity solutions
Understand and support our sales channel, train them on the problems we solve for our buyers and users, develop internal tools and external collateral, and teach them how and when to use them

We're looking for a Product Marketing to join our team in TLV!

What You'll Do:
Acting as the glue that binds our product strategy to the go-to-market tactics we need to drive top-line results, you will own new product and release launches.
Identify and deliver a powerful product message for a technical audience with zero tolerance for sales spin.
Coordinate and synthesize inputs from key stakeholders (sales, product, customer success) to deliver value-oriented messaging.
Create a marketing plan for our Cyber products, supporting customer retention and acquisition efforts.
Ensure consistent messaging across web properties and all marketing deliverables.
Own new product and release launches to drive top-line results.
Bring a fresh perspective to understand customer needs and why our Cyber is essential for managing vulnerability lifecycle and reducing cyber risk.

We are looking for a Product Marketing Lead Manager to join our team. This individual will lead our PLG and SLG Product Marketing efforts for our generative AI-powered API developer product, Programmable Media, and is expected to have a strong technical background and bring innovative ideas and creative strategies to accelerate our growth in the industry. You, as the expert, will collaborate with cross functional teams to drive our products and company to the next level. Come join us here in our company.
Responsibilities:
Drive product marketing for our API product line, Programmable Media.
Position Programmable Media and its generative AI capabilities as a clearly differentiated image and video API vendor to customers, prospects, analysts.
Bring deep API, developer and PLG subject expertise to the product marketing team to improve our PLG motion.
Craft compelling product messaging and stories for key use cases, industries, personas and market segments.
Work with the corporate marketing, demand gen, CSM, and growth teams to drive awareness, campaigns, opportunities, and upsell/cross-sell for Programmable Media modules and use cases with prospects and current customers across PLG and SLG motions.
Improve PLG upsell motions through product experience and roadmap direction, customer engagement, value positioning and feature adoption.
Drive pricing and packaging for Programmable Media self serve packages
Launch new innovations to market.
Advise product roadmap in close partnership with product management and product strategy teams.
Create value-based content and sales enablement in the form of presentations, web content, blogs, datasheets, brochures, customer case studies, demos, videos, and training materials.
Represent us at thought leadership, demand generation and company events as the image and video API SME.
Analyze the market and key competitors to articulate differentiators.
Work with the PR and AR teams to brief media and analysts.
Drive win/loss program for Programmable Media to understand why we win or lose.

we are looking for an experienced full-stack product marketer to join our growing product marketing team.
If you are passionate about bringing new tech solutions to the market, love the sports business world, and the words product-market-fit give you goosebumps, you may want to keep reading.
What youll do:
Own the positioning, messaging, value offering, and marketing strategy responsibilities for some of our most exciting products, with the goal of driving product adoption and growth.
Work closely with the product team, maintaining full understanding of product roadmap, business objectives and challenges.
Plan and execute go-to-market plans to achieve product business objectives through dedicated campaigns, sales & account management enablement, content creation, and education.
Work alongside product and customer-facing teams to identify and act on new growth opportunities.
Develop sales, educational and growth-driven content such as videos, blogs, guides, webinars, and other sales enablement assets to help drive Business Development and Account Management teams toward their business goals.
Initiate, plan, execute, and coordinate projects involving multiple stakeholders.

Were growing rapidly and are seeking highly motivated, experienced Product Content Writers to advance our product documentation architecture, strategy, & design. If you have a passion for writing and you're excited to have an impact on a platform used by some of the biggest names in tech, we want to meet you! This is an opportunity to join a team that is defining its content strategy, with a vision towards creating a model that becomes the industry standard. Youll be working for an amazing offering in a growing market, working with a team of experienced product managers, engineers, and designers.
YOUR DAY TO DAY WILL BE-
Owning and managing all the content needs for your product pillar
Working with Product Managers, Engineers, and Designers to create concise, clear, and helpful microcopy
Providing feedback on UX/UI in the product areas you are responsible for
Writing Help Center articles including how-tos, tutorials, and best practices
Creating user assistance for our features, including walk-mes and sidebar content
Helping to define and maintain the Content Team Style Guide, design system, and other team assets
Monitoring and responding to internal and external feedback channels to address customer needs and define content priorities
Staying up to date with market trends and finding new ways to showcase content that fits our global audience.

We are looking for a product marketing manager to identify, characterize, and validate new technology developments. The product marketing manager is integral to our Corporate CTO group (reporting to the VP of new technologies) and will interface with our corporate and divisional marketing teams.
Responsibilities:
Lead product management of new development activities from the pre-idea stage to a well-defined, justified, and feasible development project.
Analysis of industry situation, market trends, and customer challenges to identify potential new technological developments (working with the Corporate Marketing teams).
Define the requirements and value statement for new technological developments (working with the CTO new-tech team to balance technological capabilities and customer needs).
Validate potential new technological developments with customers and industry leaders.
Work with the marketing teams to provide ROI, justification, and market analysis for new directions.

We are seeking a dynamic and strategic Product Marketing Lead to drive the success of our products through effective marketing strategies. The ideal candidate will be a versatile and results-oriented professional, with a deep understanding of B2B work strategies, understanding of customer behavior, digital marketing trends and a passion for delivering exceptional customer experiences.
About Enterprise:
A SaaS solution that gives businesses full visibility and control over their entire freelance workforce by allowing them to source, hire, onboard, manage and pay, all while ensuring compliance, in order to maximize growth
What am I going to do?
Work closely with the acquisition and branding teams to align marketing strategies and ensure cohesive brand representation.
Implement compelling messaging and positioning strategies across all marketing assets.
Develop and execute strategies for customer retention and customer marketing programs, to enhance customer loyalty, upsell, and cross-sell initiatives.
Lead efforts to optimize the website content and performance, SEO strategies and general leads experience, to increase conversion rates.
Understand the competitive landscape to correctly position the offering in the context of our buyer personas.
Develop sales enablement tools and resources to empower the sales team.
Ensure consistent and effective communication of product value propositions.
Collaborate on product launches, coordinating efforts across teams to ensure successful go-to-market execution.
Be the voice of the product to the cross Business Solutions marketing teams, and the voice of the brand and strategy to the internal Enterprise teams.

we are seeking a highly motivated and experienced Product Marketing Manager to lead the successful introduction, go-to-market, and adoption of our newest product.
As Product Marketing Lead, youll direct our newest strategic product that is currently in the development stage.
Youll play a pivotal role in shaping its market positioning, developing go-to-market strategies, and driving adoption among our target customers.
Youll collaborate closely with cross-functional teams, including product management, marketing, and growth, to define the product's value proposition, identify customer needs, and create compelling messaging and positioning.
You will be responsible for executing strategic marketing plans that generate awareness, drive customer acquisition, and contribute to revenue growth.
Responsibilities:
Work closely with the product management, design, and customer experience teams to gather product feedback and ensure a seamless customer experience throughout the product life cycle
Collaborate with cross-functional teams to develop and execute comprehensive go-to-market strategies that maximize awareness and user acquisition of the product
Develop a deep understanding of the product, its unique value proposition, and target customer segments
Craft compelling positioning and messaging that effectively communicates the product's benefits and differentiation in the market
Build a team of product marketers, and further develop and deepen the product marketing discipline across the organization
Conduct customer interviews/market research and redefine our view of the competitive landscape to influence decisions regarding the roadmap and go-to-market strategy
Evaluate and optimize processes and frameworks to improve the effectiveness of product launches and cross-functional collaboration
Work with sales and growth teams to meet revenue and customer goals

We are seeking a highly motivated and analytical Growth Product Marketing Manager to design user journeys and improve our Conversion Rate Optimization (CRO) efforts.
In this role, you will play a pivotal role in improving user experience, driving growth, and maximizing conversion rates across our digital properties.
As Growth Product Marketing Manager, youll be responsible for developing and executing strategies to enhance our product performance and user journey within the website to drive higher conversion rates.
Youll collaborate cross-functionally with our product managers, growth teams, designers, developers, and marketers, to identify optimization opportunities and implement data-driven solutions that will yield measurable improvements in user engagement, acquisition, and retention.
Responsibilities:
Work closely with the product management, design, and customer experience teams to gather product feedback and ensure a seamless customer experience throughout the product life cycle
Develop a deep understanding of the product, its unique value proposition, and target customer segments. Craft compelling positioning and messaging that effectively communicates the product's benefits and differentiation in the market
Develop and communicate our value proposition through marketing materials, web pages, emails, product screens, and more, to drive feature adoption, success and retention
Collaborate with cross-functional teams to develop and execute comprehensive go-to-market strategies that maximize awareness and user acquisition of the product.
Leverage customer research, feedback, and market intelligence to develop accurate customer segments and identify key customer pain points, needs, and preferences. Align marketing initiatives to address these insights and create compelling customer experiences
Create impactful marketing materials, including product videos, website content, emails, and blog posts, that effectively communicate the value and benefits of our product to increase awareness and adoption
Plan and execute the successful launch of the new product, including coordinating marketing activities, monitoring campaign performance, and adjusting strategies as needed. Measure and report on campaign effectiveness and make data-driven recommendations for optimization
Improve user journeys to increase customer acquisition, conversion, and engagement rates.

Were seeking a highly motivated and experienced Product Marketing Manager to join our team and lead the successful go-to-market, introduction, and adoption of this product.
As Product Marketing Manager, youll play a pivotal role in shaping market positioning, developing go-to-market strategies, and driving adoption among our target customers.
Youll collaborate closely with cross-functional teams, including product management, marketing, and growth to define the product's value proposition, identify customer needs, and create compelling messaging and positioning.
You will be responsible for executing strategic marketing plans that generate awareness, drive customer acquisition, and contribute to revenue growth.
Responsibilities:
Work closely with the product management, design, and customer success teams to gather product feedback, influence product roadmaps, and ensure a seamless customer experience throughout the product life cycle
Develop a deep understanding of the product, its unique value proposition, and target customer segments. Craft compelling positioning and messaging that effectively communicates the product's benefits and differentiation in the market
Collaborate with cross-functional teams to develop and execute comprehensive go-to-market strategies that maximize awareness and user acquisition of the product
Leverage customer research, feedback, and market intelligence to develop accurate customer segments and identify key customer pain points, needs, and preferences. Align marketing initiatives to address these insights and create compelling customer experiences
Create impactful marketing materials, including product videos, website content, emails, and blog posts, that effectively communicate the value and benefits of the new product and increase awareness and adoption
Plan and execute the successful launch of the new product, including coordinating marketing activities, monitoring campaign performance, and adjusting strategies as needed. Measure and report on campaign effectiveness and make data-driven recommendations for optimization
Improve user journeys to increase customer acquisition, conversion, and engagement rates.

As a Senior Product Marketing Manager, youll play an integral role in strengthening the Product Marketing function. The successful candidate will be someone who is highly analytical, collaborative, and who can provide finished, high-quality deliverables that strengthen the companys go-to-market strategy.

Working closely with the Marketing, Product,, and Sales teams, youll help grow audience and better convey the value of the platform and product lines to the market.

This position has the unique opportunity to work cross-functionally with the marketing, product, sales, and customer success teams.

Responsibilities:

Bring new products to market: coordinate, execute, and measure the success of product launches, working closely with cross-functional teams such as Product,, Sales, and others.
Craft compelling content: develop content and collateral around that conveys product value, including vertical and persona-specific content, presentations, videos, product tours, and more
Be a competitive intelligence expert: know the competition, understand differentiation, and monitor competitors to retain high win rates
Create valuable sales tools: work with Sales representatives to create tools that will accelerate all phases of the sales cycle
Drive awareness and market education: create and launch campaigns that lead to high-quality pipeline generation and ultimately closed business.

Firmbase is a VC-backed, enterprise SaaS fintech startup in the financial planning and analysis domain. Our founders have strong leadership, product and software development experience from Facebook, Stanford and Unit 8200. Our group of world-class investors include unicorn startup founders and senior executives from Google, Amazon and Microsoft.
Our people are our greatest asset. We spend an incredible amount of time thinking about company values and culture. This is a rare opportunity to join our core team and take on important lead generation responsibilities. You will join an ambitious and dynamic team that takes pride in creating a hugely impactful enterprise product that delights customers and consists of the highest level of craft and execution.

We are hiring a Senior Product Marketing Manager for our Marketing Team!
A cancer patient wants to know that their diagnosis and treatment are determined with the greatest precision, and preferably using the most advanced technology. We bring cancer patients cutting edge AI-based technology, by improving biopsy interpretation with machine learning and by creating novel precision medicine technology. Come and join our team of experienced AI engineers and world-renowned clinicians and help us make a difference.
Role Overview:
The Senior Product Marketing Manager/ Associate Director will work closely with Commercial leaders, Product Teams, Science Teams to develop and execute go-to-market and demand generation plans for the scientific products (panels) and the platform, and package scientific evidence into easy-to-digest marketing content.
They will partner closely with the Channel Marketing Director to ensure the timely distribution and engagement of biopharma/academic KOLs with our content. They will also partner with commercial operations and BD to develop BD training materials, sales tools, pitch decks etc.
Key Responsibilities:
Go-to-market Planning for Product Launches: Develop and execute go-to-market plans for key product launches in close collaboration with product development, scientific, and commercial stakeholders.
Awareness and Demand Generation: Leverage a combination of scientific, creative, and strategic marketing skills to develop awareness and demand generation plans for our offerings across different stages of the buyers journey.
Multichannel Marketing: Partner with the Director of Channel Marketing and freelancers/agencies to plan and execute a calendar of activities that include but are not limited to blog articles, website content, webinars, conference talks, email campaigns, videos, infographics etc.
Scientific Content Marketing: Partner with the Product and Scientific Teams to plan conference abstract submissions and technical product literature that support key launches and partnership milestones.
BD/Sales Training and Enablement: Partner with the Commercial Operations and Product teams to develop training materials and recordings, brochures/flyers, and pitch decks for the BD team.
Analytics and Tracking: Partner with the Director of Channel Marketing and Commercial Operations to track the impact of marketing activities.